Lassi Järvelä Email & Phone Number

Currently I am the leading Production Developer at Turo, in addition to being a Marketing Consultant, Designer and responsible for Private Label product portfolio. I control productions at the factories, and work within the design team to reach high quality products with functional and fluid production.In many ways I am the link between the design team and the retail environment. I am responsible for the develpment and expansion of our Made-to-measure program and train employees to take full use of the system. I also take care of the 3rd part product portfolio for our Brand Stores, making sure they are aligned with the collection. This includes buying shoes, ordering custom accessories etc.During my time in Turo I have worked also as Store Manager, Design Assistant, Tailor, Pattern Cutter, organised numerous photoshoots, composed newsletters, created all sorts of marketing materials and been handled the design and excecution of many "special projects" and collaborations. The most notable of these is the Suit and accessories for Team Finland for the Football European Championships in 2011.This experience of the ultimate multi-tasker of a small company and my interships in huge fashion companies like Calvin Klein and Dunhill, have made me an all-rounder of the apparel business. My speciality is working on wovens and printed designs, but one of my next goals is to become fluent in jersey and knit.Based in Helsinki Finland.