People and culture are my passion. I strive to ensure that the little things that make people feel seen are considered. I have had a diverse career and have become a jack of all trades, enjoying the challenges that every day brings. I love figuring things out, which is why operations, logistics, business, and people management are what I do. Managing a co-working space and caring for its people is both a pleasure and a challenge, and you'll find me running around to make sure all is as it should be at my second home, The Ground.Living in Malmö for the past 12 years has taught me growth and resilience. Ups and downs are inevitable, but getting back up is crucial to success. I adore Malmö and am among many cheerleaders of this dynamic, charming, international, and innovative city! My career spans many industries, from gaming to design, product development, retail, etc., working in sales, human resources, operations, finance, and more. Corporate England has given me a genuine appreciation for Sweden's work-life balance, its culture, rebel talent, and innovative people in the startup world. My experience combines operations, finance, office management, human resources, customer relations, and project leadership. As the Managing Director of The Ground, I use my skills to bring The Ground to the forefront of the innovation and startup ecosystem, collaborating with other actors in the city, including the municipality, incubators, and initiatives, including Skåne Startups, Malmö Food Council, and The House.
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Co-Founder And CoordinatorJapyoSweden -
Chief Executive OfficerThe Ground Jan 2023 - PresentMalmö, Skåne County, SwedenAs CEO of The Ground, I have successfully led a thriving community-driven business, focusing on growth, inclusivity, and collaboration. My role encompasses overseeing all aspects of facility, tenant, event, and site management to ensure seamless operations and an exceptional experience for our community. I have driven the sales of rooms and services, developed innovative branding strategies, and spearheaded social media campaigns to enhance visibility and engagement. Beyond these core responsibilities, I manage the day-to-day running of the business, ensuring efficiency, profitability, and alignment with our mission to create an inclusive and dynamic environment where individuals and businesses thrive. -
Co-CreatorThe House Aug 2023 - PresentMalmö, Skåne County, Sweden -
People & Workplace Experience CoordinatorPrisjakt Sep 2020 - Nov 2022Malmö, Skane County, SwedenWorking as part of the PaO (HR) team within the Prisjakt organisation, my role is to both manage the Malmö studio and to also help make sure that we have a feeling of ‘One Prisjakt’ in the other studios. Working with the local office managers to make sure our culture and values are felt in any of our studios no matter where you workAs well as moving Malmö into a new studio, discussing with managers the peaks and troughs of the new space and how we can make it work for their teams, managing covid precautions and executing our processes when a need arises, for example, new regulations or a positive test. Creating a community feel while being remote and then back in the studios, being both proactive and reactive to many different changes throughout the pandemic for example postponing holiday parties, taking events online, digital fikas etcAlso as part of my role is the HR side working with our culture, benefits, relationships, events, holidays, rolling forecasts and much more. -
Head Of People & OperationsTopp Design & Innovation Feb 2019 - Aug 2020Malmö, Skåne, Sweden- All operations for the company- HR manager- All finance including client invoicing- Manager of the studio including vibe, team events, purchasing etc - Part of the leadership team -
Studio & Operations CoordinatorTopp Design & Innovation Dec 2016 - Feb 2019Malmo, Sweden- Team & Culture- Promoting health & wellbeing- Onboarding, salaries, HR- Creating, managing and maintaining studio processes- Event management- Day to day company accounting & finance- Stakeholder management- IT management- All company operations -
Communications CoordinatorIpiit Nov 2014 - Nov 2016Malmo, Sweden• Managing, updating information and engaging with users on social media sites such as Facebook, Twitter Instagram, Google Plus etc• Increasing brand awareness, gaining more user downloads and keeping current users happy• Customer services in the form of technical support using Zendesk• Testing the latest releases for the app before release to the public• Writing/Blogging about the app and the team • Collecting insights on how the social sites are doing or any campaigns we run, then analysing how successful these were. To then make adjustments, lessons for the future etc• Researching new & emerging social trends, technologies and testing techniques on how we can grow and retain users including app store optimization, social media techniques etc. • Sourcing, and managing relationships with brands, adding their products into our database and promoting them -
Maternity LeaveMaternity Leave Jan 2013 - Oct 2014Malmo, Sweden
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Junior Games TesterMassive - A Ubisoft Studio Apr 2012 - Dec 2012Malmo, Sweden• Testing functionality/stability of builds on all platforms• Reporting in excel and Jira accurately with high attention to detail• Communicating my results both written and verbally to producers and publishers• Discussing problems/solutions with designers, developers and management -
Project Coordinator (Contract)Cj Services Jan 2011 - Apr 2011Runcorn, Uk• Working alongside the Senior Project Manager• Looking after the engineers• HR-administration• Reports collating• Liaising with clients, regional mangers and engineers• Stock handling for engineers to complete jobs -
Connections AdministratorOpal, Part Of The Talk Talk Group Oct 2009 - Dec 2010Warrington, United Kingdom• Providing effective, efficient administration• Working with small business customers• Meeting service level agreements• Investigating and resolving issues and problems• Liaising with internal departments• Ensuring customers are kept up-to-date and complaint handling• Developing training manuals and training new employees
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Project Coordinator (Contract)Arqiva May 2009 - Sep 2009Altrincham, United Kingdom• Providing support for large projects and project managers• Responsible for the company databases updated• All financial data recorded accurately• Accurate information provided to customers, suppliers or team members• Developing relationships with internal and external customers -
Project CoordinatorAmaze Plc May 2008 - Apr 2009Runcorn, United Kingdom• Working with large Blue-chip clients• Overseeing projects from start to finish• Managing resources• Running reports and tracking budgets• Sales forecasting• Working with account managers, making sure the client was happy and well informed • Booking travel and the management of meetings
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Administrator (Contract)Halton Borough Council Jan 2008 - May 2008Runcorn, United Kingdom• providing administrative and clerical support• purchasing and invoicing• receiving and handling consumer and trader complaints, enquiries and requests -
Project Co-OrdinatorVantrunk Ltd Jun 2006 - Dec 2007• Purchase orders and invoicing• Drawing and documentation management• Costing of project bids and producing progress reports• General Administration duties• Sales and order processing• Managing the phones• Liaising with customers from around the world
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AdministratorWarrington And Halton Hospitals Nhs Foundation Trust Feb 2005 - Mar 2006Warrington, United Kingdom• Collating short list’s from CV’s sent in for advertised positions• letter typing and answering e-mails• HR administration • Full secretarial services including compiling letters, e-mails, answering the phone • Managing several diaries. • Event bookings with management of all catering and equipment needed for the events
Laura Patelsmith Education Details
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Business Studies, Human Resources, Marketing, Law, Accounting, Finance -
Marketing Communications And International Marketing Strategy -
FolkuniversitetetSwedish For Immigrants -
Content Marketing
Frequently Asked Questions about Laura Patelsmith
What company does Laura Patelsmith work for?
Laura Patelsmith works for Japyo
What is Laura Patelsmith's role at the current company?
Laura Patelsmith's current role is Co-Founder and Coordinator.
What schools did Laura Patelsmith attend?
Laura Patelsmith attended University Of Lincoln, University Of Lincoln, Folkuniversitetet, Berghs School Of Communication.
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