Individual contributor focusing on the investigation, architecture, technical definition, business justification, and development of new products in key areasCurrently focusing a lot of attention on IC drivers for VCSEL and LED illumination sources in VR, AR, and MR applications using eye tracking, hand tracking, room scale tracking, and distance measurementWork with customers, design engineers, and field sales to investigate new markets, applications, and product areas, evaluate new product opportunities, and propose innovative implementations that address customer technical problems, add value to their systems, and meet Triad's financial objectivesEvaluate and document technical requirements to validate new project starts: system application diagrams, detailed product architectures and functional block diagrams, key to win features and performance specifications, size constraints, IP to be developed or purchased, manufacturing processes and packaging, and testing, quality, and reliability requirementsEvaluate and document business expectations to justify new project starts: market and customer reviews, competition analyses, value propositions, lifetime volume, price, revenue, and profit forecasts, development labor, materials, and schedule estimates, production unit costs, post-release customer support needs, and overall project returns on investment from initial specification through production qualification and back end supporthttp://www.triadsemi.com/

Product Definition / Product Strategy / Applications EngineeringLead and managed the Triad product definition and applications engineering organization to develop and support custom and catalog solutions for consumer, virtual reality / augmented reality, industrial, medical, and automotive markets with analog, mixed-signal, sensor, power, and interface technologies

Systems Engineering / Applications Engineering / Technical Sales

New Product Definition / Applications Engineering / Strategic Marketing www.maximintegrated.com (acquired by Analog Devices)Lead and managed technical definition functions for one of the most diverse, largest revenue, and highest profit business units within Maxim Integrated (a $2B+ semiconductor company). Worked on a broad range of new products addressing industrial control and automation, smart phone, wearable fitness, notebook PC, consumer electronic, and medical ultrasound imaging markets with interface, signal integrity and switching, power management, driver, protection, and mixed-signal analog technologiesDirected a team of domestic and international engineering specialists in the investigation and definition of new products (80% technical / 20% business), study of new markets and applications, technical support for strategic customers, and development of embedded product firmwareOversaw market investigations and technical definitions leading to business justifications, initial operating specifications, design reviews, and product introductions. Focused on in-depth understanding of customer applications, new industry standards and directions, and competitive analyses to drive the identification of innovative / value-adding solutions. Participated in quarterly business / strategy sessions with executive managementCoordinated with business directors and design directors to determine roadmaps, select products for development, review and assign definition / design resources, and track quarterly development schedules to meet business unit revenue, growth, and profit goalsFocused on hiring individuals with strong technical expertise, high creativity, excellent understanding of how to solve customer problems, good business sense for why customers value new products, personal ownership of product success, strong work ethic, and inherent joy in learning and applying acquired knowledge to new areas

New Product Definition / Applications Engineering / Manager

Design Engineer / Marketing Engineer / Technical Saleswww.analog.com