Laura Trottier Email & Phone Number

Baden-Württemberg, Germany

Berlin, Germany

Collaborated in the development and enhancement of the brand strategy and product activation, driving brand equity; spearheaded the analysis of a competitor reports to discern industry trends and their applicability across sales channels; actively supported the brand and product activation throughout the entire marketing process to increase brand equity

London Area, United Kingdom

Developed and implemented a CRM database, streamlining customer communication management; assisted in operational aspects of the boutique including forecasting packaging needs via seasonal order pattern analysis; collaborated with the visual merchandising team to uphold the highest standards of in-store displays

London Area, United Kingdom

Developed and launched targeted creative marketing campaigns for social media platforms; monitored competition landscape, informing strategic decision-making; crafted product presentations and business reviews, enhancing stakeholder understanding and engagement; contributed to the development of a comprehensive 3-year business plan

London Area, United Kingdom

I participated in the research partnership between London College of Fashion and IMRG as part of the latter’s retail insight programme.This role involved the systematic identification and collation of primary market research (e.g., promotional offers, online campaigns, changes in environmental stance, etc.) of multiple high street retailers`, to determine.

Karlsruhe, Baden-Württemberg, Deutschland

P&C group ranked as Germany´s 8th largest Fashion retailer in 2019. The company comprises around 140 stores in 15 countries incl. subsidiary companies. It has a broad product range covering international high-end brands such as Valentino, Ted Baker and HUGO, as well as their own German brands.Acted as a brand ambassador, ensuring the highest standards of.

Kehl/ Strasbourg

- organisational and planning skills- caring for elderly housebound patients- delivering medical supplies

Bachelor Of Science - Bsc, Fashion Management, First Class Honours

Integrated Bachelor's incl. an industrial placement year at a start-up company, Noirgaze (2021) and Christian Dior Couture (2022), and has.

Diploma In Professional Studies

Research Report: 'What can an e-commerce start-up learn from a global luxury brand? An investigation into branding and the marketing mix.