Strategic and innovative Brand and Marketing Director with over 12 years of experience driving brand growth and awareness. Senior Leadership Team member with expertise in global brand strategy, management and protection for household brands. Leverages audience insights and deep market understanding to build strong strategies for integrated marketing and media programs that deliver ROI (lead generation, customer sales, revenue generation) across the US, European and Asian markets. Leader of cross-functional teams and large-scale integrated marketing programmes utilising multimillion-euro budgets. Strong public speaking, board reporting, and stakeholder management skills.