Laura Cooke Email & Phone Number

Cape Town, WC, ZA

Johannesburg, ZA

As Head of PR and Communications for Showmax, I lead our public relations and content marketing efforts across Africa, working with a fantastic team to bring our brand vision to life.Our campaigns have received notable recognition, including Online Strategy of the Year at the New Generation Awards, multiple Bookmark and Promax Awards, and two Gold PRISA.

Johannesburg, ZA

I established the content marketing function within the Connected Video business unit, where I led the Showmax and DStv streaming content marketing teams across Africa.Taking a data-driven approach, we ensured every content marketing effort aligned with key business objectives and was measurable. One of our standout projects was the launch of Showmax.

Cape Town, Western Cape, ZA

Content marketing and content strategy consultant.

I served as Senior Editor for the Vodacom account at New Media Publishing, where I led a range of content-marketing initiatives. I launched Vodacom now!, a consumer-focused technology and lifestyle site that became Vodacom’s official blog in 2014 and continues to thrive today.My team and I managed diverse projects, including print publications.

From 2010 - 2011 I was employed as the print editor of a number of publications for the MultiChoice group. Thereafter, I moved to the role of digital editor across all MultiChoice products published by New Media Publishing. Some of the products I worked on included the monthly DStv subscriber magazines: Dish Premium, Dish Compact, Dish Africa Commercial.

Cape Town, Western Cape, ZA

Editor of the 1time Airline monthly in-flight magazine, abouTime.Managing editor of a number of other in-flight and corporate publications.

Worked on a number of brands in various capacities that included public relations, copywriting, marketing, editing and book publishing.

Certificate, Basics Of Financial Management

Bachelor Of Journalism, Photography

Journalism