Larry Bezemer Email & Phone Number

Meridian, Idaho, United States

• Manage and control a territory that includes thirteen western states, Texas and all Canadian Provinces through Dealer and direct sales.• Identify potential Dealers• Train and guide new and existing Dealer sales personnel • Establish and maintained competitor information files.• Assist in the development of new products and modifications to existing products. • Assist in planning conventions, shows, and customer visits, demonstrations and product advertising. • Provided and/or facilitated interface between customers and sales/engineering. • Applied competitive, technical and marketing information to customer opportunities, as well as give general direction on a continuous basis.

Brandon, Sd

• Managed and controlled all sales activities in a territory that included 12 states and 2 Canadian Provinces. • Led a 375% market share increase from 2007-2012• Developed sales strategies and objectives; tracked and managed relevant data to include developing FAMA driven KPI dashboards for individual dealer and sales representatives AOR .• Coordinate and/or provided application engineering assistance; price and delivery information; follow up information on open orders; quotations and general follow up of field visits.• Provided inside sales, dealers and their customers with technical assistance. • In 2011 developed and maintained/expand companies’ GSA and other Government sales efforts to include the publication of the companies’ annual GSA and related Government schedules to include LaMAS. • Maintained companies CCR/ORCA records while keeping current with FAR regulations. • As a large Government contractor developed and have maintained an acceptable Sub-Contracting plan.

Boise, Id

• Responsible for the operational side of a privately held company with 2005 revenues of $16 million that designs and manufactures Fire Apparatus.• Coordinated, managed and monitored the workings of various departments in the company. • Reviewed financial statements and data. Utilized financial data to improve profitability. • Improved processes and policies in support of organizational goals.• Played a significant role in long-term planning• Formulated policies, planed the use of materials and human resources.• Provided strategic systems analysis, productivity analysis and cost control• Established work schedules, supervise staff. Monitored and evaluated subordinate staff performance.• Coordinated and monitored the work of various departments involved in production, pricing and distribution of apparatus. Monitored performance and implemented improvements.• Monitored, managed and improved the efficiency of support services such as IT, Accounts and Finance. • Liaisoned with top management in assisting in the development of strategic plans for operational activity. Implemented and managed operational plans. • Managed planed and supported sales and marketing activities. • Managed companies’ GSA and DOD sales representing 76% of sales, to include the publication of the companies’ annual GSA and DOD schedule.

Boise, Id

• Initiated joint venture agreement with competing company to expanded domestic market share in the United States.• Expanded sales department to include sales coordinators and direct sales personnel for specific market areas• Established an independent dealer network to distribute our products throughout the western and southwestern United States• Increased product line sales from $3.5 million 1996 to $16 million in 2005. • Launched new products into the marketplace to complement existing product line resulting in increased annual unit sales from 35 in 1996 to 140 in 2003. • Negotiated a five year contract with the Federal General Services Administration (“GSA”) which was renewed in 2001 and again in 2006 with three, five year options to provide Fire Apparatus to Federal Agencies including military bases around the world.