General Manager with extensive international consumer goods experience from the fashion, sports and outdoor industries. Expertise in leading consumer focused Direct-to-Consumer and B2B businesses, driving business transformation, and directing international multi-channel expansion. Extensive strategic and operational experience from industry-leading brands at global, regional, and country level, including leading international multi-brand retail store networks with up to +400 points of sale and +$200m of revenue.Skilled in defining and executing growth and turnaround strategies, including international expansion, market entry, channel development, rationalisation of store portfolios, restructuring of organisations, execution of post-merger integration, and building and enhancing franchise and distributor models.