Laura Brusca is currently a Senior Vice President of Corporate Communications at Forbes, where she directs strategic corporate communications, thought leadership, issues management, media relations and internal communications.An accomplished and award-winning communications executive, Brusca exerts influence that shapes the modern-day narrative at one of the world’s most-storied media brands. She brings to Forbes nearly a dozen years of significant corporate communications/reputation management experience, gleaned from in-house and agency roles, where she worked with established global brands. Throughout her career, she's steered brands in challenged industries, helping to position them in highly competitive environments and drive employee passion and pride. Prior to joining Forbes, Brusca worked in the Corporate Communications practice at Ruder Finn, directing communications for well-known brands including Novartis, Kering (parent to Gucci and PUMA) and H&M. Brusca earned a Bachelor of Communications degree from Denison University. She was recognized by PRSA-NY as one of its 15 Under 35 and she serves on three Boards – Brass for Africa, a charity focused on empowering youth through music education, and Superlost Coffee, a Bushwick-based coffee roaster, and New York Women in Communications (NYWICI) and is committed to giving back and mentoring future women leaders in communications. She is also on the Advisory Board for the 2022 Communications Week.
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Chief Communications OfficerForbes Dec 2023 - PresentJersey City, Nj, Us -
Svp, Corporate CommunicationsForbes Oct 2021 - Dec 2023Jersey City, Nj, Us -
Vice President, Corporate CommunicationsForbes Aug 2018 - Sep 2021Jersey City, Nj, Us- Partners with CCO to direct strategic corporate communications, thought leadership, issues management, media relations and internal communications at Forbes.- Trusted C-Suite advisor, working closely with the Forbes executives on strategic initiatives to create cultural change and achieve business goals. - Launched a Diversity Equity and Inclusion Initiative at Forbes, including a listening campaign, executive comms, accountability goals, employee training and BRGs.- Led Forbes through the sale to Integrated Whale Media Investments in 2014 - overseeing communications, messaging and acting as a company spokesperson. - Oversaw change management announcements at Forbes - including change in CEO, CRO, CMO and CTO.- Partners with CRO to develop strategic campaigns that champion Forbes' marketing partners and highlight the strength of products including BrandVoice and ForbesOne. - Strategic counselor on issues and crisis management related to Forbes' contributor network, editorial, events and licensees.- Navigating challenges related to global pandemic, including shift to a work-from-home scenario and elevated internal/exec comms to better inform and connect employees. Member of return to work committee - providing strategic counsel for office reopening and hybrid work structure. -
Director Of Corporate CommunicationsForbes Jun 2016 - Jul 2018Jersey City, Nj, Us- Hired to support SVP on strategic corporate communications, thought leadership, issues management, media relations and internal communications- Supported communications surrounding the sale of Forbes Media to Asian investors in 2014- Oversaw change management and internal transformation communications- Protected and defended brand against several issues related to website, contributor model and licensees- Supported internal communications including TownHall meetings, internal newsletters and internal memos- Ongoing media relations with WSJ, NYT, FT, WWD, AdAge, Digiday, CNN and AdWeek - Led PR efforts around Forbes summits including the Under 30 Summit, Women’s Summit and Healthcare Summit- Coordinated interviews for speakers at Forbes Summits such as Kim Kardashian West, Ashton Kutcher, Jessica Simpson, Deepak Chopra, Olympian Aly Raisman and many more- Oversaw the pitching, planning and execution of 50+ speaking opportunities each year. Secured major speaking opportunities for C-Suites at Mobile World Congress, Web Summit, Cannes Lions, Advertising Week and SXSW- Developed award-winning entries including Digiday awards and AdWeek’s Hot List for Hottest Business Magazine- Member of Forbes’ 100th Anniversary Steering Committee; Oversaw internal engagement and PR for the gala- Developed and launched an employee CSR campaign called “100 Acts of Kindness”- Managed the Forbes PR Twitter and collaborated with the Forbes social teams around major announcements -
Senior Manager Of Corporate CommunicationsForbes 2014 - Jun 2016Jersey City, Nj, UsThought Leadership, Issues Management, Events, Media Relations, Public Relations for the Business Side of Forbes Media -
Board MemberSuperlost Coffee Jan 2019 - PresentBrooklyn, New York, Us -
Senior Account SupervisorRuder Finn Oct 2012 - Jan 2014New York, Ny, Us -
Account SupervisorRuder Finn Oct 2010 - Oct 2012New York, Ny, Us- Day-to-day contact on various accounts.- Provide strategic counsel.- Secure meetings with top-tier and trade publications. - Thought leadership platform development. - Develop and distribute pitches and press releases.- Coordinate international and national events in locations across the US, Europe and Africa. - Secure speaking opportunities at various industry events. - Develop new business relationships and help to secure new business wins for the agency.- Provide media training for CEO's and high-level executives. - Internal communications - including development of intranet articles and blog posts.- Issues and crisis management. -
Senior Account ExecutiveRuder Finn Oct 2009 - Oct 2010New York, Ny, Us -
Account ExecutiveRuder Finn Oct 2008 - Oct 2009New York, Ny, Us -
Assistant Account ExecutiveRuder Finn Oct 2007 - Oct 2008New York, Ny, Us -
Executive TraineeRuder Finn Jun 2007 - Sep 2007New York, Ny, Us -
Intern In The Corporate Communications GroupAquila Jun 2006 - Sep 2006Us• Strategic planning and development of Aquila’s corporate capabilities brochure, including writing, coordination with editors, fact checking and arranging meetings • Developed corporate press releases and serviced to local newspapers and community journals• Edited and wrote articles for company newsletter and online news• Interviewed employees and wrote for “The Faces of Aquila” employee appreciation project• Developed media training materials• Researched industry news and event planning
Laura Brusca Skills
Laura Brusca Education Details
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Denison UniversityMajor In Communication; Minor In Psychology -
Università Degli Studi Di Perugia
Frequently Asked Questions about Laura Brusca
What company does Laura Brusca work for?
Laura Brusca works for Forbes
What is Laura Brusca's role at the current company?
Laura Brusca's current role is Chief Communications Officer, Forbes.
What schools did Laura Brusca attend?
Laura Brusca attended Denison University, Università Degli Studi Di Perugia.
What skills is Laura Brusca known for?
Laura Brusca has skills like Media Relations, Corporate Communications, Internal Communications, Public Relations, Strategic Communications, Event Planning, Writing, Crisis Communications, Message Development, Blogging, Thought Leadership, Social Media.
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