Laura Su work email
- Valid
- Valid
- Valid
Laura Su personal email
Laura Su phone numbers
Laura is a data-driven product manager, and has a proven record of shipping products from ideation to commercialization by leading cross-functional teams.Specialties: product management, SaaS, cloud, web application, mobile apps, SDK, connectivity, onboarding, agile software development, product strategy & roadmap, product ecosystem partnerships, GTM (Go-To-Market), adoption growth, market & customer research, data analytics, brand management, marketing, etc.
-
Product ManagerInstagram Jan 2022 - PresentCore Monetization Ads Experience -
Product ManagerMeta Jan 2022 - PresentMenlo Park, Ca, Us -
Product Manager - Webex Online (Ecommerce)Cisco May 2021 - Jan 2022San Jose, Ca, UsChange Order experiences for online eCommerce users (webex.com) -
Product Manager, Dna Spaces (Saas Location Analytics)Cisco Oct 2019 - May 2021San Jose, Ca, Us• Driving WiFi Onboarding product line (5 solutions, enterprise & end user facing), to revolutionize end users' WiFi onboarding/connectivity experience and to provide more relevant analytics & monetization opportunities to enterprise customers, by working on product line strategy & roadmap, full product lifecycle, and GTM & adoption growth strategy• Developing OpenRoaming (2020 Cisco Pioneer Award, out of >100 nominations)SaaS web app, SDK, iOS/Android mobile apps, from concept to launch by prioritizing use cases with extensive market & customer research, identifying feature gaps, building products, leading customer trials & GTM strategy, and closely working with internal stakeholders including Engineering, CTO, UI/UX designers, Legal, Marketing, Business Development, Sales, etc. • Driving strategic partnerships to develop product ecosystem and scale up product adoption • Driving a Cisco innovative technology to become an industry standard• Managed an MBA Intern working on 5G impacts, resulting in proposal acceptance and the return offer• Side project: developed post-COVID strategy & recommendations to Executive Leadership Team based on in-depth research assessment across industries
-
Product Manager, Security Policy & Access (Identity Security)Cisco Jul 2018 - Sep 2019San Jose, Ca, Us• Product owner of an IoT Security solution (device visibility & access control), responsible for Product Development & Business Development:- Product Development: delivered phase 1 product launch (http://cs.co/6017EW2GF ), GTM strategy, and product roadmap for phase 2 onwards, by closely working with Engineers, UI/UX, Technical Marketing Engineer, Solution Architect, Product Marketing, etc- Business Development: re-developed and launched a BD site (https://cs.co/iotmud) to streamline partnership engagement and scale up product ecosystem• Built Endpoint Registration web application to provide device visibility for better security, from scratch to customer trials through market research, customer interviews, cross-functional collaboration with Engineers, UI/UX, etc. • Built a mobile APP solution (to create private network for end users with enhanced security and privacy features) with MVP scope by closely working with UI/UV & engineers, and delivered product roadmap for phase 2 onwards• Involved in Strategy Planning, Finance Forecasting, SaaS Renewals Data Analysis, Business Review, etc.;
-
Product Manager Mba Intern, WirelessCisco May 2017 - Aug 2017San Jose, Ca, Us• Delivered Wireless IoT Security Solution Strategy• Identified 3 top use cases and developed 6 solutions accordingly by conducting customer/sales interviews, field survey, cross-function interviews, engineer/Technical marketing engineer(TME) interviews, vendor/partner interviews, deep desk research and gap analysis of Cisco current offerings• Identified $120M business case for one of the 6 solutions in Healthcare industry and recommendations for other industries, which the wireless team will continue to work on
-
Product Manager/ Associate Brand ManagerUnilever Jun 2014 - Jun 2016Blackfriars, London, Gb• Managed Knorr Liquid Seasoning portfolio ($60M) to achieve 40% sales growth and 70% market share to become the top #1 brand, by overseeing product portfolio strategy & roadmap, new product development, and GTM strategy (proposition, price, package, promotion & distribution strategy and marketing & online campaign execution)• Led 5 new product development projects to access untapped $900M market opportunities and took charge of full product lifecycle from concept to manufacturing to launch, by managing a cross-functional and multi-cultural team with peers from 5 different countries and over 10 departments, including R&D, finance, supply chain, process, procurement, regulatory and communication team• Conducted quantitative and qualitative market research to identify a new product opportunity with $278M market size by analyzing market segmentation, competitive intelligence and customer insights• Developed brand portfolio strategy that defined the innovation pipeline till 2020 with $620M potential revenue, by partnering with Unilever global marketing team and global market research agencies (TNS, MillardBrown, etc) to integrate global platform insight and local market studies• Partnered with supply chain to deliver Unilever 2017 factory revamp and process optimization proposal -
Product/Brand Management Trainee (Rotational Program)Unilever Nov 2013 - May 2014Blackfriars, London, GbRegional sales rotation • Established end-user sales target by 150% by developing new customers in new channels • Achieved wholesaler sales target by 120% by customized selling stories and value chain management
-
Product/Brand Management Trainee (Rotational Program)Unilever Jul 2012 - Oct 2013Blackfriars, London, GbBrand Building Marketing Rotation • Led Lipton product launch video campaign, which achieved 1.5 million views through online advertising on 8 digital platforms and was introduced to Unilever Korea, Hong Kong, and Europe• Increased Lipton’s online community user count by 80% by creating trendy content on Weibo platform• Co-led Quick Service Restaurant Forum campaign, by inviting 20 China top quick service restaurants to share industry knowledge and, as the first Unilever trial, achieved 15% growth in key customers
-
Product Director (Part Time)Anvil Creation (3D Printer Start-Up) May 2014 - Jun 2016• Collected $100K funding from US KickStarter by launching the product beta version and leading the digital campaign• Increased 20% customer satisfaction by proposing digital social media sharing function in product development phase
Laura Su Skills
Laura Su Education Details
-
University Of Southern CaliforniaMba -
University Of Southern CaliforniaUsc Graduate Certificate In Data Analytics
-
University Of Southern CaliforniaUsc Graduate Certificate In Technology Commercialization
-
Tongji UniversityMedia And Communications
-
Fudan UniversityJournalism
Frequently Asked Questions about Laura Su
What company does Laura Su work for?
Laura Su works for Instagram
What is Laura Su's role at the current company?
Laura Su's current role is Product Manager at Instagram | USC MBA.
What is Laura Su's email address?
Laura Su's email address is ls****@****sco.com
What is Laura Su's direct phone number?
Laura Su's direct phone number is +121371*****
What schools did Laura Su attend?
Laura Su attended University Of Southern California, University Of Southern California, University Of Southern California, Tongji University, Fudan University.
What skills is Laura Su known for?
Laura Su has skills like Data Analysis, Management, Strategy, Leadership, Business Development, Market Research, Marketing, Microsoft Office, Marketing Strategy, Brand Management.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial