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Larry Ding Email & Phone Number

Music Entrepreneur | Monetization Expert | Business Thinker
Location: Beijing, China 8 work roles 1 school
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Role
Music Entrepreneur | Monetization Expert | Business Thinker
Location
Beijing, China

Who is Larry Ding? Overview

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Larry Ding is listed as Music Entrepreneur | Monetization Expert | Business Thinker based in Beijing, China. AeroLeads shows a matched LinkedIn profile for Larry Ding.

Larry Ding previously worked as VP Sales & BD, AITING Business Unit at Tencent Music Entertainment Group and Co-Founder, VP Sales & BD at Ultimate Music. Larry Ding holds Mba, Marketing from City University Of Seattle.

Profile bio

About Larry Ding

* Good understanding of China music market with over 15 years senior management experiences at music label, music media and DSP.* Strong industry connections and hands-on experiences in digital content distribution market* Strong leadership to motivate the team and the whole organization* Entrepreneurship, result oriented and problem solver* Outstanding communication skills. MNC background.

Listed skills include Digital Marketing, Mobile Internet, Strategic Partnerships, Online Advertising, and 19 others.

8 roles

Larry Ding work experience

A career timeline built from the work history available for this profile.

Vp Sales & Bd, Aiting Business Unit

Beijing, China

AITING BU is the B2B business unit within Tencent Music Entertainment GroupKey Responsibilities:* Lead sales team to achieve BU business goals, including DAU/MAU, revenue, customer renewal, etc. * Lead business development team to deliver strategic goals, including new key deals, new service launch among key customers, key content market share, etc.* Work as project leader on key internal projects including Music Alliance, Commercial Music.* Work as core team on developing the three-year strategy for business unit.* Act as board member in joint-venture and invested company, supporting team on overall strategy and new business development.

Jan 2018 - Jun 2022

Co-Founder, Vp Sales & Bd

Ultimate Music

China

Ultimate Music built up the first open music platform in China, providing music Saas service to smart phone and IOT manufacturers and became the largest music distributor in this market.Key Responsibilities:* Lead BD team to build up the partnership with key customers, like Huawei, Samsung, Xiaomi, OPPO, VIVO, etc.* Lead sales team to increase the penetration of company's music service over key markets, including Smart Phone, IOT and Telematics.* Work as core team on overall strategy and business plan* Lead new business team on developing and operating e-commerce and ticketing platform

Jul 2014 - Jan 2018

Head Of Product Marketing, Digital Music

Beijing City, China

Key Responsibilities:* Market research on music demands and product experience for local market* Product localization requirement deck and workshop with global product team* Product launch plan for China market

Dec 2012 - Jul 2014

Business Development Director

Beijing City, China

Key Responsibilities:* Grow mobile user base with in-app ads and online events* Build up partnership with smart phone brands and drive the pre-load deals* Monitor the ROI through data system and fine tune the efforts

Feb 2012 - Dec 2012

General Manager Content Distribution

Uyoung Media

Beijing, China

Uyoung Media is the largest kid media group in China.Key Responsibilities:* Develop content distribution strategy to line up the key distribution channels, including local TV channels, publication houses, video sites, and overseas markets.* Achieve the goal of annual revenue and profit of content business.* Contribute on the ROI of each individual content investment project.* Build up the professional content team and the copyright management system.* Support group BD team on content imports and international co-production projects.

Oct 2010 - Feb 2012

Vp New Media

Zebra Media

Beijing, China

Key Responsibilities:* Establish new media business strategy of the company to ensure the longterm ROI.* Achieve the goal of annual revenue and profit for new media business unit* On-line and mobile marketing campaign allying with partners from all industries to promote company’s brands, TV programs and services* Integrated marketing service providing to clients by collaborating with TV, events, internet and mobile resources* Music and video content distribution business working with mobile operators, service providers and device manufacturers. * Establish company’s B2C business, Rebo Club, which is a live music member club targeting on young people.

Jan 2009 - Sep 2010

Senior Director, Digital Sales And Business Development

Beijing, China

Key Responsibilities:* Build up and motivate the national and regional digital sales of UM China.* Develop the sales distribution strategy, product pricing policy, channel marketing strategy, etc.* Lead sales operation to ensure the team working efficiently, including sales forecast, channel marketing planning, performance review etc. Leading a sales team with eight staffs.* Plan and monitor channel promotion campaign in the market.* Work closely with key channel partners , including SP, Telco, website, device vender, retailer, on key license deals and marketing program. * Initiate the new business development projects with operator, device vender, bank, brand company, etc.* Follow up the local execution of global new business program in China.

Oct 2006 - Dec 2008

Digital Marketing Manager

Sony Ericsson China

Beijing, China

Key Responsibilities:* Develop and operate Sony Ericsson China Web and WAP portal.* Work with global application planning team and local developer community on developing and operating mobile application and services for China market.* Organize e-marketing campaign by utilizing eDM and SMS to support new product launch and sales promotion.* Co-marketing with local partners, including SPs, internet portals, operator* Develop and operate CRM system to support sales and customer service

Nov 2004 - Oct 2006
1 education record

Larry Ding education

  • City University Of Seattle
    City University Of Seattle
    Marketing
FAQ

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What is Larry Ding's role at their current company?

Larry Ding is listed as Music Entrepreneur | Monetization Expert | Business Thinker.

Where is Larry Ding based?

Larry Ding is based in Beijing, China.

What companies has Larry Ding worked for?

Larry Ding has worked for Tencent Music Entertainment Group, Ultimate Music, Amazon, Baidu Music, and Uyoung Media.

How can I contact Larry Ding?

You can use AeroLeads to view verified contact signals for Larry Ding, including work email, phone, and LinkedIn data when available.

What schools did Larry Ding attend?

Larry Ding holds Mba, Marketing from City University Of Seattle.

What skills is Larry Ding known for?

Larry Ding is listed with skills including Digital Marketing, Mobile Internet, Strategic Partnerships, Online Advertising, Telecommunications, New Business Development, Digital Media, and Marketing Strategy.

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