Laura Del Pilar Camargo Ferrucho

Laura Del Pilar Camargo Ferrucho Email and Phone Number

Senior Data analyst | Marketing Analyst | Media Buyer | Junior Key Account | Account Manager @ Publicis Global Delivery (PGD)
Laura Del Pilar Camargo Ferrucho's Location
Bogota, D.C., Capital District, Colombia, Colombia
About Laura Del Pilar Camargo Ferrucho

Bilingual Industrial Designer with experience in Digital Marketing.With knowledge in planning, creation, optimization and monitoring of marketing strategies in digital media and data analytics.I am an excellent team worker, with continuous and fast learning.I have great skill in managing the public and I have the ability to socialize with people.I know my abilities and I know I can be a key player in the success of a company.Skills-Google Ads-Google Analytics-Google Data Studio-Google Firebase-Hubspot-Facebook Business Suite-Adobe Illustrator-Adobe Photoshop- Agile methodologies,

Laura Del Pilar Camargo Ferrucho's Current Company Details
Publicis Global Delivery (PGD)

Publicis Global Delivery (Pgd)

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Senior Data analyst | Marketing Analyst | Media Buyer | Junior Key Account | Account Manager
Employees:
155
Laura Del Pilar Camargo Ferrucho Work Experience Details
  • Publicis Global Delivery (Pgd)
    Senior Data Analyst
    Publicis Global Delivery (Pgd) Dec 2023 - Present
  • Publicis Global Delivery (Pgd)
    Data Analyst
    Publicis Global Delivery (Pgd) Jun 2022 - Dec 2023
    Responsibilities:- Analysis and creation of weekly, monthly, and quarterly reports on the results of campaigns implemented for the client in the markets of the U.S., Asia, Europe, Australia, and Latin America.- Extraction, cleaning, and interpretation of data to provide performance improvements across all channels.- Constant review and quality control of data to ensure everything is functioning correctly with campaigns on different platforms.- Close collaboration with various… Show more Responsibilities:- Analysis and creation of weekly, monthly, and quarterly reports on the results of campaigns implemented for the client in the markets of the U.S., Asia, Europe, Australia, and Latin America.- Extraction, cleaning, and interpretation of data to provide performance improvements across all channels.- Constant review and quality control of data to ensure everything is functioning correctly with campaigns on different platforms.- Close collaboration with various team areas to ensure campaigns are running under control, generating strategies to improve campaign performance.- Development and implementation of data automation in Excel to optimize efficiency in reporting.- Constant review and quality control of data to ensure everything is functioning correctly with campaigns on different platforms.Tools in use:- Google Ads- Google Analytics- Adobe Analytics- Big Query- Tableau- Power BI- Knime- Meta Business Suite- Pinterest Business- Excel Show less
  • Gnp Grupo Nacional De Proyectos
    Digital Analyst
    Gnp Grupo Nacional De Proyectos Aug 2021 - Jun 2022
    Responsibilities:- Creation, analysis and monitoring of Googles ADS and Facebook ADS campaigns.- Analysis of audience behavior and performance of web sites- Creation of strategies for budget optimization.- Design and execution of customer attraction strategies for lines of products and services.- Analysis, data crossing and generation of reports to improve decision making.- Analysis of campaign results to get more leads at the best cost (CPL) and sales (CPA).- SEO… Show more Responsibilities:- Creation, analysis and monitoring of Googles ADS and Facebook ADS campaigns.- Analysis of audience behavior and performance of web sites- Creation of strategies for budget optimization.- Design and execution of customer attraction strategies for lines of products and services.- Analysis, data crossing and generation of reports to improve decision making.- Analysis of campaign results to get more leads at the best cost (CPL) and sales (CPA).- SEO and SEM Optimization strategies on the web.- New methodologies proposition and strategies that contribute to continuous improvement.- Extraction of data from several sources of information.Daily use tools:-Google Ads-Google Analytics-Facebook Business- Hootsuit/ Loomly- Excel-Power BI- Internal company platforms for extracting sales information. Show less
  • Bmotik Smart Event
    Account Manager | Marketing
    Bmotik Smart Event Nov 2019 - Jun 2021
    Responsibilities- Event logistcs orginizer- Understand the real needs of the client versus the requirements requested to achieve their goals- Be a communication facilitator between client and supplier Coordination and monitoring of delivery times of the procedures required in documentation, communications, procedures and logistics before, during and after the event- Elaboration, design and advice of graphic pieces- Customer service and handling… Show more Responsibilities- Event logistcs orginizer- Understand the real needs of the client versus the requirements requested to achieve their goals- Be a communication facilitator between client and supplier Coordination and monitoring of delivery times of the procedures required in documentation, communications, procedures and logistics before, during and after the event- Elaboration, design and advice of graphic pieces- Customer service and handling camplaintsAchievementsOrganization and Event Coordinator: Congress of the Colombian Society of Psychiatry -Seminar "Empowering your Business" for the Unit of Attention and Comprehensive Repair to Victims -Boydorr Nutrition Sales Seminar -"Week of Technological Innovation of Archives" for the General Archive of the Nation, among others. Show less
  • Red Design Systems
    Designer
    Red Design Systems Jan 2019 - Nov 2019
    Responsibilities - Digital banner design for Pokerstars Group- Development of graphic pieces for internal and external distributionAchievements - Design of graphic pieces for publication in Nokia social networks
  • Clariant Masterbatches
    Color Design Center Designer
    Clariant Masterbatches Jul 2016 - Jul 2017
    - Business proposals and conferences aimed at Premium clients- Monitoring and alignment of projects for Colombia and Latin America- Supplier management- Advertising design- Event organization- Investigation of global trends
  • Illustraciones, Obras En 3D Y Artesanías
    Diseñadora Freelance
    Illustraciones, Obras En 3D Y Artesanías Jan 2014 - Sep 2015
    Greater Philadelphia Area
    Illustraciones, obras en 3D y artesanías

Laura Del Pilar Camargo Ferrucho Skills

Adobe Illustrator Art And Crafts Verbal Communication Microsoft Word Microsoft Powerpoint Microsoft Excel Medios Sociales Adobe Photoshop Social Media Microsoft Office Strategic Planning Customer Service Team Leadership English Business Strategy Adobe Illustratror Excelente Actitud Liderazgo Creativa

Laura Del Pilar Camargo Ferrucho Education Details

Frequently Asked Questions about Laura Del Pilar Camargo Ferrucho

What company does Laura Del Pilar Camargo Ferrucho work for?

Laura Del Pilar Camargo Ferrucho works for Publicis Global Delivery (Pgd)

What is Laura Del Pilar Camargo Ferrucho's role at the current company?

Laura Del Pilar Camargo Ferrucho's current role is Senior Data analyst | Marketing Analyst | Media Buyer | Junior Key Account | Account Manager.

What schools did Laura Del Pilar Camargo Ferrucho attend?

Laura Del Pilar Camargo Ferrucho attended University Of La Sabana, Jorge Tadeo Lozano University, Jorge Tadeo Lozano University, Boyacá School.

What skills is Laura Del Pilar Camargo Ferrucho known for?

Laura Del Pilar Camargo Ferrucho has skills like Adobe Illustrator, Art And Crafts, Verbal Communication, Microsoft Word, Microsoft Powerpoint, Microsoft Excel, Medios Sociales, Adobe Photoshop, Social Media, Microsoft Office, Strategic Planning, Customer Service.

Who are Laura Del Pilar Camargo Ferrucho's colleagues?

Laura Del Pilar Camargo Ferrucho's colleagues are Jeanela Paredes, Carmen Thais, María Alejandra Camacho Briceño, Deiver Peña A, Aman C., Aakash Khajuria, Geraldine Castañeda Ocampo.

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