Laura B. Ginsberg has spent more than 20 years in the publishing industry as an award-winning magazine editor, content strategist, feature writer, creative director, book editor, project manager, adjunct university professor, and cover photographer. At the core of her business experience is a love of problem solving; a talent for editing, writing, and product development; and a strict attention to detail. She currently manages and advances the proprietary properties of a small consultancy in order to ensure customer satisfaction. She was for five years the Senior Editor at The Princeton Review, and she managed multiple bestselling titles including "Best 373 Colleges," "11 Practice Tests for the SAT," and "Cracking the GRE" as just a small part of her responsibilities. With a knack for having creative business solutions, Laura specializes in finding intraprenuerial opportunities. In the past, this talent was utilized within the strong brand of Princeton Review books in collaboration with Random House. Having also written hundreds of articles, she has in her portfolio high-profile content for entities like "USA Today," "Newsweek," "CosmoGirl," and MSN.com. During her five-year tenure at Randall-Reilly publishing, she was a finalist for a Jesse H. Neal award and managed numerous editorial products, including flagship publication "Overdrive," which frequently found itself up for ASBPE’s Magazine of the Year distinction. A year inside the business of storm chasing on the Gulf of Mexico – before and after Hurricane Katrina – and years of studying and writing about the business aspects of the trucking industry are just a few of the interesting tangents in her background that have developed her strategic business sense, analytical prowess, and entrepreneurial insight.