Lars Bertram Email & Phone Number

Lüneburg, NDS, DE

Lüneburg, Niedersachsen, Deutschland

As managing director of becoss GmbH, I offer tailor-made solutions in the areas of sales, growth promotion and process optimization.With a clear focus on customer acquisition, employee empowerment and the introduction of efficient digital processes, I help companies achieve their sales goals faster and more sustainably.My main focuses are:1. **Process.

Munich, Bavaria, Germany

• Leadership role within the automotive industry for growth. Actively developing, implementing, and executing a global sales strategy for a diverse product and service portfolio with a focus on Circular Economy. Leading.
• Definition of a growth strategy,
• Portfolio definition,
• Implementation and customization of CRM system (Salesforce),
• Identification and successful engagement of over 200 strategic target customers,
• Development and implementation of a coherent Go-To-Market strategy,

Frankfurt Am Main Und Umgebung, Deutschland

• Growth engine in the automotive sector. Acquisition of complex software engineering projects and sale of consulting services to Tier-1 automotive suppliers. Strategic sales planning and market analysis with a focus on.
• Successful identification and pursuit of over 800 new sales opportunities,
• Acquisition of more than 150 projects (on-site, nearshore, offshore) from 2018 to 2022.
• Conducting over 900 customer meetings between 2018 and 2021,
• Year-over-year sales growth: 12% in 2021, 15% in 2020, 61% in 2019, and 370% in 2018.
• Development of a Top 20 client into a Top 3 client in 2 years,

Bad Homburg

• Global sales and customer expansion for cloud-based SaaS solutions for corporate travel and expense management. Establishing and nurturing commercial relationships with both partners and direct customers through cross.
• Generating annual revenues of €2.4 million,
• Successful upselling of €400,000 in 2016,
• Expanding existing customer revenue by €200,000 in 2015,
• Increasing total revenue by 33% from 2014 to 2015,
• Successfully implementing a 40% price increase,

Neu Isenburg

• Sales of in-flight catering management IT systems for controlling airline onboard catering. Establishing and maintaining customer relationships (airlines), analyzing operational requirements, deriving tailored.
• Establishment of the "Inflight Management IT Solutions" business segment,
• Acquisition of new customers with annual revenue of €500,000,
• Development of a market strategy for sustainable growth in the segment.Leadership:
• Coaching international sales teams.

Neu Isenburg

• International project management for the implementation of an MES software to control catering production in the international operations of LSG Sky Chefs.Key Achievements:
• Successful acquisition and management of the LSG USA IT rollout project with 20 locations,
• Successful execution of rollouts in Hong Kong, Russia, and the UK,
• Leadership and management of a 10-member project team,
• Budget management and planning and control of resources,
• Project cost calculation.Leadership:

Singapore

• Project management for Public Key Infrastructure (PKI) rollout for Siemens in the Asia-Pacific region.Key Achievements
• Management and execution of 10 implementation projects in the Asia-Pacific region,
• Monitoring of the entire project lifecycle,
• Development of an information security awareness campaign.

Dipl.-Ing., Automation Technologies - System Engineering

Mba, Business Administration