Lars Heede Email & Phone Number

Copenhagen, DK

Vedbaek

Maaloev (Copenhagen)

I hold full P&L responsibility for commercial activities and sales in all channels across all international markets except subsidiaries in Scandinavia and Germany. My responsibilities include development and implementation of sales and marketing strategies for focus markets such as USA, France, Benelux, Switzerland and the UK as well as new bizz.

Koege

I was responsible for commercial strategies, activities and partner development on a number of core markets for the company such as Russia, Middle East, East Europe, Turkey, Brazil etc..I developed market specific sales strategies and implemented these together with an international network of distributors and partners.I launched partner loyalty.

Copenhagen Area, Denmark

I worked as an external consultant in the initial start-up proces of the company. The company was established by the former CEO of CenterPlan Commerce (my previous working place), who requested my services in establishing the first commercial platform for the company.

Copenhagen Area, Denmark

I was responsible for all business development aspects for the the group of companies within CP Commerce - Sturup Raceway, Restaurant Custom House, Zoo Zity, Park City, Yoo at Work.I created and launched sales and marketing initiatives on both btb and retail level.I developed consumer loyalty program and customer clubs for both btc and btb clients.I.

Copenhagen Area, Denmark

I was responsible for developing, launching and following up on sales and marketing plans on the export markets of the companyI had full P&L responsibility.Finding and appointing new distributors and agents as well as motivating and educating of sales staff in the markets was among my main focus areas.I did direct sales to key accounts and distributors in.

Copenhagen Area, Denmark

I was responsible for development and implementation of sales activity plans in the exclusive Alfa Romeo retail distribution channel in the danish market.I did implementation and follow up on proper ”Brand Behavior” and product presentation at dealer level.A main focus was also training of dealer sales staff to ensure optimal commercial sales approach and.

Copenhagen Area, Denmark

I was responsible for market plans, marketing campaigns and direct sales of a range of high end Swiss watch brands such as OMEGA, TISSOT, SECTOR, RADO, RAYMOND WEIL.I developed and launched marketing concepts in close corporation with in-house advertising agencyI worked closely together with the Swiss head quarters of the individual watch brands to develop.

Copenhagen Area, Denmark

I was P&L responsible for sales of precious metal semi finished products to jewelry manufacturers and dental laboratories in the Danish market.I did direct sales to key accounts.I developed and hosted trade shows, training courses and commercial events.Among my repsonsibilities was motivation and training of own team of consultants and back office sales.

Copenhagen Area, Denmark

I was responsible for the daily operations of the Scandinavian sales officeI had managerial responsibility for a staff of 4 personsI did a full turnaround of the business into a profitable subsidiary.I created 35% bottom line growthI established a number of important market leading reference clients such as Ole Lynggaard ApSI reported to the Metalor UK.