Larry Chen Email and Phone Number
Larry Chen's Location
Toronto, Ontario, Canada, Canada
About Larry Chen
You know that scene in the coming of age movies where the main character finally realizes that their life is about to change and everything is amazing? I try to make sure that you feel the same after seeing an ad and buying a bottle of Aveeno. In other words, I’m all about Marketing (and the sunsets, happiness, and rainbows that come with it).Stuff that makes me more human: I love coffee (a good Americano is the only way to keep me functioning), I keep myself up to date on the latest K-Dramas, and I once spent $100 in 10 minutes at a claw machine store.Feel free to connect with me here so we can keep the conversation going.
Larry Chen's Current Company Details
Larry Chen Work Experience Details
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Senior Associate Brand Manager, Aveeno® FaceKenvue Sep 2024 - PresentToronto, Ontario, Canada
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Associate Brand Manager, Aveeno® FaceKenvue Jan 2024 - Sep 2024Toronto, Ontario, Canada
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Associate Brand Manager, Aveeno® Lotions - EczemaKenvue Sep 2023 - Jan 2024Toronto, Ontario, Canada
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Tlef Special Projects, Content CreatorUbc Sauder School Of Business May 2023 - Aug 2023*Boom* New teaching material created.Worked with a team of 3 to revamp teaching material across multiple courses including COMM 101: Business Fundamentals. New business plans include updated information regarding financial health of a business, GTM and other promotional activities, and adding in context through DE&I narratives. In total, 150 new business plans were created (sounds like 150 new ways to have fun to me). -
Head Teaching AssistantUbc Sauder School Of Business Aug 2020 - May 2023Vancouver, Bc, CanadaCoordinated with lecturer teams and teaching assistant teams to create grading standards, course content, and how to be a good TA without sacrificing your weekend brunch plans. Head Teaching Assistant For Courses: - COMM 292: Introduction to Organizational Behaviour- COMM 101: Business Fundamentals
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Digital Media Lab AssistantUbc Sauder School Of Business Sep 2022 - Dec 2022Vancouver, British Columbia, CanadaI’m back baby
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Research AssistantUbc Sauder School Of Business Jul 2022 - Aug 2022Vancouver, British Columbia, CanadaYes I do the cooking, yes I do the cleaning, yes I scrub the data so it actually has meaning
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Student AmbassadorThe University Of British Columbia Apr 2019 - Apr 2023Vancouver, Canada AreaYou know those smiling tour guides who seem like they have everything together and know everything about the campus? Yup, that's me (although none of those things are true). Provided 100+ tours to prospective students in person and online. -
Sales Development RepresentativeThe Calendar Sep 2018 - Apr 2023Vancouver, Canada AreaOn the ground selling the opportunity to engage with other students through social events, high-fived our school mascot on more than one occasion, rode in the back of a golf cart with the university president. Pretty sick job if I have to say so myself. -
Marketing CoordinatorThe Calendar May 2019 - May 2020Trying to convince university students to come out to socialize with one another, fair to say my job was pretty simple. Grew social channels by 2X and increased engagement to sell out of tickets for every. single. event.
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Marketing InternPeko Produce Aug 2022 - Jan 2023Vancouver, British Columbia, CanadaVeggies make the world go round. Worked on strategic road mapping and marketing analytics to set up future strategies for success, ran and managed all performance marketing and paid media for the organization resulting in over 100+ conversions. Also became an agency within an organization to create in-house media, including photography, videography, and graphic forms of content. -
Assistant Brand Manager, Aveeno® & Lubriderm®Johnson & Johnson May 2022 - Aug 2022Toronto, Ontario, CanadaI love lotions :) Worked on multiple projects supporting broader strategic vision including public relations/influencer work, in-store trade promotions, digital activations, strategy pivots, data monitoring and analysis, and communications. Also became the most moisturized I have ever been in my life. -
Assistant Marketing Manager, Shopper MarketingPepsico Jan 2022 - Apr 2022Have you ever wondered how those gigantic displays in your local grocery store are planned and executed? That's me. Well, that's the team I worked with. Joined the Shopper Marketing Team on PepsiCo Foods (Frito-Lay & Quaker) to execute on data analytics and post-game metrics reporting, ongoing flyer and creative/agency work, and overall program strategy and coordination. Also conducted a full business review on Pretzels, but we don't talk about that here. -
Teaching AssistantUbc Sauder School Of Business Jan 2019 - Apr 2022Vancouver, British Columbia, CanadaLearned how to respond to emails about obscure questions related to content that I learned four years ago. Graded and assessed over 1000 undergraduate students (that's a lot)Undergraduate Teaching Assistant: - COMM 292: Introduction to Organizational Behaviour- COMR 100: Introduction to Business for Non-Commerce Students- COMM 101 (Grader): Business Fundamentals
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Digital Media Lab AssistantUbc Sauder School Of Business Apr 2019 - May 2021Vancouver, Canada AreaBabysat a computer lab of Macs and also taught workshops on the side.Supported students in new media software and taught workshops based on feedback and industry expectations for software in Marketing/Media.
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Marketing And Graphic Design Director, The SparkUbc Sauder School Of Business Jan 2019 - Sep 2019Vancouver, Canada AreaNamed too many files "Final_Graphic_V2_FinalFinal_Final"Created a multi-channel Marketing and Recruiting campaign for student leaders followed by another campaign targeted towards incoming students. Increased retention rate to 82% from purchase for a 3-day event.
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Communications & Operations Project ManagerSap May 2021 - Dec 2021Vancouver, British Columbia, CanadaPowerpoint go brrrrr. Worked with the SAP devX and d-kom team to streamline and maintain communication channels to support SAP's Product Engineering board area and its strategic goals. Also joined the Canada-wide intern committee as an event manager to give interns the chance to book off their calendar to paint Bob Ross style sunsets. -
Social Media & Digital Marketing CoordinatorSpocket May 2020 - Aug 2020Vancouver, British Columbia, CanadaJack of all trades, the sole member of the marketing team, wearer of many hats. Boosted growth on socials while managing the affiliate program to grow MRR by 71%. Optimized processes and created too many notion pages to document changes for future interns. -
Marketing DirectorNectar Juicery Jan 2016 - Oct 2017Vancouver, British ColumbiaDrank a lot of juice and reached a state of juice-induced Nirvana. Managed social channels to grow engagement to 8% and increase conversion at the same time. Plus I launched a roaming juice cart (how fun is that?)
Larry Chen Skills
Leadership
Social Media Marketing
Graphic Design
Event Planning
Photography
Video Editing
Public Speaking
Teamwork
Larry Chen Education Details
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Marketing, Concentration In Sustainability & Social Impact
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Business/Commerce, General
Frequently Asked Questions about Larry Chen
What company does Larry Chen work for?
Larry Chen works for Kenvue
What is Larry Chen's role at the current company?
Larry Chen's current role is Senior Associate Brand Manager, AVEENO® @ Kenvue | UBC Sauder Top Male Grad 23’.
What schools did Larry Chen attend?
Larry Chen attended Ubc Sauder School Of Business, The University Of British Columbia.
What skills is Larry Chen known for?
Larry Chen has skills like Leadership, Social Media Marketing, Graphic Design, Event Planning, Photography, Video Editing, Public Speaking, Teamwork.
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Larry Chen
Toronto, On1manulife.com
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