Larry Shapiro

Larry Shapiro Email and Phone Number

Senior Digital Media Executive and Consultant | General Manager | Strategy and Business Development @
Larry Shapiro's Location
Los Angeles Metropolitan Area, United States, United States
About Larry Shapiro

Digital Media Executive ● Business Development/Sales ● Corporate Development / M&A ● Incubate and Build New Businesses ● P&L Management ● Mobile Products ● Distribution Partnerships ● Built and Managed Large TeamsSenior digital media executive with over 15 years of experience in mobile, interactive media and gaming. Built start up business within large corporate environment, including launching Disney’s first presence in mobile games – growing monetization from zero to $50 Mil revenue in 3 years and from zero to 220 team members. Grew Disney’s games licensing operating income in 2 years from under $3 Mil/year to $30 Mil/year (and with deals in place to more than double that in the next 2 years). Built and managed relationships with partners such as Apple, Google, Microsoft, HP, Amazon, eBay, EA, Ubisoft, etc. to grow significant distribution, marketing and ad sales/sponsorship activities. Created and drove multiple efforts to shape Disney’s digital and interactive business and product strategy including mobile gaming, mobile network, licensing, co development, business intelligence, e-commerce, kid/family payment service, and kid/family social networking and communication.

Larry Shapiro's Current Company Details
Consultant

Consultant

Senior Digital Media Executive and Consultant | General Manager | Strategy and Business Development
Larry Shapiro Work Experience Details
  • Consultant
    Advisor And Consultant
    Consultant 2015 - Present
    •Built and helped execute growth strategy for a variety of digital media start ups. (Currently, working with five companies at seed stage).•Lead digital media/games/connected consumer strategy projects for large multinational companies•Worked as in house head of corporate/business development to develop sales/deal pipeline and acquire games for games company•Assisted in fund raising through business model and presentation development
  • Disney Interactive
    Svp -- Strategy And Business Development
    Disney Interactive 2008 - 2014
    Licensing and Co-Development• Built licensing/co-development business from small inbound “found money” to a robust, sustainable $30 Mil OI business (with deals executed to double that OI in 2016). • Drove business and relationships across console, mobile, PC and digital console platforms with multiple global partners – from large global publishers to a constantly changing network of smaller, high quality developers• Owned and managed P&L with licensing and product development team – and managed hundreds of virtual resources from internal and external product development, product and performance marketing, portfolio management, finance and HR • Drive away from one off licenses to deep, multiple year/property relationships with key partners (EA, Ubisoft, Microsoft, etc.).• Focus on high quality products with both licensees (Just Dance Disney/Ubisoft) and co development partners (Frozen Free Fall/Mobility), that have lead to mutually profitable renewals and sequels.• Lead negotiations on behalf of Disney/Lucas for industry leading Star Wars partnership with EAStrategy and Business Development• Lead development of overall DI strategy and annual 5 year strategic plan presented to Disney corporate senior management• Built and drove “blue sky” strategies for DI for, among others:o Kid/family payment service – in depth understanding of payment ecosystem and potential product and business opportunity for Disney; financial backbone and merchant partners, business and product strategy and rollouto Mobile network – understanding and evangelizing strategic and operational need for cross promotional and revenue directed mobile network; building of business and product strategy; knowledge and relationships with industry providerso Kid/family communications service – deep understanding of messaging platforms and industry players; multiple varients of build/buy/partner and go to market opportunities
  • Walt Disney Internet Group
    Evp - Strategy And Business Development; Gm -- North American Mobile
    Walt Disney Internet Group 2004 - 2007
    Glendale, California, Us
    GM, North American Mobile• Built and launched Disney’s mobile game effort from scratch – utilizing a $500K contractual advance from Qualcomm to build a $50 Mil revenue business in 3 years• Built team from zero to 220 direct team members and co- managed resources and studios in Beijing (125 member team) and Prague (50 member team) and multiple outsourced offshore partners• Grew deep relationships with all US/Canadian carriers and OEM partners• Built state of the art business intelligence and performance management systems• Built and launched Disney’s first iOS games • Moved to broader global strategy/business development/business operations role when Walt Disney Internet Group (online and mobile) merged with Disney Interactive (video games group)Strategy and Business Development• Lead M&A strategy, execution and operational integration – transactions completed included acquisition of Club Penguin and Tapulous• Built and evangelized high level strategies and operational plans to radically change organization and performance around business intelligence, project and product management, performance management and market/competitive research• Drove significant multi year, multi million dollar relationships with key distribution partners and sponsors such as Verizon, HP and eBay• Developed key talent – for three consecutive years, one of my direct reports was named as the top high potential talent in the division (and have moved to positions of significant responsibility)
  • Walt Disney Internet Group
    Svp -- Business Development And General Counsel
    Walt Disney Internet Group 2001 - 2004
    Glendale, California, Us
    • Global business development leadership – built and managed team of 15 in multiple locations• Served as first GC – built and managed team of 10+ legal professionals; lead Disney’s effort in working with FTC on COPPA regulations• Managed HR and Communications groups during explosive growth -- from 300 to 2300 team members
  • The Walt Disney Company
    Vp/Senior Counsel
    The Walt Disney Company 1993 - 2001
    Burbank, Ca, Us
    • Chief transactional counsel on M&A, joint ventures and complex partnerships

Larry Shapiro Skills

Mobile Devices Strategic Partnerships Digital Media Social Games Monetization Business Development Strategy Start Ups Video Games Product Management Digital Strategy Mobile Applications Mobile Games Mobile Advertising Mobile Marketing New Media E Commerce Content Strategy Virtual Worlds Digital Marketing Digital Distribution Mobile Technology Online Advertising Online Gaming Mobile Content Mobile Internet Competitive Analysis Entertainment Casual Games User Experience Interactive Entertainment Entrepreneurship Product Marketing Game Design Venture Capital

Larry Shapiro Education Details

  • University Of Michigan Law School
    University Of Michigan Law School
  • University Of Pennsylvania
    University Of Pennsylvania

Frequently Asked Questions about Larry Shapiro

What company does Larry Shapiro work for?

Larry Shapiro works for Consultant

What is Larry Shapiro's role at the current company?

Larry Shapiro's current role is Senior Digital Media Executive and Consultant | General Manager | Strategy and Business Development.

What is Larry Shapiro's email address?

Larry Shapiro's email address is la****@****ios.com

What is Larry Shapiro's direct phone number?

Larry Shapiro's direct phone number is +181862*****

What schools did Larry Shapiro attend?

Larry Shapiro attended University Of Michigan Law School, University Of Pennsylvania.

What skills is Larry Shapiro known for?

Larry Shapiro has skills like Mobile Devices, Strategic Partnerships, Digital Media, Social Games, Monetization, Business Development, Strategy, Start Ups, Video Games, Product Management, Digital Strategy, Mobile Applications.

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