Lars Toft
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Lars Toft Email & Phone Number

Enabling businesses to scale their immersive digital transformations at HTC VIVE
Location: Copenhagen, Capital Region Of Denmark, Denmark 12 work roles 6 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
Enabling businesses to scale their immersive digital transformations
Location
Copenhagen, Capital Region Of Denmark, Denmark
Company size

Who is Lars Toft? Overview

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Quick answer

Lars Toft is listed as Enabling businesses to scale their immersive digital transformations at HTC VIVE, a company with 364 employees, based in Copenhagen, Capital Region Of Denmark, Denmark. AeroLeads shows a matched LinkedIn profile for Lars Toft.

Lars Toft previously worked as Head of Sales | Northern Europe at Htc Vive and Country Manager | Nordics at Htc Vive. Lars Toft holds Graduate Diploma In Business Administration, Sales & Marketing, Dba from Syddansk Universitet - University Of Southern Denmark.

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HTC VIVE

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Profile bio

About Lars Toft

• 20 years of direct and in-direct channel sales and account management experience• Business Economist with track record of profit & loss responsibility• Strong results in business development and implementing sales strategies• Experienced with project management, tracking dependencies and milestones• High degree of Product Marketing and GTM competency having brought +160 products and (PaaS/SaaS) services to market• Solid middle management experience in IT, Telecom, consumer electronics and the leisure industry• Strong interpersonal skills, solid multi cultural team leadership and change management experience • An organised self-starter with a pragmatic mindset, strong analytic, planning and execution skills

Current workplace

Lars Toft's current company

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HTC VIVE
Htc Vive
Enabling businesses to scale their immersive digital transformations
taipei city, taiwan, taiwan
Website
Employees
364
AeroLeads page
12 roles

Lars Toft work experience

A career timeline built from the work history available for this profile.

Head Of Sales | Northern Europe

Current

Copenhagen, Capital Region Of Denmark, Denmark

Reporting to the EMEA Vice President I am the North European Business Lead [excluding the UK]. Accountable for the regional business results measured by profit contribution, revenue, unit sales and share.

Jan 2024 - Present

Country Manager | Nordics

Nordics

  • Reporting to the EMEA Vice President I oversee the profit & loss (P&L) responsibility for the Nordic region. Accountable for the business results measured by profit contribution, revenue, unit sales and share. Managing.
  • Go-To-Market
  • Product Marketing
  • Business Development
  • Sales & Account Management
  • Marcomms [PR | CRM | Social | Digital | Trade Marketing]
Aug 2018 - Jan 2024

Head Of Sales | Northern Europe

Current

Copenhagen, Capital Region Of Denmark, Denmark

Reporting to the EMEA Vice President I am the North European Business Lead [excluding the UK]. Accountable for the regional business results measured by profit contribution and revenue.

Jan 2024 - Present

Head Of Sales | Northern Europe

Current

Copenhagen, Capital Region Of Denmark, Denmark

Reporting to the EMEA Vice President I am the North European Business Lead [excluding the UK]. Accountable for the regional business results measured by profit contribution and revenue.

Jan 2024 - Present

Head Of Sales | Northern Europe

Current
Htc

Copenhagen, Capital Region Of Denmark, Denmark

Reporting to the EMEA Vice President I am the North European Business Lead [excluding the UK]. Accountable for the regional business results measured by profit contribution, revenue, unit sales and share.

Jan 2024 - Present

Country Manager | Nordics

Htc

Copenhagen Area, Capital Region, Denmark

  • Reporting to the European Vice President I oversee the profit & loss (P&L) responsibility for the Nordic region. Accountable for the business results measured by profit contribution, revenue, unit sales and share..
  • Go-To-Market
  • Product Marketing
  • Business Development
  • Sales & Account Management
  • Marcomms [PR | CRM | Social | Digital | Trade Marketing]
Jul 2016 - Jan 2024

Senior Business Development & Product Manager | Nordics

Htc

Copenhagen Area, Capital Region, Denmark

  • Part of the Nordic management team, responsible for all aspects of inbound Product Management, outbound Product Marketing and Business Development in the region spanning:
  • Market research and development
  • Product roadmap and portfolio management
  • Product value propositions and outbound messaging
  • Planning [incl pricing and offerings], sales and supply forecasting
  • Promoting the portfolio externally with press, partners, resellers and customers
Sep 2013 - Jul 2016

Business Sales Manager | Nordics

Htc

Copenhagen Area, Capital Region, Denmark

  • With HTC I held the regional business sales, offering and services responsibility:
  • xxxM EUR sales & cost budget responsibility
  • Overseeing business development and BtB distributor, retail and operator channel sales management in the Nordic region
  • Seeked to strengthen the Go-To-Market plans and execution of the BtB proposition 'HTCpro' across the regionDuring 20111 I successfully implemented and drove the HTCpro proposition establishing HTC as a preferred BtB.
  • Seeked to strengthen the Go-To-Market plans and execution of the BtB proposition 'HTCpro' across the regionDuring 20111 I successfully implemented and drove the HTCpro proposition establishing HTC as a preferred BtB.
Dec 2010 - Sep 2013

Enterprise Sales Manager | Nordics

Htc

Copenhagen Area, Capital Region, Denmark

  • At HTC I successfully developed, implemented and drove the Nordic enterprise proposition:
  • xxxM EUR sales & cost budget responsibility
  • Responsible for the enterprise Go-To-Market planning and execution
  • Optimizing relationships with Industry players and selected clients in the enterprise space
  • Liaise with product managers on client input and market studies in order to guarantee consistent fit with HTC's products and propositionsFrom 2009 I took HTC from a position… Show more At HTC I successfully developed.
  • Liaise with product managers on client input and market studies in order to guarantee consistent fit with HTC's products and propositionsFrom 2009 I took HTC from a position as a smaller niche vendor with low market.
Dec 2008 - Dec 2010

Sales Manager | Sweden

Htc

Stockholm, Sweden

  • At HTC I managed the Swedish Go-To-Market planning, execution, commercials and channel sales management in an transition phase:
  • xxM EUR sales & cost budget responsibility
  • Responsible for the Go-To-Market planning and execution
  • Overseeing distributor, retail and operator channel sales management and the first Swedish recruitmentsDuring the transition phase I established HTC in Sweden and successfully launched a number of Windows Mobile.
  • Overseeing distributor, retail and operator channel sales management and the first Swedish recruitmentsDuring the transition phase I established HTC in Sweden and successfully launched a number of Windows Mobile.
Dec 2008 - Sep 2009

Head Of Sales | Northern Europe

Current

Copenhagen, Capital Region Of Denmark, Denmark

Reporting to the EMEA Vice President I am the North European Business Lead [excluding the UK]. Accountable for the regional business results measured by profit contribution and revenue.

Jan 2024 - Present

Jury Member

Copenhagen, Capital Region, Denmark

Jury member in the category 'Creative use of technology' focusing on how business challenges can be adressed by incorporating value-adding creative and immersive solutions

Jan 2023 - Jun 2023
Team & coworkers

Colleagues at HTC VIVE

Other employees you can reach at vive.com. View company contacts for 364 employees →

6 education records

Lars Toft education

Leading The Way | Management Development Programme

Htc | Talent Management

The aim of the programme was to develop management skills and support the overall capability and success in a middle management role..

Corporate Sales Culture

Previous having given lectures at Harvard Business School, UCLA’s Anderson Graduate School of Management, University of California and.

Channel Management Excellence

The program was a competitive business simulation acting on behalf of a sales management team shaping and driving an organization-wide.

Sales & Key Account Management

Ifsm - Institutt For Salg Og Markedsføring

The program was a business simulation which gave an insight to all the aspects of solution selling and Key Account Management. Key Topics.

Market Economist, Marketing Management, Hba

Activities and Societies: Traineeship Programme: As part of the study, I conducted a traineeship programme at Carlson Wagonlit Travel in.

FAQ

Frequently asked questions about Lars Toft

Quick answers generated from the profile data available on this page.

What company does Lars Toft work for?

Lars Toft works for HTC VIVE.

What is Lars Toft's role at HTC VIVE?

Lars Toft is listed as Enabling businesses to scale their immersive digital transformations at HTC VIVE.

Where is Lars Toft based?

Lars Toft is based in Copenhagen, Capital Region Of Denmark, Denmark while working with HTC VIVE.

What companies has Lars Toft worked for?

Lars Toft has worked for Htc Vive, Viverse, G Reigns, Htc, and Vive Mars.

Who are Lars Toft's colleagues at HTC VIVE?

Lars Toft's colleagues at HTC VIVE include 陳紘裕, Erjie Chen, 陳建穎, Wong Wang, and Weijen Luo.

How can I contact Lars Toft?

You can use AeroLeads to view verified contact signals for Lars Toft at HTC VIVE, including work email, phone, and LinkedIn data when available.

What schools did Lars Toft attend?

Lars Toft holds Graduate Diploma In Business Administration, Sales & Marketing, Dba from Syddansk Universitet - University Of Southern Denmark.

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