Larry S.

Larry S. Email and Phone Number

President and Co-Founder @ NestSTEPS
Mapleton, UT, US
Larry S.'s Location
Mapleton, Utah, United States, United States
About Larry S.

My Marketing OdysseyWith a career spanning award-winning broadcast journalism, PR, media relations, and marketing across industry giants like Boeing and global brands like Kaplan, 3M Health Information Systems, and Boeing, I'm a proven storyteller and marketing leader. I've successfully driven transformative growth, from go-to-market strategies to repositioning product lines for rapid revenue growth to overseeing innovative marketing campaigns that achieved record profit margins. At KLAS Research, I overhauled the brand and led new product launches, boosting market engagement. My leadership at SailPoint Technologies resulted in double-digit growth in vertical markets and expansion into multiple segments. My tenure at Boeing included overseeing all PR and Media Relations for NASA's non-human spaceflight programs and served on a committee to rebrand one of its major divisions. At 3M, I led the marketing strategy to reposition a product line, enabling sales to exceed a $20M annual product revenue goal in only three quarters. In addition to these successes, I have also earned multiple awards from trade associations for my work in marketing and garnered recognition for leadership and impact at various organizations. I'm a staunch believer in being 'people' focused because when you can help individuals live up to their full potential, you'll reach far beyond expected outcomes and achieve results that you never imagined."

Larry S.'s Current Company Details
NestSTEPS

Neststeps

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President and Co-Founder
Mapleton, UT, US
Larry S. Work Experience Details
  • Neststeps
    President And Co-Founder
    Neststeps
    Mapleton, Ut, Us
  • Re/Max Lighthouse
    Vice President Of Marketing
    Re/Max Lighthouse 2023 - Present
    Residential real estate serving Utah valley. Focus on business strategy, B2B and B2C marketing, business development, agent recruitment campaigns
  • Fraxian
    Fractional Cmo
    Fraxian 2023 - Jul 2024
    Serve as CMO for business clients. Most recently for a UK startup in the software development space.
  • Lendio
    Head Of Product Marketing And B2B Marketing (Smb, Marketplace, Saas)
    Lendio 2022 - 2023
    Lehi, Utah, Us
    • Lead strategy and teams across various marketing, product, operations and sales functions to launch new products and enhancements across four product lines, with two of the products in new growth verticals• Develop and oversee complex, integrated, multi-channel strategies to drive demand across all audience (SMBs, financial institutions, fintechs, technology partners, media)• Spearhead resource planning required to support SaaS solutions, which form the backbone of Lendio’s growth business• Streamline and restructure product marketing to support core products while accelerating growth areas
  • Kaplan
    Executive Director Of Marketing (Healthcare Education Product Marketing And Demand)
    Kaplan 2021 - 2022
    Fort Lauderdale, Fl, Us
    NOTE: Role is a hybrid of product marketing and demand genOversee all aspects of healthcare marketing to drive growth across multiple product lines and multiple segments in our B2B and B2C businesses. - Boost effectiveness by developing, mentoring and leading product marketing team- Increase resonance of our product story by developing compelling product messaging - Drive product engagement by directing GTM product launch efforts- Grow business by overseeing demand gen efforts for B2B and B2C
  • Healthequity
    Director Of Product Marketing
    Healthequity 2019 - 2021
    Draper, Ut, Us
    Oversee all product marketing to help drive growth across multiple product lines and multiple segments in our B2B and B2C businesses. - Boost effectiveness by developing, mentoring and leading product marketing team- Increase resonance of our product story by researching and developing compelling product messaging- Drive product engagement by directing GTM product launch efforts- Boost win rates by standing up and managing our competitive intelligence program
  • Sailpoint
    Sr. Product Marketing Manager, Vertical Markets (Healthcare, Edu., Gov. And Others)
    Sailpoint 2016 - 2019
    Austin, Texas, Us
    Prove out model and oversee marketing for all B2B vertical markets including: healthcare, higher education, state and local government, federal government and several other emerging markets.- Increase resonance of our product story by researching and developing compelling product messaging - Drive product engagement by directing GTM product launch efforts for all vertical markets- Grow business by developing and executing result-producing demand generation strategy- Identify and help secure (as part of vertical strategy) new partners to build business in each vertical market- Help develop relevant offerings by collaborating with product management on needed features and products
  • Klas Research
    Head Of Marketing And Product Management
    Klas Research 2012 - 2015
    Pleasant Grove, Utah, Us
    Oversee all aspects of marketing to drive growth across multiple product lines and multiple segments - Boost effectiveness by developing, mentoring and leading marketing team- Increase resonance of our product story by overhauling our brand story (based on research), and developing compelling product messaging - Grown business by innovating and deploying potent demand gen programs - Boost market engagement by overseeing development of new products (based on research) and directing GTM product launch effortsContact me to learn about the quantifiable business impact of my contributions!
  • Equation Consulting (Now Part Of Nthrive)
    Vice President Marketing
    Equation Consulting (Now Part Of Nthrive) 2009 - 2012
    Oversee all aspects of marketing to drive growth - Boost effectiveness by developing, mentoring and leading marketing team- Increase resonance of our product story by researching and developing compelling product messaging - Grown business by innovating and deploying potent demand gen programs - Boost market engagement by directing GTM product launch effortsContact me to learn about the quantifiable business impact of my contributions!
  • 3M
    Marketing Acct Mgr.
    3M 2005 - 2007
    St Paul, Mn, Us
    Oversee all aspects of marketing to drive growth across a suite of Health IT software solutions and consulting services - Increase resonance of our product story by developing compelling product messaging - Grow business around a suite of Health IT products and services by innovating and deploying potent demand gen programs - Boost market engagement by directing GTM product launch effortsContact me to learn about the quantifiable business impact of my contributions!
  • Emery Telcom
    Director Of Marketing And Corporate Communcations
    Emery Telcom 2003 - 2005
    Orangeville , Ut, Us
    Developed strategy and led all marketing efforts to B2C and B2B clients. Re-branded the organization. Owned customer acquisition. Managed customer, community and government relations. Managed all aspects of corporate communications including internal.
  • Boeing
    Principal Communications Rep.
    Boeing 2000 - 2003
    Arlington, Va, Us
    Planned, managed and executed all PR and media relations efforts for NASA expendable launch programs (non-human space flight). Among the many notable PR/media initiatives that I led include the 2001 Mars Odyssey Mission and the launch of of the Delta IV program. Also served as communications lead on contingency plans. Served on the committee to rebrand the Space and Communications group. Helped rebrand Space and Communications Group.
  • Nbc 26
    On Air Journalist
    Nbc 26 1996 - 2000
    Green Bay, Wisconsin, Us
  • Khsl And Knvn
    On-Air Journalist
    Khsl And Knvn 1995 - 1996

Larry S. Skills

Leadership Product Marketing Direct Marketing Marketing Management Team Building Sales Process Social Media Corporate Positioning Strategic Partnerships Online Marketing Brand Development Sales Trade Shows Market Planning Thought Leadership Media Relations Brand Awareness Business Development Market Research Healthcare Advertising Integrated Marketing Lead Generation Customer Relationship Management Strategic Planning Strategy Sales Management Demand Generation Business Planning Program Management Marketing Product Management Email Marketing Business Strategy Management Product Development Public Relations Marketing Communications Product Launch Marketing Strategy Crm Marketing Research Performance Management

Larry S. Education Details

  • Brigham Young University
    Brigham Young University
    Communications

Frequently Asked Questions about Larry S.

What company does Larry S. work for?

Larry S. works for Neststeps

What is Larry S.'s role at the current company?

Larry S.'s current role is President and Co-Founder.

What is Larry S.'s email address?

Larry S.'s email address is la****@****lan.com

What is Larry S.'s direct phone number?

Larry S.'s direct phone number is +180155*****

What schools did Larry S. attend?

Larry S. attended Brigham Young University.

What are some of Larry S.'s interests?

Larry S. has interest in Home Remodeling (Other Than Tile Work), Serving My Family, Bacon, Skiing.

What skills is Larry S. known for?

Larry S. has skills like Leadership, Product Marketing, Direct Marketing, Marketing Management, Team Building, Sales Process, Social Media, Corporate Positioning, Strategic Partnerships, Online Marketing, Brand Development, Sales.

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