Lawrence Ernst Email and Phone Number
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Lawrence Ernst personal email
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Business Builder who drives revenue in world’s largest sports and entertainment marketplace across publishing, licensing, brand management, and consumer packaged goods industries. Management and training experience directing successful sales and networking strategies with relationships in hospitality, financial, entertainment, publishing, and CPG industries. Proficient with Microsoft Office Suite and CRM (Salesforce and Archtics) software.Specialties:Sponsorship and Event Sales - Account management, Salesforce, Archtics Ticketing Systems, cold calling, preparation of proposals, supervision and training, strong interpersonal skills, presentation skills in the sports and conventions industries.Customer Service - Problem resolution, time management, game day operations, active listening, communication skills, effective follow up, professionalism.Event Management - Logistics, problem solving, organization & planning, teamwork skills, Microsoft Office Suite, database management, event production.
Small Business Expo
View- Website:
- thesmallbusinessexpo.com
- Employees:
- 69
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National Account ManagerSmall Business Expo Jul 2013 - PresentGreater New York City AreaGenerate new sales for Small Business Expo's in fifteen markets throughout the United States with over $2 million in sales.
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Sponsorship Sales ConsultantGet Your Voice On! Oct 2012 - Mar 2013New York, NyDirected sales efforts for planned 2014 Women’s Empowerment Seminar.•Increased awareness of Get Your Voice On through creation of sponsorship proposals targeting Fortune 500 companies.•Reached 740 potential sponsors conducting cold calling and email campaigns.•Improved communication through preparation of detailed database.
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Sales DirectorWizard Entertainment May 2009 - Nov 2011New York, NyLed sales and client services for nationwide pop culture conventions. •Generated $512,000 in revenue by selling sponsorships and exhibit space for nationwide conventions targeting consumer packaged goods, publishing, and leisure industries.•Increased new business by 43% through cold calling and referrals. •Created new revenue stream of $230,000 through creation of on-and off-site events including celebrity receptions, costume contests and private dinners.•Improved up-selling… Show more Led sales and client services for nationwide pop culture conventions. •Generated $512,000 in revenue by selling sponsorships and exhibit space for nationwide conventions targeting consumer packaged goods, publishing, and leisure industries.•Increased new business by 43% through cold calling and referrals. •Created new revenue stream of $230,000 through creation of on-and off-site events including celebrity receptions, costume contests and private dinners.•Improved up-selling results through creation of database of 5800 exhibitors with respect to size and price of exhibit space.•Increased exposure for 4700 exhibitors through placement of signage, distribution of promotional materials, and booth layout. Show less -
Advertising Sales DirectorThe Licensing Book/The Toy Book - Adventure Publishing Group Mar 2008 - May 2009New York, NyGenerated new business for two trade publications covering licensing and toy industries.•Surpassed sales targets and generated $158,000 in incremental revenue by implementing cold-calling and email campaigns growing new business by 72%.•Increased repeat business by 83% through the creation of a spreadsheet detailing ad specs for individual clients.•Demonstrated effective use of time management skills for five person support staff scheduling on and off site meetings for New York Toy… Show more Generated new business for two trade publications covering licensing and toy industries.•Surpassed sales targets and generated $158,000 in incremental revenue by implementing cold-calling and email campaigns growing new business by 72%.•Increased repeat business by 83% through the creation of a spreadsheet detailing ad specs for individual clients.•Demonstrated effective use of time management skills for five person support staff scheduling on and off site meetings for New York Toy Fair and Licensing Expo. Show less
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Sales Manager360Ep Inc Oct 2006 - Dec 2007New York, NyDeveloped programs designed for entertainment properties looking to secure licensing deals.•Created merchandising deals through initiation of brand management development deals for $11 million in high-end watches, sporting goods, consumer packaged goods, and mass market novelties for licensee prospects that conformed to our clients’ brand personality by product category.•Grew new business by 56% providing licensing category management services for clients including America Online, the… Show more Developed programs designed for entertainment properties looking to secure licensing deals.•Created merchandising deals through initiation of brand management development deals for $11 million in high-end watches, sporting goods, consumer packaged goods, and mass market novelties for licensee prospects that conformed to our clients’ brand personality by product category.•Grew new business by 56% providing licensing category management services for clients including America Online, the Harlem Globetrotters and the Guggenheim Museum.•Identified licensee prospects for specific brands in the sports, apparel, and accessories industries. Show less -
Account ExecutiveMadison Square Garden May 1997 - May 2005New York, NySeason Subscriptions Account Executive 2002 - 2005Served as account executive for New York Knicks, Rangers and Liberty sports teams.•Consistently surpassed new sales targets by generating annual revenues of $1,218,000 by targeting Fortune 500 companies and C-Level personnel.•Led ten person seasonal sales staff that generated $5,230,000 in sales through training in time management skills, client services, and game day operations.•Achieved renewal rate of 90%, managing 1,150… Show more Season Subscriptions Account Executive 2002 - 2005Served as account executive for New York Knicks, Rangers and Liberty sports teams.•Consistently surpassed new sales targets by generating annual revenues of $1,218,000 by targeting Fortune 500 companies and C-Level personnel.•Led ten person seasonal sales staff that generated $5,230,000 in sales through training in time management skills, client services, and game day operations.•Achieved renewal rate of 90%, managing 1,150 season subscription accounts valued at $34 million by demonstrating integrity, attention to detail, and commitment to providing exemplary fan service.•Creation of $124,000 in potential new sales as point person for seat relocation program establishing blocks of seats throughout arena.Fan Services Coordinator 2001 - 2002Oversaw client services for all professional sporting events at Madison Square Garden.•Improved upgrade process for season ticket holders and account executives by developing procedure for receipt and acknowledgement of upgrade requests•Increased renewals by 38% through training of account executives in effective customer service skills. •Provided an opportunity for fan feed back through the management of focus group attendance for NY Knicks and NY Rangers.Account Executive – Sports Properties 1997 - 2001Led department selling tickets for the sports properties division at Madison Square Garden.•Generated sales of $568,000 selling suites, corporate, and individual ticket packages for the Chase Championships, Arena Football and Boxing.•Produced $314,000 in revenue over a one year period, managing an off-site location selling Madison Square Garden event tickets and merchandise.•Led an eight person sales team responsible for $452,000 in sales providing training, leadership, and professionalism. Show less
Lawrence Ernst Skills
Lawrence Ernst Education Details
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Marketing/Advertising And Public Relations -
Marketing -
Parsippany High School
Frequently Asked Questions about Lawrence Ernst
What company does Lawrence Ernst work for?
Lawrence Ernst works for Small Business Expo
What is Lawrence Ernst's role at the current company?
Lawrence Ernst's current role is National Account Manager | Small Business Expo | The Show Producers | Bringing Trade Shows Back For Small Businesses.
What is Lawrence Ernst's email address?
Lawrence Ernst's email address is la****@****ine.net
What is Lawrence Ernst's direct phone number?
Lawrence Ernst's direct phone number is +184338*****
What schools did Lawrence Ernst attend?
Lawrence Ernst attended Johnson And Wales University, Kean University, Parsippany High School.
What skills is Lawrence Ernst known for?
Lawrence Ernst has skills like Advertising, Sales, Event Management, Marketing Strategy, Social Media Marketing, Email Marketing, Sponsorship, New Business Development, Brand Management, Marketing, Account Management, Management.
Who are Lawrence Ernst's colleagues?
Lawrence Ernst's colleagues are Steve Reszczynski, Todd Simon, Mohamed Nur Ildaad, Todd Buckler, Latoniguefo Sagnon, Small Business Expo, Robert Ford.
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