Laura Audinot

Laura Audinot Email and Phone Number

Timeshare Marketing & Communication Director @Ignimission @Keepeek 🚀 B2B & Tech Services Marketing Specialist | Consulting in digital marketing and multichannel communication | Partner at A2Marketing #Transfonum @ A2Marketing
Laura Audinot's Location
Boulogne-Billancourt, ĂŽle-de-France, France, France
Laura Audinot's Contact Details

Laura Audinot personal email

n/a
About Laura Audinot

Je travaille depuis 18 ans en Marketing dans la Tech qui est un secteur qui me passionne, tant par les larges enjeux qu’il recouvre que par l’innovation quasi quotidienne qu’il génère.Je suis aujourd'hui entrepreneure, directrice marketing et communication à temps partagé, manager marketing de transition dans le cadre d'A2Marketing, entreprise de services marketing BtoB externalisé.Les consultants d’A2Marketing interviennent dans le cadre de missions de direction marketing à temps partagé, de management marketing de transition ou ponctuellement, en renfort des équipes marketing internes, pour :• Accompagner dans leur développement startups, éditeurs de logiciels, ESN et toutes entreprises BtoB en conquête de notoriété et de parts de marché,• Assurer l’interim d’un directeur marketing / communication absent,• Apporter une expertise spécifique.► Nous prenons en charge tous les aspects du marketing et de la communication visant à mettre en valeur les offres et développer les ventes grâce à la multiplication des points de contact entre l'entreprise et les acteurs de son écosystème : Digital Marketing, Content Marketing, Stratégie éditoriale, Web, Référencement, Social Media, RP 2.0, CRM, Lead Generation, Lead nurtering, Account Based Marketing, Communication interne, Marketing RH, Marque employeur, Communication Corporate, événementiel...#JeCoache #LinkedInCoachIn : N'hésitez pas à me contacter si vous souhaitez des conseils pour optimiser votre profil LinkedIn ou vos démarches de recherche d'emploi à travers les réseaux sociaux.

Laura Audinot's Current Company Details
A2Marketing

A2Marketing

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Timeshare Marketing & Communication Director @Ignimission @Keepeek 🚀 B2B & Tech Services Marketing Specialist | Consulting in digital marketing and multichannel communication | Partner at A2Marketing #Transfonum
Laura Audinot Work Experience Details
  • A2Marketing
    Partner
    A2Marketing Nov 2020 - Present
    Suresnes, Fr
    A2Marketing, a BtoB marketing and communication services company, responds to the need for flexibility of companies that choose to outsource all or part of their marketing.A2Marketing consultants intervene at the strategic and operational level, as part of time-sharing marketing management missions, interim marketing management or occasionally, in support of internal marketing teams.Our expertise covers all areas of marketing and communication: digital marketing, inbound and content marketing, demand generation, social selling, events, media relations, corporate communication, partner marketing, ...
  • Ignimission
    Part-Time Cmo
    Ignimission Jan 2021 - Present
    Paris, Ile-De-France, Fr
    Ignimission was launched in 2017 on the premise that data collection is a critical part of the data lifecycle, and requires an innovative, user-centric approach. Our goal is to simplify data collection for the end user and convert manual processes into powerful business-generating applications. Today, we offer two solutions in Cloud or On Premise mode:- Ignimission Platform: a customizable No-Code solution that enables the creation of business applications integrated with the IS and covering the entire data collection, entry, distribution and reporting process.- Ignimission Protec: Helps PAM managers gain full control over their CyberArk projects. Our solution accelerates CyberArk adoption and deployment with greater control over the PAM scope and budget.Ignimission works with CAC 40 organizations on a wide range of use cases in a variety of industries. We put our expertise and ideas to work for them in an agile approach, enabling them to meet and exceed their objectives.Our clients' references include some of Europe's largest financial services institutions, oil and gas companies, and clients in the media and transportation sectors.
  • Keepeek
    Directrice Marketing Et Communication À Temps Partagé
    Keepeek Jan 2023 - Present
    Paris, ĂŽle-De-France, Fr
    Leader français du Digital Asset Management (DAM), Keepeek propose aux équipes marketing et communication une plateforme collaborative pour organiser, piloter et diffuser leurs contenus multimédias. La plateforme Keepeek permet de gérer toute la chaîne des contenus, de la phase de conception à la diffusion automatisée. Depuis 15 ans, la vocation de Keepeek est de réduire les coûts de la gestion des contenus et de sécuriser les médias. Avec Keepeek, les marques reprennent le pouvoir sur leurs contenus marketing, grâce à un outil entièrement personnalisé selon leurs besoins, autour de 4 grandes thématiques : - Les contenus marketing et communication : centraliser et diffuser des médias de qualité auprès des équipes et des agences externes dans le monde entier - La plateforme de marque : harmoniser l’usage de la marque auprès de la communauté créative - Les contenus produits : accélérer le time to market et alimenter les différents canaux (PIM, site e-commerce, application mobile…). - Le patrimoine d’entreprise : pérenniser et valoriser le patrimoine audiovisuel des entreprises
  • Ert Integration - Groupe Kardol
    Consultante En Content Marketing Et Social Media
    Ert Integration - Groupe Kardol Oct 2022 - Present
    ERT Intégration Groupe KARDOL est une filiale du groupe Kardol. Depuis 2013, ERT est expert en intégration ERP et informatisation des TPE et PME. Elle a notamment acquis une grande maîtrise du logiciel SAP Business One, l’une des solutions plébiscitées par les entrepreneurs à travers le monde.ERT accompagne ainsi les PME du négoce, de la fabrication et des services, tout en proposant des prestations ciblées pour l’élaboration de solutions professionnelles sur-mesure.
  • Novelis
    Timeshare Marketing And Communication Director
    Novelis Jan 2021 - May 2023
    Paris, ĂŽle-De-France, Fr
    A great and rich timeshare marketing management mission, to support the growth of this French startup founded in 2017, specializing in AI and the operational efficiency of business processes.Novelis' ambition is to have a sustainable impact on innovation processes within society and to make cutting-edge technologies, such as Artificial Intelligence, Robotic Process Automation or even Smart Automation, accessible to all organizations whatever their size. Their aim: to make technological innovation a lever for growth and operational efficiency, to meet the business challenges of its customers.Main achievements :➡️Definition of Marketing and Communication strategy➡️Recruitment and management of a 3-person marketing team ➡️Development of annual marketing plan and budget➡️Redesign of visual identity and implementation of a brand platform ➡️Launch of 3 websites➡️Management of all marketing and communication activities ➡️Offer marketing, product marketing➡️Contribute to the implementation of activities and assets (content production)➡️Management of lead generation campaigns➡️Partner marketing, contributing to visibility within the ecosystem➡️Budget and KPI monitoring.In this way, I was able to build the marketing foundation and form an operational team that enabled Novelis to internalize its marketing.
  • Margo
    Marketing And Communication Director
    Margo Oct 2017 - Nov 2020
    Paris, ĂŽle-De-France, Fr
    As Marketing & Communication Director, my role was to support the transformation of Margo and accelerate its growth (in France, England and Poland) by setting up a global Marketing strategy and building a team. Being a job creation, the scope of my activities was very rich and opened the way to creativity and new ideas! I thus manage many strategic and enriching projects (redesign of the corporate site carried out in 4 months, redesign of the brand platform and visual identity, implementation of a content marketing strategy, launch of editorial committees, redesign of the employer brand, press relations, internal communication, social selling, etc.). My goal: to make marketing a profit center that generates leads and candidates while helping to build loyalty and make Margo's talents shine!Margo is a native Tech consulting company that supports companies in their digital transformation on subjects of high technological complexity. They operate in four areas: High Performance IT, ie complex coding topics, Data, Agility and business and project expertise related to the finance and insurance sector. With more than 300 employees in 2020, Margo continues to grow and established in France, in Poland, and in the United Kingdom.
  • Viseo
    Marketing & Communication Manager
    Viseo Jun 2011 - Sep 2017
    Boulogne-Billancourt, ĂŽle-De-France, Fr
    In 2011, the dynamics of the VISEO group allowed me to progress to a position of Marketing & Corporate Communication Manager with many challenges to overcome! The wealth of the group's expertise was reflected in my activities with innovative and motivating projects (redesign of websites, brand platform, major events, editorial strategy ...)! • Definition and deployment of the group Marketing and Communication strategy• Definition and implementation of marketing and communication plans• Development and management of budgets, ROI monitoring• Creation and management of the Marketing team (5 people)• Customer relationship: CRM implementation and management - organization of internal seminars - Commercial Newsletter - Partner relations - Management of opportunities and leads - Creation of commercial supports• Direct Marketing and Lead Generation: Customer events and Webinar - Technical-commercial documentation / offers / catalogs - Campaign management (telemarketing and emailings) -Development of commercial strategy Software edition - lead tracking and nurtering• Digital communication: Creation and redesign of websites - SEO - social media strategy - Implementation of an editorial calendar• External communication: Press relations - Design / Brief of communication media (advertising, banner, White paper, video, graphic charter, success story)• Internal communication: CSR implementation and management - Internal news - HR communication• Relationship with strategic partners• Brand strategy• Competitor monitoringVISEO, a digital consulting and services company, supports businesses companies in the integration of ERP, CRM, Business Intelligence and digital solutions, connected universes, IoT, e-commerce. With 2,200 employees spread over five continents and a 2019 turnover of 220 million euros, VISEO has experienced uninterrupted growth since its creation in 1999.
  • Viseo
    Marketing Project Manager
    Viseo Oct 2009 - Jun 2011
    Boulogne-Billancourt, ĂŽle-De-France, Fr
    In 2009, after 3 years of successful work-study program, I was recruited as Marketing Project Manager. • Operational Marketing project management (events, lead generation campaigns, telemarketing, offers ...) within a department of 3 people• Digital communication (websites and wiki, blogs, social networks, SEO)• Internal communication (newsletters, internal events, implementation and management of intranets and capitalization tools, internal documentation)• Partner marketing (events, documentation, lead management)• Marketing Recruitment
  • Viseo
    Assistante Marketing Et Communication (Alternance)
    Viseo Oct 2006 - Sep 2009
    Boulogne-Billancourt, ĂŽle-De-France, Fr
    I started my career at Homsys (acquired by VISEO in 2010) in 2006 as a Marketing and Communication assistant on a work-study basis.• Assistant to the Marketing and Communication Manager (service of 2 people)• Operational marketing (technical seminars, technical-commercial documentation, recruitment forums, mailing and e-mailing campaigns)• Internal and external communication• Management of the Microsoft Business Intelligence User Club (invoicing, accounting, recruitment, information, organization of General Meetings)
  • Lcl (Le CrĂ©dit Lyonnais)
    Customer Advisor (Study Contract)
    Lcl (Le Crédit Lyonnais) Sep 2004 - Sep 2006
    Villejuif, ĂŽle-De-France, Fr
    Initially in charge of reception, LCL allowed me to discover the world of retail banking with the management of a Consumer portfolio as an Advisor. • Reception of customers and management of the counter • Sale of financial products • Management of a general public portfolio • Personal interviews with customers • Carrying out actions to win over and build loyalty

Laura Audinot Skills

Marketing Project Management Crm Management Gestion De Projet Go To Market Strategy B2b Marketing Marketing Digital Corporate Communications Logiciel D'entreprise Seo Analyste Commercial Business Development Digital Marketing Business Intelligence Team Management Solution Selling Business Process Business Analysis Enterprise Software Demand Generation Social Selling Produits Sap Microsoft Technologies Gestion De La Relation Client

Laura Audinot Education Details

  • UniversitĂ© Paris-Est Marne-La-VallĂ©e
    Université Paris-Est Marne-La-Vallée
    Spécialité Marketing Et Production De Services
  • Isee Business School
    Isee Business School
    Business International
  • Iut De Sceaux
    Iut De Sceaux
    Commerce Et Marketing

Frequently Asked Questions about Laura Audinot

What company does Laura Audinot work for?

Laura Audinot works for A2marketing

What is Laura Audinot's role at the current company?

Laura Audinot's current role is Timeshare Marketing & Communication Director @Ignimission @Keepeek 🚀 B2B & Tech Services Marketing Specialist | Consulting in digital marketing and multichannel communication | Partner at A2Marketing #Transfonum.

What is Laura Audinot's email address?

Laura Audinot's email address is la****@****sys.com

What schools did Laura Audinot attend?

Laura Audinot attended Université Paris-Est Marne-La-Vallée, Isee Business School, Iut De Sceaux.

What skills is Laura Audinot known for?

Laura Audinot has skills like Marketing, Project Management, Crm, Management, Gestion De Projet, Go To Market Strategy, B2b Marketing, Marketing Digital, Corporate Communications, Logiciel D'entreprise, Seo, Analyste Commercial.

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