Keith Lawrence Email & Phone Number

Denver, CO, US

Creating kick-ass designs, executing the brand's marketing strategy, and SEO specialist for your new favorite all-purpose marinade and cooking sauce!

By using body mapping technology, our team of developers and myself built a native solutionutilizing AI and Machine Learning to find the ideal customer measurements. My jobduty is to cross brand the team’s product with apparel brands for a streamlined UI on bothmobile and web.

• Lead Research teams in conducting User Testing by designing Testing Blueprints from beginning to integration to data analysis
• Build out Custom Design Systems, Service Blueprints, Logo Design, Style Guides, Website Design
• Provide Wireframes, Interactive Prototypes by utilizing customizable Usability Testing, User Research, Data Analytics
• Focused on the genuine human experience by gathering raw critical feedback and implementing that data into design iterations

• Positivity guru, personal hype man, motivational mentor
• Run and lead group fitness classes as the head Instructor teaching and motivating individuals to train at their peak performance
• Listen and understand the individual's goals, wants/needs, injuries, and motivations to personalize workouts

Denver, Colorado, US

This contract role has me collaborating with Project Managers, Sales Repsand Developers to ideate, produce, and present high-quality project deliverables andconcept designs supported on mobile and web. My focus has been on Admin, B2B and User Facing digital product design.

Decatur, Georgia, US

• Work with stakeholders and developers in order to discover and implement solutions to My Panda's challenges and ideate working prototypes
• Increased user volume/decreased app abandonment rate by enhancing the efficiency of the booking process and decreasing navigational confusion
• Created Service Blueprints in order to magnify the interactions the user was having within the app
• Developed an entire rebrand with a working prototype based on User Interviews, Business Analysis, Product Strategy

New York, NY, US

• Completed a 12-week, 500-hour intensive course to build competency in UX research and design methodologies
• Utilized a complete end-to-end UX process to conduct 5 design projects, starting with research and ending with completed high-fidelity prototypes
• Gained experience designing for both mobile and desktop platforms
• Became proficient in a wide range of UX research and design practices, including user interviews, journey mapping, card sorting, affinity mapping, wireframing, prototyping, color theory, design systems, usability.
• Worked with a real-world client for final capstone project, providing research, designs, and high-fidelity prototypes for a full rebranding of their user facing app

Denver, Colorado, US

• Creative business booster, conversation builder, bartending psychologist
• Core member of the leadership team in opening a new location responsible for hiring/training staff
• Increased bar revenue by 22% by hitting KPIs and boosting customer volume by creating small tolarge scale events with our marketing and event teams
• Represented the brewery at beer festivals, event tastings, and promotions collaborating with the sales and marketing teams

Denver, Colorado, US

• Work conjointly with brewers and cellar men to ensure the highest quality beer (Dissolved Oxygen, Carbonation Level, Taste, Appearance) is canned, packaged, and kegged properly
• Maintain a detailed record of inventory and work together with our distributor to assure product orders are properly fulfilled
• Perform Quality Control checks using Anton Paar and seam checks and complete the tests throughout the production run

San Francisco, CA, US

• Proactively recruited candidates via Lyft standards, including serving as the primary point of contact through the application process and the facilitation of in-person mentoring sessions
• Demonstrated exceptional professionalism by phone in using key recruiting verbal tactics to drive applicant motivation
• Recruited over 3,000 prospective drivers as an independent contractor working autonomously
• Built the organization’s brand and assisted in the acquisition of new passengers

Denver, CO, US

• Managed teams of 16 Admissions Counselors who were responsible for enrolling and retaining students through advising them of their Graduate options
• Ensured that team performance metrics were consistently achieved with average student loads of 20+ every month at a return cost of $960k every 6 months
• Retained a leadership position strictly based on performance by meeting/exceeding KPIs and expectations from upper management (Enrollments, Retention, Leadership Skills, Management Skills)
• Created a positive work environment by utilizing managerial tactics in the personal and professional development and training of staff in order to spark creativity and enthusiasm among co-workers and increase.
• Ensured that each Counselor successfully hit their qualitative monthly goals (Work Ethic, Flexibility & Perseverance, Character, Job Knowledge, Organizing & Priority Setting, Product Knowledge, Relating Skills, Student.
• Developed mentoring programs, positively impacted employee attrition rates, and was part of the transition leadership team of an entire University’s relocation

Ux Design

Masters Of Arts In Psychology, Organizational Leadership

Bachelor Of Science (Bs), Sociology