Transformative Marketing And Communication Professional. Interim Cmo, Vp, Or Director Of Marketing.
CurrentLarry creates strategies and solutions for clients to realize success. He is a free thinker with a communication style that motivates people to act. This has delivered transformative results for clients, employers and employees. Larry has educated hundreds of clients on effective messaging and how to inspire and motivate people. Often the “voice of reason” to clients and colleagues, Larry's work improves efficiency, conversion rates, client relationships, revenue and profit. Larry makes "star employees" out of clients' websites and marketing efforts.Larry is also available to serve as an interim VP of Marketing, CMO (Chief Marketing Officer) or Director of Marketing.KEY SKILLS● Brand and Marketing Strategy (Digital and Legacy)● Content Development (e.g. Graphic Design; Copywriting and Editing; Illustration; Photography; Audio and Video Editing)● Creative Direction● Event Production and Management● Project Management● Public Speaking● Reputation Management● Retail Packaging● Web Design and Development (HTML; CSS; PHP)SOFTWARE AND PLATFORMS● Adobe Creative Suite (Photoshop; Illustrator; InDesign, etc.)● Microsoft Office● Quicken and Quickbooks● Various Online Print Vendors● Content Management Systems (Constant Contact; Joomla; Squarespace; WordPress)● Many other applications and platforms.CLIENT INDUSTRIES EXAMPLES● Accounting Firms● Automotive● Business Organizations (e.g. Chambers of Commerce; Trade Groups)● Creatives (e.g. Authors; Fine Artists; Performers; Photographers; Videographers)● Nonprofit Organizations● Political Campaigns● Professional Services (e.g. Accounting Firms; Event Planners; Financial Services; Law Firms; Medical and Dental; Real Estate)● Religious Organizations● Retailers (Online and Legacy)● Technology Companies.