Contributed to the Colombian Delegation to the OECD, synthesizing crucial data from OECD and governmental reports. Responsibilities included drafting speeches for diplomats, creating diverse documents, digital content, and designing official press releases and invitations. Assisted in planning and executing noteworthy diplomatic events. Active participation in multilingual OECD events, bridging communication in Spanish, English, and French.

Conducted qualitative research on new products, analyzing opinions, reactions, innovation acceptance, strengths, weaknesses, organoleptic tasting, and purchase intentions. Developed packaging alternatives aligned with product rebranding initiatives.

As the Marketing Committee Manager at the Student Association of Economics and International Business - EDECONI, I focused on elevating our presence across social media platforms. My responsibilities included implementing digital marketing strategies and crafting diverse digital content, encompassing photography, posts, copywriting, and engaging social media activities.

As part of the social media committee, promoting the event on social networks through the creation of digital content, besides planning and creating copies and posts for social networks were the main functions I performed. I also aquired experience in negotiating with sponsors as big companies of the region in order to obtain financial resources for the event.

Participation in the Blood Donation Campaign for Valle de Lili Hospital, recognized as the 4th leading Hospital in Latin America, in order to promote blood donation among the student population in the city of Cali. I participated as creator of the campaign's concept and development of the launching strategy.