Laura Davidson Email & Phone Number

I worked with a diverse array of clients over the years in Washington DC. I enjoy learning about different industries and their unique challenges having worked with the Navy, universities, finance, restaurants, and technology companies amongst others. I believe strongly that UX design is about the collaboration between the business, users, and technology. In every project, she uses various UX methods and deliverables to get the best results. Extras• Worked closely with customers/stakeholders to help them resolve issues or address any customer service needs by conducting user research using a wide variety of qualitative and quantitative research methods• Created wireframes, sketches, prototypes to produce logos, ads, branding, and social media strategies for small businesses with UX research • Provided photography services to clients for portraits, weddings and other events • Designed and produced special occasion albums and memorabilia

Dallas, Tx, Us

One-year contract with The Judge Group at AT&Project: TRiP – Technical Resolution Intuitive Portal (Mobility and Broadband) • Co-created TRiP app, integrating Salesforce and SAAS for an intuitive internal AT&T dashboard. Designed enterprise app for proactive issue alerts, facilitating holistic resolutions.• Prioritized user-centered design, optimizing TRiP's usability.• Enhanced AT&T's support capabilities with more efficient tools.Project: PRIME – Proactive Reliability & Intelligent Monitoring Engine• Collaborated in creating a revolutionary dashboard system that identifies latency and downtime in AT&T centers and applications.• Contributed to developing a real-time alert system to enhance reliability and minimize downtime.Project: ImmersaFlow & ANDI VA – Artificial Neural Deep Intelligence Virtual Assistant• Implemented an innovative solution that seamlessly integrated self-care flows into chats. This resulted in efficient problem-solving and reduced reliance on phone agents.

Seattle, Wa, Us

DC Real Estate

North Bethesda, Maryland, Us

Contract with Arena Technical Resources, LLCProject: Multiple government websitesNIH: NIA, NIAMS, and NIDAASPR: Combat CovidFDA: Tobacco Education Resource Library • Collaborated closely with UX researchers to conduct qualitative and quantitative research, gaining valuable insights into user behaviors, needs, and motivations. Used findings to drive the creation of intuitive products and services and contributed to user-centric design solutions.• Applied knowledge in psychology, product development, behavior analysis, and data analytics to inform user experience research efforts.• Streamlined website load time, enhanced user engagement, and optimized user navigation through the implementation of digital best practices. Additionally, conducted content inventory, and audits, and designed sitemaps, content matrix, and taxonomy for a large-scale website migration project, improving SEO.• "Effectively enhanced user experience and engagement by implementing digital best practices and adhering to accessibility standards including Section 508, USWDS, WCAG, and Plain Language guidelines."

Cleveland , Ohio, Us

Contract with Beacon Hill Staffing Project: Onboarding Process | FICO Score • Innovated mobile-first website design by developing wireframes and prototypes with Sketch and Figma, ensuring 508 compliances for superior accessibility and user satisfaction.• Directed extensive usability tests, including user interviews, surveys, and A/B testing, to identify and remediate UX pain points, resulting in increased customer retention.• Facilitated seamless handoff of high-fidelity prototypes to front-end developers using InVision, enhancing development workflow efficiency.• Utilized Jira in a collaborative agile setting to accelerate project delivery timelines, optimizing overall team productivity.

Part-Time - Volunteer The WharWrats are a startup company, creating a digital magazine that captures the moments of life along Washington, D.C.'s waterways, and the celebration of boating everywhere.My roles as the UX Digital Engagement Specialist and Business Development: (Part-Time)• Create compelling, accurate and relevant digital communications messaging content covering all the happenings at the DC Wharf • Monitor and administer web/social media analytics dashboards • Organize events, by planning logistics of the event, scheduling, creating marketing materials and running promotions to ensure events are successful • Increased the number of followers each month by 10%

Arlington, Virginia, Us

I support the U.S. Navy’s Program Executive Office for Integrated Warfare Systems (PEO IWS) as a contractor. Contract with Strategic Insight Project: Digital Strategy - PEO IWS • Collaborated closely with front-end developers to deliver seamless handoff of HTML and CSS codebase, ensuring pixel-perfect implementation and reducing development time by 20% • Produced visually appealing icons and infographics, elevating the user experience and contributing to a 50% increase in user satisfaction and a 10% growth in average session duration on a newly launched site. Project: War Room (Paper to Digital) SECNAV • Spearheaded the conversion of a traditional war room into an interactive story-driven space, utilizing cutting-edge technology and compelling narratives, resulting in a 50% improvement in cross-functional communication and a 20% increase in project alignment and efficiency. List of tools and platforms: • Sketch• InVision• Adobe Creative Suite• Atlassian -Jira/Confluence• Agile• Microsoft SharePoint 2013-O365

Fort Belvoir, Va, Us

The DAU (Defense Acquisition University) provides a global learning environment to develop qualified acquisition requirements and contingency professionals who deliver and sustain effective and affordable warfighting capabilities My role as Graphic Designer on the communications team was to work directly under the president of the university at the Defense Acquisition University. Project: Social Media Graphics Designer – Client: DAU, Communication Team• Worked closely with the communication team knowing all content that needed to be created for Facebook, Twitter, and LinkedIn• Created flat art that could tell a story in one posting for social media• Designed ads, digital posters, and photos for public campaigns • Created sketches and wireframes of SharePoint homepage for the web developers’ Project: Rebranding the DAU – Client: DAU, Communication Team• Researched methods for usability testing of the new internal social website• Constructed icons and different graphics to be part of the internal website• Fabricated wireframes and prototypes for all the logos, ads, branding, and social media strategies utilizing Adobe software programs while creating the new Vision and Mission statement for the DAU new theme Customer intimacy

Frederick, Maryland, Us

Fugue drives security and governance at every step of the cloud-infrastructure lifecycle with a powerful system that automates the provisioning and management of complex cloud environments, as well as the active enforcement of infrastructure state and policy compliance. My role as an Infrastructure Administrator-Created and managed over 150+ AWS accounts with Basic AWS and virtualization knowledge-Administered 50+ SaaS subscriptions for each of 60+ employees across 3 locations: Slack, Google Apps, Atlassian Confluence, Salesforce, as well as others -Managed company helpdesk & ensured resolutions for all support issues by assisting employees in everyday tasks and solving problems quickly and efficiently-Troubleshoot and maintain the IT Cloud Infrastructure-Performed Apple and Windows laptop administration with: MDM - Mobile Device Management, Airwatch, Jamf/Bushel, Meraki, DEP - Apple Device Enrollment Program, and VPP - Apple Volume Purchase Program-Trained new employees on software and company procedures-Created online documentation to help employees resolve day-to-day issues-Configured, installed and maintained hardware/software equipment including routers, switches, and network appliances and upgraded operating systems-Managed vendor relationships including managing licensing/maintenance agreements and resolving hardware/software issues-Ensure network and IP connectivity established uptime service level agreements of all application servers and back-end infrastructure-Implemented and managed SSO - Single Sign-On with Okta, LastPass and Google-Monitored infrastructure with Cisco/Meraki network between 3 offices

Mary of Nazareth School prepares children for lives of service to God and neighbor, through a rigorous academic program rooted in the faith and teachings of the Roman Catholic Church, as professed in the Creed, celebrated in the sacraments, lived in Christian virtue and affirmed in prayer.My role as an Information Technology Specialist, Grades K-8-Created the Information Technology curriculum for grades K-8 for 18 classes of approximately 30 students each-Integrated an iPad program into our school by preparing computer and iPad training for a staff of 50+ and a school body of 500+-Taught Microsoft Office Suite, graphics software Adobe Creative Suite, internet safety, and website design-Adapted teaching methods and instructional materials to meet students' varying needs and interestsIncreased the sales of the yearbook by 10% each year as lead advisor and photographer for the yearbook class-Reduced school advertisement expenses by 25% by working on graphics in-house -Rebranded the school from research, design to launch. (Colors, logo, brochures, website)

Washington, Dc, Us

Instructor Experience:Digital Photography: Adobe Photoshop and Lightroom• Georgetown & Discovery Camp (ages 14-17)• Creating and implementing a summer-long curriculum• Taught students about Digital photography from creation to post- production

Washington, Dc, Us

Taught Digital Photography and Digital Art to ages 12-16• Designed an introductory course in the basic elements of digital photography including camera functions, history of photography, lighting fundamentals, location and studio lighting, and composition.• Instructed students in the use of imaging software, including Adobe Photoshop CS4, Adobe Illustrator CS4, including editing, organization, and photo archiving using online products such as flicker.• Introduced students to online resources to encourage further learning and exploration.

- Create curriculum which included a variety of arts within the high-school level.- Taught students in Adobe Photoshop and Dreamweaver web page design programs.- Planned and executed daily lesson plans with MCSP curriculum standards.

-Managed a team of 30+ to act as exclusive photographers for President George W. Bush's second Inauguration, contracted to the White House-Managed and maintained event calendar, staffing schedule, and managed events regularly-Built wedding or portrait contracts, tracking signed contracts, sent all pre- and post-event materials, maintained and archived all event files-Managed relationships with clients providing customer service, troubleshooting, and participating in pre-event walkthroughs

- Trained new hires, scheduled staff hours.- Monitored budgets and payroll records of 5-10 employees; reviewed financial transactions to ensure that expenditures were authorized and stayed within allotted budget.- Screened product quality and checked accuracy of orders; verified quantities, brands, and item prices; inspected all perishable and nonperishable goods.- Expanded sales 22% each summer by increasing sales activities.

- Provided the customers with a pleasant dining experience and quality service. - Worked in coordination with other departments to ensure that customers get quality service and satisfaction.- Maintained serving and health standards and followed all regulations while performing duties.- Expanded the SEO ratings on the social network of Facebook, Twitter, Instagram and a web-site.

Lake Buena Vista, Florida, Us

- Answered telephone calls and directed guests with use of the intranet. - Studied the importance of voice when on the phone.- Earned a Duck Degree, which is awarded by the Walt Disney World College Program for exceptional achievement and completion of several undergraduate-level business courses.

Intergrated Arts, Photograhy

Masters In Art Education, Teaching Digital Art

User Experince, User Experience Research And Design