Development of the sales focus towards strategic- and project sales for the Danish activities.Ensuring effective key customer management and set the tactical platform for new business.Mapping the competitive landscape.Maintain a strong position in the product/wholesale segment - and take the customized project sale to the next level.Establishment, development and maintenance of relations to key customers , end users and related stakeholders.Responsibility of pricing and the overall KAM startegy.Ensuring , assesing and minimizing financial , technical and legal risk in sales and contracts.Co-operation and communication with offering and development, supply Chain and other internal organisations to ensure customer satisfaction.Leader of Business team.Development of skills of employees together with HR.Responsible for overall communication towards both internal and external partners such as Customers, Suppliers, and other Stakeholders.