Experienced Graphic Design professional with a robust background spanning numerous years in the industry. Recognized for loyalty, diligence, and attentive listening skills. Proficient in thriving under pressure and adept at eliciting the right questions to elevate ordinary concepts to excellence. Possesses exceptional communication and listening acumen, coupled with strong task organization and prioritization abilities. Values family and volunteer commitments alongside professional pursuits.Self-taught in design programs, with a foundation in creative aptitude and design theory established during earlier educational endeavours. Holds a degree in Fine Art specialising in New Media, providing a solid framework for professional growth. Finds solace and rejuvenation through creative outlets, serving as a departure from routine and a means of refocusing. Prefers clean designs rooted in conceptual depth, emphasising efficiency and the prudent use of time as paramount principles.
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Graphic DesignerTriart Creations Mar 2022 - PresentCape Town, Western Cape, South AfricaTransitioning into freelance graphic design was the natural evolution of my career path. As an independent thinker, I thrive on the diversity of clients, finding it both stimulating and enriching. This exposure broadens my expertise and strengthens my client interaction skills. My specialization lies in brand design, logo creation, and print media, areas where I've cultivated a distinct proficiency.Proficient in book and cover layout, I excel in converting print materials into eBooks and adeptly navigating platforms such as KDP, Ingramspark, and Apple Books for seamless distribution. Furthermore, I recognize the pivotal role of website development in enhancing brand visibility. Crafting cohesive content across various touchpoints—both physical and online—is integral to ensuring brand integrity and resonance with the target audience.Operating primarily within the Adobe suite—utilizing Photoshop, Illustrator, and InDesign—is a cornerstone of my daily workflow, enabling me to deliver polished and creative solutions consistently. Additionally, I co-founded Plugged In Productions, a dynamic events company specializing in hybrid, virtual, and in-person technical supply services. In this capacity, I oversee a spectrum of responsibilities ranging from administrative tasks and customer service to managing social media, website development, and tender applications. -
Admin And MarketingPlugged In Productions Mar 2022 - PresentCape Town, Western Cape, South Africa -
Mid-Level Graphic DesignerFeline Graphics Jun 2014 - Mar 2022MelkbostrandDaily running of all projects within the company, carrying out all design changes from Art Director on all artwork projects. Preparing approvals and emails for art director to send off to clients. Quote requests and logistics on projects from brief to completion.• General design work : creation of packaging, labels, posters, hanging banners, billboards, business cards, logos, corporate identities, compliment slips, promotional material including stands, table talkers, letterheads, web banners, email signatures, corporate identities, etc. Overseeing ongoing projects for long-standing clients, ensuring their corporate identity is enforced.• Website maintenance : product addition/removal, maintaining text on pages, adding links/files/images, checking on orders, etc). Website platforms: Wordpress, Squarespace. Domain and Hosting maintenance.• Book Creation: Typesetting, layout and conceptualisation of look and feel for interior and cover. Reflowable ePub format and iTunes format using iBooks creator. Allocation of ISBN’s and obtaining barcodes. Prepare all titles for KDP/Ingramspark, upload and troubleshoot. Launch and promotion thereof on social media as well as subscribed emailers.• Fulfilling of local print on demand orders, packaging, sorting, arranging courier. Requesting quotes, logistics of order, stock control and dispatch, following up with client, client satisfaction.• Office management : stationery, back-ups, time management, appointment scheduling, etc, password maintenance database, email accounts, status updates.• Social Media : manage several companies social media accounts, increased follower numbers and page likes, facebook adverts, engagement on posts, creation of graphics/captions/hashtags, scheduling.• Mailchimp: various mailchimp accounts, weekly mails/monthly mails, audience lists, engaging mail content creation and conceptualisation of new ideas.
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Sales Assistant/Graphic Designer/Office ManagerGasoline Graphics Jun 2011 - May 2014Table View• Assist walk in customers with copying/faxing/scan & email/binding poster printing/design/and any other office solutions• Responding accurately to clients that have requests over email• Logo's, business card, letterhead, email signatures and other general sign stationery. Full Management of design brands from concept to deliverables.• Overseeing other staff members jobs to ensure quality and efficiency• Ensuring that out-sourced jobs are correctly set up for print• Quoting on jobs coming in over email and in-store (litho/labels/brochures/business cards/etc)• Maintaining stock of paper and other store consumables• Maintaining stock of machine toners and consumables• Daily cash up• Invoicing Clients and following up on outstanding payments
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Manager/Sales Assistant/Graphic DesignerPostnet Oct 2008 - May 2011Table View• Copying, Binding, Lamination, Riso Printing, Large Format Printing, Canvas printing, Faxing, Plan copying, Designing whatever clients need in terms of print media, cash up, paper loading, general office duties, Neotel sign up,• International and domestic courier, international and local post• Small designs when needed - logo’s, flyers, letterheads, brochures, labels, educational charts
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Manager/ Sales AssistantDigi Internet Cafe Nov 2007 - Sep 2008Table View• Managing and monitoring cap usage,• Admin, including cashing up at end of day and end of month, paying bills and monthly banking, increasing sales turnover’s and ensuring company was in profit• Troubleshooting computer issues that may arise• Ordering stock
Laura Outhet Education Details
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New Media -
Parklands CollegeMatric Certificate
Frequently Asked Questions about Laura Outhet
What company does Laura Outhet work for?
Laura Outhet works for Triart Creations
What is Laura Outhet's role at the current company?
Laura Outhet's current role is Senior Graphic Designer & Business Owner.
What schools did Laura Outhet attend?
Laura Outhet attended University Of Cape Town, Parklands College.
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