Laura Johnson Cmktr, Acim Email & Phone Number

Portsmouth, England, United Kingdom

Head of Design, responsible for visualisation of all internal and external collateral across brands within the Compass Recruitment Solutions remit, including direct management of two team members. Comprising of 4 multi-award-winning brands dedicated to the independent health, social care, education and Life Sciences sectors; Compass Associates, Compass Carter Osborne, Carrot Recruitment and Compass Corporate Services.Compass Recruitment Solutions are winners of HealthInvestor’s Recruiter of the Year 2017, 2019 and 2021, and LaingBuisson’s Recruiter Award 2019. In 2022, our marketing team were awarded In-House Recruitment Marketing Team of the year at the RMA’s, alongside CRS brand Compass Carter Osborne winning HealthInvestor’s Search Firm of the Year 2022 and 2024.

Portsmouth, England, United Kingdom

Portsmouth, England, United Kingdom

Portsmouth, England, United Kingdom

Portsmouth, England, United Kingdom

Fareham, United Kingdom

Sole responsibility for marketing activities, including the organisation of Exhibition attendance worldwide. • Created a new B2B Social Media marketing strategy, utilising LinkedIn connections and increasing the follower count the company LinkedIn account by 63%, and Twitter account by 72%.• Took control of the CMS system from an external supplier, and began to increase the SEO score of individual pages. • Introduced the regular creation of case studies to upload to the website, increasing brand credibility.• Developed a new brochure for the company, alongside individual data sheets for products, to be sent to a global audience. • Designed a brand new portable LED exhibition stand for transportation worldwide to increase brand visibility. • Managed team attendance at specialist exhibitions in Singapore, Los Angeles, Dubai and Hamburg, liaising with external contractors for international shipping, stand building and merchandise requirements. Managed the total exhibition budget and began to implement tracking systems to prove return of revenue through these lead generation schemes. Managed team and guided through social posts at events, providing advice on personal brand and tone of voice.• Managed a successful PPC campaign over a two month period, successfully boosting website visits to over 900 per calendar month. Increased organic website traffic by 62% over a six month period and installed GTM into the website to track contact forms filled in from specific sources.

Romsey, So51 0Pg

Implemented the marketing strategy for BKP Waste & Recycling Ltd, alongside the generation of new, exciting social media posts targeting audiences relevant to the waste management industry. • Introduced new marketing reports, controlled the allocated budget and provided proof of ROI.• Designed and distributed GDPR compliant service specific campaigns. • Cleansed client database on CRM system SalesForce to increase engagement rate of campaigns. • Increased social content posts to at least twice weekly, increasing engagement and follower count. • Organised trade attendance at Farnborough International Airshow 2018, generating key leads to target before, during and after the show. Designed and organised print of all relevant marketing material/corporate gifts for the event. • Managed external digital design agency staff to efficiently launch a fresh website for the company, including content creation and copy review.• Updated sales, marketing and google reports on a weekly basis for the senior leadership team. Assisted with sales administration tasks.

Dunsfold Park

Assisted with the organisation, marketing and administration of the air and motoring show Dunsfold Wings & Wheels. Assisted with the launch of the Surrey Hills Challenge.• Project managed over 100 trade and arena attractions. Provided a high-quality shopping experience and implemented a new Vintage Market in 2017. • Managed a team of eight unemployed young people through the Amber Foundation, a charity who’s aim is to integrate residents back into society. Maintained their enthusiasm and motivation to complete tasks relevant to the events. • Generated social media content and literature, including administration of the CRM system in place for customer communications.• Carried out event administration, including setting up and managing the filing system, maintaining accurate, up to date information on event and sales databases and other ad hoc administrative tasks.

Portsmouth, United Kingdom

Fareham, England, United Kingdom

Level 4 Certificate

Btec Level 3 Extended Diploma Musical Theater

Level 3 Nvq - Grade 8

9 X Gcses A* - B Grade