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With a tenacious commitment to opportunity identification, exacting standards, and bottom-line results, I partner with leadership to drive business and revenue growth while positioning brands for industry status and buy-outs. As a collegial, open-door leader, I develop and direct top-performing teams to optimize operations and capture efficiencies. My progressive career brings the expertise required for branding, business development, operations streamlining and management, financial and budget management, human resources, and critical forecasting and analysis that comes only with hands-on experience. My leadership has delivered success in the turnarounds of struggling operations by incorporating planning, innovation, interpersonal skills, and vision. With an intrapreneurial focus on business and financial strategies, I leverage analytics, needs analysis, forecasting, ROI assessments, position, and public relations to deliver results across marketing, operations development, and performance among corporate and retail environments.A few of my notable career successes include:✔ Creating and executing a complex roadmap that enhanced value and engagement across client training programs supporting 60K+ members.✔ Streamlining client onboarding by creating and customizing Salesforce cases that improved client experiences, reduced time from contract execution to the team’s time establishing client tasking, and elevated coach productivity to drive their ultimate success.✔ Championed the division turnaround from a loss to more than $250K profit ($2.5M in revenue) within the first year.✔ Delivered successful and timely new store start-up operations and remodel projects for 300+ stores.✔ Recognized with Excellence Award for developing, executing, and managing company-wide restocking program that delivered streamlining opportunities and improved accountability.With an established reputation as a committed, driven, and innovative leader, I welcome opportunities to engage in professional discussion and opportunity at larrysontag@gmail.com!
Home Solutions Today
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PresidentHome Solutions Today Apr 2024 - PresentCreating win-win opportunities for home buyers and sellers through creative deal-making, rehabs, and lease-to-own homes.
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FounderCrafted Business Solutions, Llc Jan 2022 - PresentDesigning custom solutions to solving important problems.
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Commercial Analytics ManagerIps Adhesives Jan 2023 - Oct 2023Durham, North Carolina, Us -
Commercial Operations LeaderIps Adhesives Mar 2022 - Apr 2023Durham, North Carolina, Us
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Business Development AdvisorPrediqtank Nov 2021 - Jun 2022 -
Director Of Training | Business Analyst | Systems Power UserPharmacy Development Services Oct 2019 - Aug 2021Lake Worth, Fl, UsRecognized for my cross-functional expertise and successes, I was specifically recruited to capture growth opportunities for this leader in pharmaceutical consulting. With critical industry contacts and an established reputation, I have been instrumental in supporting the growth of this $30M annual revenue operation through innovative initiatives and campaigns, streamlined and process improvement opportunities, and training and development opportunities.With quick promotions that included increased leadership and accountabilities, I deliver an open-door leadership style to maximize the contributions of 20 direct reports that include identifying and implementing training initiatives that streamline client operations, improve ROI tracking, and improve PDS reporting across business development, client onboarding, and financial reporting. Our notable results include delivering 10X ROI per membership investment across 1,200 pharmacies. My client-centric focus and collaborative skills have reduced client report development from 6 weeks to 3 through template development structures that enabled accountants to improve commenting and increased client satisfaction. Strategized campaigns have also resulted in improving client engagement by 70% while delivering 40% savings through simplified on-screen sharing utilizing video conferencing for client coaching calls. Internally, I was able to save our CFO 4 hours on each new hire while also improving the candidate onboarding experience and setting the standard of the application-to-decision timeline to 30 days. These campaigns further served to improve the team fit of candidates, increase the quality of hire, improve the cultural fit throughout the organization, and raise the bar on overall team performance.Consistent and repeated successes have also resulted in securing $30K in annual funding to implement our SaaS Learning Management System (LMS) that fosters short- and long-term team growth and overall organization success. -
Chief Of Staff - Member SuccessPharmacy Development Services Jan 2018 - Oct 2019Lake Worth, Fl, Us
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Vice President OperationsPharmacy Development Services Jan 2016 - Dec 2017Lake Worth, Fl, Us
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President, Digital Edge MarketingWe Simplify The Internet (Wsi) May 2011 - Apr 2016Etobicoke, Ontario, CaLeveraging my business and financial entrepreneurial expertise, I launched, grew, and managed a digital marketing operation serving multi-million-dollar companies with web development, search engine marketing, social media, and mobile marketing solutions for small- and mid-sized businesses. While driving sales, marketing, project management, and the budgeting and finance projections required for ongoing growth and success, I distinguished Digital Edge Marketing as a leader throughout a highly-competitive, dynamic industry with constant changes in technologies, processes, and expectations by working closely with industry leaders to manage web development campaigns, drive search engine marketing rankings, grow social marketing presence, and boost mobile marketing engagement.Engaging clients to understand their mission and vision, I collaborated with leaders across various industries and through various stages of business lifecycles to deliver 10%+ in new customer growth that typically exceeded their industry’s national average. I have been instrumental in increasing client site traffic by 60% through innovative and lucrative campaigns that improved their online communications and facilitated through growth. My extensive knowledge further reduced advertising costs through complex negotiations that were possible because of my grasp of industry developments and projections. Of particular note, I was instrumental in filling the schedule of an additional provider with new patient counts while simultaneously reducing advertising costs and increasing site traffic.Finally, aligning my entrepreneurial skills with my relationship development, sales, customer engagement, project management, and branding skills, I developed and executed numerous communication and branding campaigns that captured internet opportunities for streamlining processes, distinguishing services, and increasing bottom-line sales. -
Chief Operating OfficerHealthwise Pharmacy Of Greenville, Inc. And Therapeutic Solutions Vital Care Jul 2014 - Jan 2016Greenville, North Carolina, UsMy initial focus on assessing existing operations resulted in identifying and capturing opportunities for cost savings, growth, and an optimized customer-centric environment. The results of streamlining delivered $90K in direct and indirect cost savings while improving revenue by 15% just within the first year. Further, restructuring DME billing incorporated changes in the billing service, billing software, and ordering processes for recurring patient orders that resulted in reducing the significant 3-month backlog to less than 2 weeks! My commitment to continuous process improvements included replacing outdated equipment and systems that led to reducing billing expenses by 3% and improving cost of goods by 2%.Improving employee satisfaction also served as a key driver, so implementing a pay-for-performance incentive plan delivered an improved work environment and increased overall employee satisfaction.Finally, I protected stakeholder interests by ensuring compliance across operations, affirming proper accounting reporting, and maintaining documentation to complete change of ownership for NCBOP, DEA, ACHC, Cardinal Health, AAP, RX30, BCBSNC, CVSCaremark, Express Scripts, NC Department of Health Regulation, NC Medicaid, CMS, etc. -
Division Project ManagerAce Hardware Nov 2007 - Dec 2010Oak Brook, Illinois, UsDriving customer and revenue growth for this $4B retail hardware cooperative comprised of 4,600+ global independent stores, I was recognized for my expertise and, specifically, my results with multiple, quick promotions with progressive opportunities and accountabilities. Leadership’s expectations and trust in me culminated with the honor of filling a newly created role during the company’s reorganization that required retail developments throughout 21 states across the Northeast and Midwest U.S.Leading a cross-functional team of 9 PMs and 15 service vendors working directly with the leadership of 1,700 stores, we successfully executed retail development plans that required 30+ new store set-ups and 60+ retrofit remodels that captured consumer interests and maintained the corporate vision and brand standards. I was able to effectively collaborate to develop and direct innovative store merchandising plans that incorporated KPIs on individual store custom inventory performance analyses reflecting Category Role Matrix and SKU performance. I also created and implemented improved processes synchronizing category management plan-o-grams incorporating an innovative store planning template.My results delivered double-sales successes within 12 months, increasing profitability from loss to $250K on $2.5M and exceeding our corporate goal by 9%. I was also instrumental in delivering an average retail sales increase of 14% and an average retail transaction increase of 7% across the remodeled stores. Finally, I contributed my negotiation skills to save 15% of our nationwide cellular plan supporting 350 field staff.Early Roles with Ace Hardware include Retail Assistance Manager, Retail Operations Project Specialist, and Retail Consultant.
Larry Sontag Skills
Larry Sontag Education Details
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Unc Charlotte School Of Professional StudiesSales Operations Science -
University Of CincinnatiHuman Resources Management And Services
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Learning @ Morning BrewMorning Brew Accelerator
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WsiCertified Digital Marketer
Frequently Asked Questions about Larry Sontag
What company does Larry Sontag work for?
Larry Sontag works for Home Solutions Today
What is Larry Sontag's role at the current company?
Larry Sontag's current role is Empowering people through processes, data, and technology to deliver optimal results!.
What is Larry Sontag's email address?
Larry Sontag's email address is la****@****ers.com
What is Larry Sontag's direct phone number?
Larry Sontag's direct phone number is +123946*****
What schools did Larry Sontag attend?
Larry Sontag attended Unc Charlotte School Of Professional Studies, University Of Cincinnati, Learning @ Morning Brew, Wsi.
What are some of Larry Sontag's interests?
Larry Sontag has interest in Education.
What skills is Larry Sontag known for?
Larry Sontag has skills like Marketing, Crm, Seo, Leadership, Social Media Marketing, Sem, Management, Online Advertising, Project Management, Sales, Training, Web Analytics.
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