• Head of Marketing Department responsible for all Marketing strategies and support for over 150 properties, 22,000 units in California and Nevada (both owned and fee-managed properties)• Manage a team of three - Online Marketing Specialist, Social Media Specialist, Marketing Coordinator• Create and execute property marketing plans including budgets, branding campaigns, collateral, advertising, signage promotions• Manage and negotiate contracts with national and regional vendor partners• Leads Management Company and Property branding, rebranding and repositioning efforts• Integral part of new business acquisition team• Create, develop and manage all digital strategies including websites for all properties, social media accounts, and supporting systems such as property apps and CRM tools• Increase traffic to property websites through SEO, paid search, campaigns based on analysis of Google analytics• Responsible for Marketing and Design of new property developments and property acquisitions working closely with Development, Construction and Asset Management teams• Design and direction of renovations of common areas and amenities including project management• Collaborate with cross-functional teams including IT, Training and Risk Management to develop new products through implementation of systems to improve operations and the customer experience• Oversee creation and maintenance of standardized signage package, interior finish selections, including flooring, paint, countertops, lighting and hardware• Produce annual company sales event for 900 participants including theme creation, script and video creation and all logistics support

• Maintain and manage agreements with partner vendors and properties.• Create and manage marketing initiatives.• Establish and negotiate new relationships with partner vendors.• Creates and is responsible for mailing of any proposals/information to prospective clients. • Manage MAG events including tradeshows, vendor events, association and industry events/meetings. Coordinate logistics of all aspects of events.• Manage promotional and collateral marketing material from partner vendors with properties.• Manage property needs for partner services and provide support and training to on-site staff.

• Supported SVP on various projects as needed including booking travel, managing vendors, monthly financial review reports, coordinating schedules and meetings, creation of presentations and memos.• Handling of all confidential HR and Executive materials• Manage company minute books• Sales and marketing support for ancillary services company• Event planning – holiday party, sales conference, leadership conference and all charity related events

• Responsible for the creation of dept., consolidation of contracts, policies and procedures.• Manage planning, concept and execution of all company events including Incentive trips, National Sales Meetings, and Mgt Meetings. • International and domestic scope of work. Yearly avg. of 100 events, annual budget of $10M. • Create data-based communication and ROI measurement vehicles for Sr. Mgt. • Manage travel operations including negotiation of agency, airlines, vendor policy and contracts, and reporting. • Develop and manage award programs and other premiums associated with sales initiatives and corporate milestones. • Manage all outside vendor contracts and performance, including production companies, premier guest speakers, and third-party event services. • Devise and track budgets for all functions and events.Target, negotiate and track annual and event cost-saving strategies. • Manage staff of 3 Event Coordinators and 2 Travel Agents.

• Directed the strategy, creation and design of annual Marcom materials and product catalog, including photo shoots. • Managed website strategy, design, creation, measurements and maintenance for three separate sites. • Creation and placement of all advertising in regional/national publications. • Special event planning and execution and creation of supporting materials surrounding Sales Meetings and sponsored events. • Managed creation/delivery of marketing materials (including POP items) with contracted vendors. • Implemented and managed master calendar for all ice hockey marketing. • Managed all worldwide tradeshow attendance including scheduling, booth design/creation, and setup. • Managed budgets, planning and forecasting.

• Support entire media department including three Senior Vice Presidents in distribution of marketing correspondence and reports. • Set up travel, meetings and handled confidential matters. • Arranged and helped create training presentations.

• Handled distribution and signing of all contracts. • Analyzed data to create monthly and quarterly reports. • Worked with regional and corporate personnel on project and daily basis. • Assembled and arranged training session for regional personnel. • Developed and managed a filing system of over 5,000 department files.