Larry Boyd work email
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Larry Boyd personal email
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Larry has 20+ years of experience in the medical device industry including: product management, commercial marketing, marketing strategy, and new product development. • General Manager leading segment P&L• Providing marketing expertise in the medical device industry• Commercial management for medical device and healthcare focused agencies• In-depth experience in patient monitoring in ICU, CCU, OR, PACU and NICUSpecialties: P&L General Management, Commercial Strategy, Business Development, Product Strategy & Development, Industry & Competitor Analysis, Marketing (Brand, Pricing, Promotion, Distribution), Marketing Operations, Strategic Planning, Market Research; Patient Monitoring, Healthcare IT, Clinical Information Systems, Electronic Medical Records; Medical Supplies and Accessories
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Gm, Maternal - Infant CareGe Healthcare Oct 2023 - PresentChicago, Us• Accountable for short and long term performance of a ~$300M product portfolio providing multi-functional leadership and strategic direction for high-acuity patient monitoring in Labor & Delivery and Neonatal Intensive Care (NICU)• Lead the market development and integration of Parameters and Measurements on the multi-parameter patient monitoring platform• Responsible for identifying market opportunities & translating customer needs into strategic platforms and business plans. -
Gm, Precision MonitoringGe Healthcare Oct 2018 - Sep 2023Chicago, Us• Accountable for short and long term performance of a ~$700M product portfolio providing multi-functional leadership and strategic direction for high-acuity patient monitoring in Intensive Care, Perioperative Care, Cardiac Care and NICU• Lead the market development and integration of Parameters and Measurements on the multi-parameter patient monitoring platform• Responsible for identifying market opportunities & translating customer needs into strategic platforms and business plans. • Manage and lead a team of 9 Global Product and Clinical Managers
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Director, Carescape MonitorsGe Healthcare Oct 2016 - Sep 2018Chicago, Us• Lead the Product management function for a ~$500M product portfolio• Accountable for short and long term performance and strategic direction for high-acuity patient monitoring in Intensive Care, Perioperative Care, Cardiac Care and NICU• Responsible for identifying market opportunities & translating customer needs into strategic platforms and business plans. • Manage and lead a team of 7 Global Product and Clinical Managers
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Marketing Director, Lcs ChinaGe Healthcare Jul 2015 - Oct 2016Chicago, Us• 16-month special assignment leading the commercial marketing function for a $100MM+ segment for GE Healthcare China, achieving 9% orders and 6% sales growth• Led the regional planning process for 4 new product introductions, market research and commercial campaigns including the World Congress of Anesthesia
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Global Marketing ManagerGe Healthcare Jan 2014 - Jul 2015Chicago, Us• Responsible for capitalizing on opportunities for growth and market share gain by collaborating with region marketing teams to sales & margin analysis and value selling.• Owned global commercialization strategy and marketing input into global product roadmap• Managed Marketing budget of $700k and 10+ major customer engagements focused on current and future product development
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Director, Us Commercial MarketingGe Healthcare Feb 2011 - Dec 2013Chicago, Us- Responsible for the commercial strategy for a $160MM medical device portfolio in the US and Canada. Developed market research, competitive analysis, demand generation and commercial channel tools to execute for success in the region- Coached and developed a 3-person marketing team to grow commercial skills
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Senior Global Product ManagerGe Healthcare Jan 2009 - Feb 2011Chicago, Us- Led the "Customer Insight and Innovation" process conducting over a dozen focus groups with "top docs" gathering feedback for early-, mid- and late-stage product research- Expanded the global reach of product lines with product launches in 25 new countries in Europe, Asia and the Middle East
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Upstream Product ManagerGe Healthcare Jun 2006 - May 2009Chicago, Us- Led the global product strategy commercial launch of a new product portfolio that resulted in more than 150% growth in product line revenue, expanding profitability by >5 margin points. - Built targeted promotional programs, sales support material, and interactive CD and web based
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Corporate Leadership Program For Experienced Commercial Leaders (Eclp)Ge Healthcare May 2004 - May 2006Chicago, Us- GE HEALTHCARE - Led early stage product research including focus groups and global customer acceptance research for a breakthrough application of new technology- GE TRANSPORTATION - Designed the business case and market research plans for two new product development programs- GE ENERGY - Strategic marketing group focused on national and international lobbying issues and Six-Sigma process improvement initiatives
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CaptainUnited States Army Jun 1998 - May 2002Arlington, Virginia, UsPlatoon Leader, Executive Officer, General Staff - Served on the General Staff during the UN peacekeeping mission in Kosovo- Earned 7 commendation medals and service ribbons
Larry Boyd Skills
Larry Boyd Education Details
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Cornell Johnson Graduate School Of ManagementFinance And Management Strategy -
Cornell UniversityEconomics And Political Science
Frequently Asked Questions about Larry Boyd
What company does Larry Boyd work for?
Larry Boyd works for Ge Healthcare
What is Larry Boyd's role at the current company?
Larry Boyd's current role is General Manager at GE Healthcare.
What is Larry Boyd's email address?
Larry Boyd's email address is lr****@****hoo.com
What schools did Larry Boyd attend?
Larry Boyd attended Cornell Johnson Graduate School Of Management, Cornell University.
What skills is Larry Boyd known for?
Larry Boyd has skills like Cross Functional Team Leadership, Competitive Analysis, Strategy, Market Research, Product Launch, Marketing Strategy, Product Development, Program Management, Customer Insight, Sales Operations, Pricing, Six Sigma.
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