Larry Beldt Email & Phone Number

Omaha, Nebraska, United States

• Shapes marketing campaigns and communication initiatives from ideation through design for fundraisingevents, community outreach activities, advocacy campaigns, annual reports, ReStore sales, etc. • Ensures work prepared by coworkers and outside agencies follow brand identity.• Trains coworkers in the use of design software and design fundamentals.• Created new marketing campaign elements (logo, slogan, ads, t-shirt) for Brew Haha (an annual fundraising event) which went on to win a Best of Omaha award for non-profit event in 2023.

Greater Omaha Area

• Created graphics, illustrations, layouts, copy and 2D animation as a freelance communications and marketing designer.• Designed, storyboarded and animated a logo for the Scandinavian Film Festival of Los Angeles (SFFLA) in 2014.• Created a new production workflow and digital filing system for PrintOvations (a print shop in Omaha, NE) in 2016.

• Developed and designed campaigns and their components: logos, signage, banners, posters, presentations, web graphics, statement inserts, sales sheets and brochures for branch offices and direct mail to clients.• Collaborated with project managers, freelancers and vendors to develop marketing concepts and ensure timely production.• Ensured work prepared by outside agencies followed brand guidelines.• Created the theme, logo and all supporting graphic materials for the 2007 TD Ameritrade National Sales Conference.

• Developed concepts and designed creative for marketing some well-known brands (Banquet, Butterball, Hunt’s, Van Camp’s, etc.)• Created presentations for use by senior management.• Provided design and storyboarding support for an award-winning Consumer-Directed Health Plan change management initiative.• Served as graphics and communication support for major HR business systems integration project, which led to the creation of ConAgra’s Human Resources Business Center.• Provided graphics, storyboarding and animation for company-wide HR initiatives, employee benefit programs, HR Planning, corporate sponsorships, employee events, etc.• Volunteered to continue designing HR benefits publications after transferring to marketing department — effectively combining two positions into one.• Created original illustrations for articles on ConAgra’s intranet.• Wireframed and integrated legacy information from multiple sources into a single intranet site for the Human Resource Business Center. Trained co-workers to use content management system. Documented process procedures for future training.

• Created catalog page layouts, direct mail and package design for major toy designer/importer.• Designed original illustrations for use in catalogs and direct mail.• Art directed page layouts and cover photos for Articles — OTC’s high-end gift catalog.

• Created in-store signage, campaigns, proposals, schematics, logos, package design, ads and other promotional materials for the former 175+ store chain.• Assumed responsibility for creating campaigns, video storyboards/scripts, brochures, direct mail, illustrations, newsletters and other internal collateral for corporate communications — which eliminated need to outsource.• Designed identity and wrote newsletter articles for major corporate cultural change initiative.

Ba In Humanities, Emphasis In Political Science, International Studies And History

Activities and Societies: Served as cartoonist for the Northern Iowan, the college newspaper. Member, Delta Chi Fraternity.Graduate study.

Graphics Software Classes: Adobe After Effects I & Ii, Flash, Dreamweaver, Illustrator., 4.0