Lars Ørhøj Lauridsen

Lars Ørhøj Lauridsen Email and Phone Number

HubSpot User Group Leader - Nordic @ HubSpot
Aarhus, DK
Lars Ørhøj Lauridsen's Location
Aarhus, Central Denmark Region, Denmark, Denmark
Lars Ørhøj Lauridsen's Contact Details

Lars Ørhøj Lauridsen work email

Lars Ørhøj Lauridsen personal email

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About Lars Ørhøj Lauridsen

I have experience in the areas of marketing and sales in B2B/SaaS companies and in agencies as a consultant. Examples of areas I love to work inside are B2B inbound revenue processes (HubSpot based) and product management in international organizations. I have engaged in team development and change management with a focus on Fair Process principles.My business life also includes:- Technology management and process re-engineering.- International experience - speaker positions (at e.g., The Seybold Seminars in San Francisco and the HubSpot conference INBOUND in Boston)- Expertise in the setup of outsourcing operations via third-party vendors and own installations (Bangladesh, India, and Vietnam).- INSEAD International Executive Programme in 2010 in Fontainebleau, France.[Fun Fact: I have been live on stage and performed together with the Rolling Stones at the Roskilde Festival 2014 in front of 60-70.000 people.]

Lars Ørhøj Lauridsen's Current Company Details
HubSpot

Hubspot

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HubSpot User Group Leader - Nordic
Aarhus, DK
Website:
hubspot.com
Employees:
10968
Lars Ørhøj Lauridsen Work Experience Details
  • Hubspot
    Hubspot User Group Leader - Nordic
    Hubspot
    Aarhus, Dk
  • Helion B2B
    Manufacturing Lead, Senior Advisor & Sales Consultant
    Helion B2B May 2023 - Present
    Aarhus, Middle Jutland, Denmark
  • Insead Blue Line Alumni 2010 Foundation
    Member Executive Board [Volunteering]
    Insead Blue Line Alumni 2010 Foundation Jul 2010 - Present
    Foundation for the work of the INSEAD IEP 2010 alumni group.
  • Novicell
    Crm & Hubspot Coach
    Novicell Nov 2021 - Apr 2023
    Aarhus, Middle Jutland, Denmark
    As CRM and HubSpot Coach at Novicell, I bring experience in helping clients optimize their customer relationship management (CRM) strategies and leverage the power of HubSpot's marketing, sales, and service tools.Successfully led the company from Platinum partner to Diamond Partner status at HubSpot, a testament to my expertise and ability to deliver results for our clients.I am enthusiastic about empowering businesses to streamline their sales processes, improve customer… Show more As CRM and HubSpot Coach at Novicell, I bring experience in helping clients optimize their customer relationship management (CRM) strategies and leverage the power of HubSpot's marketing, sales, and service tools.Successfully led the company from Platinum partner to Diamond Partner status at HubSpot, a testament to my expertise and ability to deliver results for our clients.I am enthusiastic about empowering businesses to streamline their sales processes, improve customer engagement, and drive revenue growth through the implementation of effective CRM and HubSpot strategies. Show less
  • Inboundboost
    Freelance Consultant
    Inboundboost Jun 2020 - Mar 2023
    Aarhus, Middle Jutland, Denmark
    Helping (and learning from) B2B businesses getting the most from their marketing and sales efforts when the HubSpot platform is an essential part of the toolset in sales, marketing and operations.
  • Askcody®
    Marketing Director
    Askcody® Sep 2019 - Nov 2021
    Aalborg
    Refining existing inbound marketing and sales efforts together with revenue teams in Denmark and the US.Focused in Demand Generation towards companies within ICP's and with high intent.Implementing HubSpot-based (enterprise license) inbound and account-based marketing strategies for selected target companies inside AskCody verticals.
  • Avidly Danmark
    Senior Inbound Strategist
    Avidly Danmark Aug 2018 - Aug 2019
    Aarhus, Denmark
    Strategic advisor to B2B companies utilizing the HubSpot platform and Inbound Marketing and Sales.Co-developed an updated version of the Strategy and Roadmap framework that is now used in all Nordic countries. The purpose of the framework is to make an engaging process to develop a measurable plan for inbound marketing and sales activities closely connected with the company's goals e.g. new revenue or increased lead generation. Has generated significant direct revenue via this… Show more Strategic advisor to B2B companies utilizing the HubSpot platform and Inbound Marketing and Sales.Co-developed an updated version of the Strategy and Roadmap framework that is now used in all Nordic countries. The purpose of the framework is to make an engaging process to develop a measurable plan for inbound marketing and sales activities closely connected with the company's goals e.g. new revenue or increased lead generation. Has generated significant direct revenue via this custom-built Strategy & Roadmap framework. Show less
  • Hubspot
    Hubspot User Group Leader - Copenhagen [Volunteering]
    Hubspot Jan 2018 - Aug 2019
    Copenhagen Area, Denmark
    As Leader of the HubSpot User Group - Copenhagen I help to arrange and host HUG meetups in Copenhagen. We try to promote Inbound Marketing by building a scene where all Marketers and HubSpot users can come together to learn and share ideas.Join the HUG Copenhagen LinkedIn group: https://www.linkedin.com/groups/13574392
  • Pravda A/S
    Inbound Manager
    Pravda A/S Nov 2016 - Jun 2018
    Århus Area, Denmark
    Offering Inbound Marketing services based on the HubSpot platform to B2B companies. We went from associated partner to HubSpot Gold Partner in a year.
  • Saksild-Nølev Parish Council
    Member Of The Council [Volunteering]
    Saksild-Nølev Parish Council Dec 2012 - Dec 2016
  • Ipaper A/S
    Chief Marketing Officer
    Ipaper A/S Sep 2015 - Oct 2016
    Århus Area, Denmark
    Responsible for implementing and executing Inbound Marketing & Inbound Sales. We succeded in establishing a new focused channel for inbound marketing and sales that drew significant new revenue to the business.
  • Wan-Ifra
    Member Of Wan-Ifra Advisory Board [Volunteering]
    Wan-Ifra Nov 2014 - Aug 2015
  • Visiolink Denmark
    Chief Marketing Officer
    Visiolink Denmark Apr 2011 - Aug 2015
    Aarhus, Denmark
    Implemented the inbound marketing framework and the HubSpot platform into the existing organization to supplement the existing offline marketing efforts.
  • Aarhus Vocal Festival
    Member Of The Board [Volunteering]
    Aarhus Vocal Festival Sep 2010 - Jul 2011
    Aarhus, Denmark
    The main purpose for this non-profit association was to organize and carry out the festival taking place in May 2011. Main concerts with Bobby McFerrin (US) & Vocal Line (DK), Basix (DK) and Pust (N).
  • Envision A/S
    Director Of Production (Produktionsdirektør)
    Envision A/S Feb 2006 - Mar 2011
    Århus Area, Denmark
    Responsible for the departments production, reproduction, IT operations and IT development.Recommendation from Mona Juul (CEO of envision) can be send to you on request.
  • Datagraf
    Premedia Manager
    Datagraf Jun 2004 - Jan 2006
    Management responsibilities for the company's prepress and DTP departments.
  • Stibo
    Strategic Technology Advisor & Development Manager
    Stibo May 1998 - Jun 2004
    Working with concept development and customer-centric IT projects at Stibo Graphic.Recommendation from Hans Damgaard (CEO of Stibo) can be send to you on request.
  • Stibo
    Production Manager
    Stibo May 1997 - May 1998
    Production Management at Stibo Catalog
  • Colibri A/S
    Project Consultant
    Colibri A/S Jul 1996 - May 1997
    Worked with project sale aimed at Danish printing companies.
  • Stibo
    Department Manager & Project Manager
    Stibo Jul 1995 - Jul 1996
    at Stibo Catalog
  • Esko (Purup Prepress, Purup Electronics)
    Product Manager
    Esko (Purup Prepress, Purup Electronics) Jul 1990 - Jul 1995
    Worked the first three years as Technical Supporter and then took over the responsibility as Product Manager.Recommendation from Michael Lindberg (Marketing Manager of Purup) can be send to you on request.

Lars Ørhøj Lauridsen Skills

Strategy B2b Management Advertising Marketing Marketing Strategy Business Strategy Publishing Product Management Online Marketing Project Management Sales Digital Marketing Online Advertising E Commerce Digital Media Seo Digital Strategy Outsourcing Marketing Communications Business To Business Leadership Change Management Social Media Start Ups Entrepreneurship Inbound Marketing Hubspot Inbound Lead Generation Product Marketing B2b Marketing Strategy Development Content Management Systems Social Media Marketing Marketing Management Business Development People Management English New Business Development Microsoft Office Customer Relationship Management Consulting Internationalt Salg Salesforce.com Marketing Automation

Lars Ørhøj Lauridsen Education Details

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