Laura Riley

Laura Riley Email and Phone Number

Executive Sales Leader | Loyalty Marketing Solutions for Retail @ tcc global
amsterdam, noord-holland, netherlands
Laura Riley's Location
Franklin, Tennessee, United States, United States
About Laura Riley

With a vast depth and breadth of experience in sales, marketing, and business development, I am a data-driven sales leader who helps retail and CPG clients achieve their goals with privacy-first, secure customer data management services. I am currently the Vice President of Sales for the CPG and Retail division at Experian, a global leader in data and analytics.I lead a team of 13 sales executives who work with some of the largest Fortune 100 businesses, providing them with solutions to resolve customer identity, enrich customer insights, model customer value, and deploy strategic marketing and media campaigns. I also partner with the leadership team to find and nurture new clients, while growing existing client satisfaction and engagement levels. I am passionate about coaching my team in identifying and leveraging opportunities for growth, and delivering results with excellence and integrity.

Laura Riley's Current Company Details
tcc global

Tcc Global

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Executive Sales Leader | Loyalty Marketing Solutions for Retail
amsterdam, noord-holland, netherlands
Website:
tccglobal.com
Employees:
741
Laura Riley Work Experience Details
  • Tcc Global
    Vice President Of Sales
    Tcc Global Nov 2024 - Present
    Nashville Metropolitan Area, Tennessee, United States
  • Idi (A Red Violet Company)
    Senior Account Executive, Retail
    Idi (A Red Violet Company) Mar 2024 - Nov 2024
  • Experian
    Vice President Of Sales - Cpg & Retail At Experian
    Experian Apr 2021 - May 2023
    United States
    I lead a team of 13 sales executives who are focused on the retail and CPG industries working with some of the largest Fortune 100 businesses. I guide my team in providing privacy-first, secure customer data management services by enriching what you know about your customers, modeling to uncover your ideal most valuable customer, and deploying those insights via strategic marketing and media campaigns. From resolving customer’s identity both offline and online, to customer models for driving your acquisition and loyalty goals, I’d welcome consulting with you on how leveraging third party data will drive your business results.
  • Bbig Communications
    Executive Vice President Of Marketing & Sales
    Bbig Communications Mar 2018 - Apr 2021
    Orange County, California Area
    Partner with leadership team to find and nurture new clients, while growing existing client satisfaction and engagement levels. Holistic 360 marketing campaign planning and execution, focused on accelerating performance. Re-imagine and implement new strategies to update and expand the suite of marketing services offered. Analyze and assess market shifts to maximize opportunities and establish possible leads into new markets, while finding workable, timely business solutions for clients.
  • Catalina Usa
    Director Business Consulting
    Catalina Usa Oct 2016 - Mar 2018
    Irvine
    I was fortunate to be able to serve as a team leader and business champion during a time of extensive corporate changes. During my tenure at Catalina, I led significant improvements in sales operations and marketing strategies, including devising and implementing standardized cost drivers to help make my team and clients shine.
  • Catalina Marketing
    Senior Manager Brand Development
    Catalina Marketing Jan 2016 - Oct 2016
    Irvine, Ca
    My business leadership included extensive collaboration with marketing, sales and finance departments, spanning 50+ CPG manufacturer clients. I enjoyed running point on full marketing and sales cycles coupled with sharpening my data analysis and insights applications. I also regularly flexed my proactive and decisive, problem resolution abilities, applying my broad business acumen and sound judgment skills.
  • Catalina Marketing
    Manager Brand Development
    Catalina Marketing Sep 2013 - Jan 2016
    Irvine, Ca
    I organized and directed full marketing/sales cycles which included client engagement, data analysis, estimating, contracting, program management, post-campaign analysis, and optimization recommendations spanning 50+ CPG manufacturer clients.
  • Nestlé Purina North America
    Manager Retail Innovation
    Nestlé Purina North America Jan 2012 - Feb 2013
    Irvine, Ca
    This innovative market development role enabled me to explore pet food innovation, the shelf experience and pet shopper profiles. I helped future-proof brands and retailers to guide their relevance and sales longevity through data and innovation testing. Utilizing insights to educate external and internal clients while dreaming and testing the next big ideas.
  • Nestlé Purina North America
    Manager
    Nestlé Purina North America Aug 2002 - Jan 2012
    Irvine, Ca
    I held progressive managerial roles with responsibilities focused on accelerating sales, growing category share and creating retail marketing differentiation.

Laura Riley Skills

Marketing Consumer Products Business Development Management Business Planning Shopper Marketing Sales Competitive Analysis Retail Crm Cross Functional Team Leadership Marketing Strategy Sales Operations Project Management Shopper And Retail Marketing Best Practices Customer Relationship Management Facilities And Operations Management Category Management Shopper Research Facilitator Leadership Account Management Business Process Improvement Data Customer Insight Strategy Forecasting Analytics

Laura Riley Education Details

Frequently Asked Questions about Laura Riley

What company does Laura Riley work for?

Laura Riley works for Tcc Global

What is Laura Riley's role at the current company?

Laura Riley's current role is Executive Sales Leader | Loyalty Marketing Solutions for Retail.

What is Laura Riley's email address?

Laura Riley's email address is lr****@****ons.com

What is Laura Riley's direct phone number?

Laura Riley's direct phone number is (312) 543*****

What schools did Laura Riley attend?

Laura Riley attended Miami University.

What are some of Laura Riley's interests?

Laura Riley has interest in Professional Networking, Consulting, Traveling, Energy Industry, Epicurean Experiences, Consumer Packaged Goods Industry, Gourmet Cooking, Pets, Home Remodeling And Decorating.

What skills is Laura Riley known for?

Laura Riley has skills like Marketing, Consumer Products, Business Development, Management, Business Planning, Shopper Marketing, Sales, Competitive Analysis, Retail, Crm, Cross Functional Team Leadership, Marketing Strategy.

Who are Laura Riley's colleagues?

Laura Riley's colleagues are John Firmeza, Stephan Ujhelyi, วิษณุ ภูดินดาล, Orland Jonuzi, Cherbakov Matsinhe, Ko Aung, 陈夕凡.

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