Laura Dupont Email and Phone Number
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With over 20 years experience in sales and marketing, in both retail and business to business markets.I'm focused on putting my passion and skills to good use to help businesses drive sales through adopting new and existing marketing techniques. Truly partnering with clients enables me to prioritise resource on the elements that deliver. Key competencies and skills • Digital Marketing review and channel integration• Project Management/ Delivery; Process Improvement / IT System Development/compliance delivery • Sales and Marketing – planning and execution; Proposition / Product Development/PR • Relationship Management/ People Management • Commercial/ entrepreneurial mind set/budget management.
Avery Berkel
View- Website:
- averyberkel.com
- Employees:
- 137
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MarketingAvery Berkel Sep 2022 - Present
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MarketingAvery Berkel Sep 2022 - Sep 2024United Kingdom
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DirectorFresh Nous Sep 2012 - PresentMidlands- Develops creative ideas to deliver tangible benefits to the bottom line.- Focused on enhancing customer experiences through the use of customer/business insights and marketing/sales experience.- Focused on achieving the maximum benefit to clients and ultimately their customers through the utilisation of an 'outside in' and 'inside out' approach.#customerexperience #cx #insights #content #connecting -
Smart Customer Experience ManagerNpower Feb 2012 - Aug 2012February – August 2012npower – Smart Communications Manager Accountable for defining and implementing npower's Customer Communication and Channel Strategy for the delivery of the government mandated Smart deployment programme, a revolutionary change in the energy industry. Key achievements:Definition, agreement, evolution and delivery of the Customer Communications & Customer Experience strategies for Smart, including creating governance interfaces with the programmeManaged the delivery and sign-off of all customer communications, e.g. products, propositions, home devices, new tariffs and channels (including online & company wide FAQs) Engagement with Customer Services and Energy Services and across programme workstreams to define and approve customer experience throughout the smart deployment process. This included awareness, alignment with government campaign, advance engagement and appointment booking, through to install, issue resolution and retention, training and touch point collateral.Developed a customer research plan to inform key customer journeys and messages. -
Project ManagerNpower Feb 2009 - Feb 2012npower - Project Manager, Field Sales Developed and implemented the 'Transformation of Field Sales' change programme that delivered a new business model for the future field sales function. Key achievements:Project managed all Field Sales Trials, reporting to Senior Steering group committeeDeveloped a Sales gap close plan with short and long term initiativesConstructed a program of targeted customer incentives to deliver a 10% increase in conversion of sales.Ensured that the future sales and IT business processes are fully scoped for long term delivery and complianceDeveloped and managed the implementation of ‘test and learn’ trials which integrated Field Sales and Telesales in a challenging timescale, including the development of marketing collateral for customers.In addition to the Transformation trials, I also had overall accountability for the relationships team which managed an outsourced call centre based in Glasgow with 70 FTE and budget responsibility of over £2m.2010 - 2011npower – Territory ManagerResponsible for a team of 8 employees. Re-engineered the approach to targeting territories, resulting in a 30% increase in the key sales KPI. Scoped the development of new analysis tools, a new geographical focus of the sales teams and a complete cultural change in the way in which territory management operates.A key focus of this role was to manage the implementation and ongoing development of a new sales platform to over 1000 field based staff. This new platform has achieved key business benefits that included a 4% increase in the number of sales contracts which are processed to completion.
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Channel Marketing ManagerNpower Sep 2005 - Feb 20092005 – 2009npower – Channel Marketing ManagerLaunched new propositions, liaising with IS, Marketing, Training, Finance, Legal and Regulations. National Price Announcements: Manage simultaneous price briefing events to 1000 sales advisers throughout the UK, including developing regional and national price messages and sales tools.Managed the booking and marketing collateral for key field sales events and venues across the UK.Managing Budgets in excess of £700k
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Product And Proposition ManagerNpower Jan 2001 - Jan 2005Worcester, United Kingdom Responsible for website strategy and the day-to-day management of web content and products to enable continuous strengthening of npower's position in the utilities market Managed a major sponsorship deal with Channel 4.
Laura Dupont Skills
Laura Dupont Education Details
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Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Laura Dupont
What company does Laura Dupont work for?
Laura Dupont works for Avery Berkel
What is Laura Dupont's role at the current company?
Laura Dupont's current role is Driving marketing strategy and growth initiatives across all channels.
What is Laura Dupont's email address?
Laura Dupont's email address is lk****@****o.co.uk
What is Laura Dupont's direct phone number?
Laura Dupont's direct phone number is +4477477*****
What schools did Laura Dupont attend?
Laura Dupont attended De Montfort University.
What are some of Laura Dupont's interests?
Laura Dupont has interest in Fa Licensed Football Coach (Level 1).
What skills is Laura Dupont known for?
Laura Dupont has skills like Management, Change Management, Project Management, Marketing, Marketing Strategy, Project Planning, Crm, Strategy, Smart Metering, Business Process Improvement, Business Process, Marketing Communications.
Who are Laura Dupont's colleagues?
Laura Dupont's colleagues are Souhaila Tah, Ajmer Rai, Marie Healey, Martine Sebire, Dawn Grigg, Jean Gauthier, Padraig Gordon.
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Laura Dupont
Div. Senior Administrator At Mercury | Master'S Degrees In Language Sciences And Translation | Communication Expert | Prince2 AgileBerlin -
Laura Dupont
Digital Marketer | Webdesigner Wordpress | Passionnée De Marketing, De Technologie Et De Créativité Sous Toutes Ses Formes ✨ 🚀💻Liège -
3corridortitleco.com, gmail.com, greatersanmarcostx.com1 +151255XXXXX
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