In collaboration with R&D and engineering, executed the production startup and manufacturing processes of five critical, successful product launches. Directed the media production lab for the entire Shuffle Master/SHFL Entertainment utility and entertainment product lines. Held P&L and departmental budget responsibility; provided leadership to up to 20 direct reports.Applied VSM, Kaizen events, and utilized lean manufacturing techniques, consistently reducing assembly cycle times by up to 20%.Reduced “out-of-box” failures to less than 1% through root cause analysis, improved quality management, and an emphasis on product detail.As member of the safety committee and working in conjunction with OSHA and the insurance company, achieved a record number of days without injury.Served as liaison to Underwriters Laboratories, maintained documents and controls, took corrective actions through quality audits, and ensured compliance with procedures.Grew annual year-to-year lease revenue by more than 10% through continuous process improvements on automatic card shuffler production and refurbishment programs.Led the integration team during the $30M acquisition of Sega Gaming intellectual properties.- Contributed to an immediate 15% cost control reduction through strategic materials procurement and implementation of processes and procedures.- Moved product from acquisition to market in less than 6 months.- Oversaw redesign, commercialization, and regulatory approvals by UL, FCC, casino industry, and vendor management over multiple product lines.Implemented and led integration of proprietary platform design and content for proprietary games software.Worked with outside contract engineers, design firms, and contract manufacturers.Completed design, including customer needs analysis and improvements, to commercialize electronic gaming platforms to meet regulatory approvals and expedite launch schedule.

Established subcontracted manufacturing relationships to redesign and produce Sega’s gaming product line locally for their U.S.-based sales office. Traveled to Japan regularly to coordinate technology transfer from Tokyo-based parent company and set up U.S. operations, ensuring regulatory compliance for domestic and foreign gaming markets. Analyzed impact on standard costs, monitored production variances, and maintained employee awareness and preventive action programs to minimize variances. Monitored quality by inspecting samples of product-in-process, finished goods, and reporting tools.Initiated expansion of Japanese manufacturing and software business. Sourced and contracted manufacturers for the U.S. division of Sega and their introduction into the gaming industry. Spearheaded engineering's efforts to redesign gaming product line which added features, increased earnings, and improved overall product quality and serviceability.Reduced Sega U.S. inventory storage costs and increased cash flow significantly by outsourcing product to Chicago manufacturing facility and utilizing lean methods to react more quickly to changing customer demands.Efficiently met or exceeded quality standards by initiating assembly procedures, training, and assessment of assembly employees.Reduced finished product cost by more than 35% by locally procuring 95% of materials previously manufactured in Japan.

Manufacturing of arcade-style video games, purchasing, quality assurance, and assembly line operations.Design and procurement of retail packaging and related materials for home computer entertainment software.

Manufacturing of home video game products, arcade video game cabinets, kits and coin-operated redemption equipment.Approve mechanical engineering designs and concepts.Procurement of components and negotiations with local contract manufacturers.Development and graphic design of arcade game cabinets, retail product packaging, promotional brochures and advertising.Coordination of advertising media, television spots, trade shows, and promotional tools and events.

Licensing and brand development - liaison between Bally/Midway and CBS Toys, Commodore, Mattel, and Atari.Research and development of new products. Establish and maintain relationships with Japanese development companies to focus on North American-suitable video entertainment product acquisitions.