Laura Schofield

Laura Schofield Email and Phone Number

Community Engagement at Project Management Institute @ Project Management Institute
Laura Schofield's Location
Greater Philadelphia, United States
Laura Schofield's Contact Details
About Laura Schofield

Fostering and leveraging online communities to share ideas and knowledge; develop meaningful connections; and encourage ongoing learning. 15+ years of strategic communications, stakeholder engagement, marketing, and project management experience. Globally minded professional with love for writing and interest in social responsibility.

Laura Schofield's Current Company Details
Project Management Institute

Project Management Institute

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Community Engagement at Project Management Institute
Laura Schofield Work Experience Details
  • Project Management Institute
    Online Community Specialist
    Project Management Institute Nov 2018 - Present
    Greater Philadelphia Area
    Product Owner, Digital Community (ProjectManagement.com & community.pmi.org)April 2020 - July 2023- Oversee a group of 30 global volunteers, facilitating workshops to gather feedback on community strategy and related initiatives; collaborate with leadership to identify and prioritize actionable inputs- Define and execute volunteer opportunities within PMI’s online community- Manage online interest-based communities for project managers, establishing a content calendar and implementing proactive community management for increased engagement- Managed user-generated content intake for online community, including webinars, articles, and downloadable templates- Orchestrated a virtual event with 6 speakers and over 16,500 attendees- Devised the online community’s first Ambassadors program, a volunteer program that leverages active community members to increase engagement- Served as Product Owner for PMI’s online community (Project Management.com & Community.pmi.org) for 3 years- Defined the product roadmap for PMI’s online community and presented to leadership on timelines, risk mitigation, and product strategy and vision; identified outcomes and target metrics- Managed the product backlog, led feature conceptualization, and defined and documented requirements across stakeholder groups - Coordinated with other product development teams and identified dependencies for organization’s quarterly planning- Managed stakeholder and end-user expectations through communications, change management, and product positioning - Participated in various scrum ceremonies and followed an agile approach to product development, leading backlog refinement sessions with technical development team- Facilitated product demos to convey progress, new features, and enhancements- Engaged user experience researchers and designers for data driven product design and development
  • The World Bank
    Information Technology Officer, Business Solutions
    The World Bank Nov 2013 - Nov 2018
    IT Analyst, Project Management: Nov 2015 - Nov 2017Junior Professional Associate: Nov 2013 - Nov 2015-devised and executed communications strategy for Data Management and Business Intelligence (BI) projects-composed content for BI and Data Management announcements, presentations, and websites-organized events to raise the profile of data management at the World Bank, including a conference for 150 people-formed a Community of Practice for BI, coordinating monthly meetings, delivering presentations, executing client surveys, and maintaining online forums-provided project management and operational support to BI team, including tracking deliverables, reporting on project progress, tracking budget, and completing procurement tasks-developed governance framework for Tableau dashboards, and created a SharePoint site for the related content-created user training manual for SAP BusinessObjects Analysis, edition for Microsoft Office-provided support to users of the BI Self Service Reporting Portal by managing help desk requests-documented processes and procedures in an Operating Manual for the BI team-tested Webi reports and coordinated user acceptance testing during system upgrade
  • Georgetown University
    Assistant Director, Center For Financial Markets & Policy
    Georgetown University Mar 2012 - Nov 2013
    Washington D.C. Metro Area
    -coordinated the Center’s local and international events, ranging in attendance from 30 to 200 people -maintained the Center’s website (via WordPress) and social media accounts, generating and updating content-developed the Center’s marketing materials -provided research support to finance professors by collecting data, compiling information, and writing case studies -oversaw the Center’s financial operations, processing invoices, developing budgets, and reconciling expenses -served as a teaching assistant for finance Executive Education and MBA courses
  • Georgetown University
    Business Analyst
    Georgetown University Jul 2011 - Mar 2012
    Washington D.C. Metro Area
    -compile data and run reports using financial systems such as Cognos and Financial Access+-create financial reports for the business school’s deans and COO, including budget reports-perform monthly reconciliations of employees’ credit cards and Executive Education program cost centers-process employee reimbursements, invoices, and faculty payments for Executive Education program -document finance and accounting policies and procedures, and produce process reports
  • Solimar International
    Marketing Coordinator Intern
    Solimar International Jan 2011 - Apr 2011
    Washington D.C. Metro Area
    -researched and wrote a chapter on social media marketing for a marketing manual as well as lesson plans for marketing training-devised and implemented marketing strategies for sustainable tourism enterprises in Bolivia and the Dominican Republic with an emphasis on social media-collaborated with Solimar's President and Marketing Director on the development of the Undiscovered Travel Collection marketing program-developed and managed online databases for photographs (via flickr.com) and tourism clients' marketing content (via smartsheet.com) -wrote and edited content for use on website and in print marketing collateral
  • Siemens Healthcare
    Sales Support Intern
    Siemens Healthcare Jun 2009 - Aug 2009
    Malvern, Pa
    -planned Siemens' sponsorship of the 2009 American Hospital Association Leadership Summit, including fundraising for the American Heart Association and the related marketing campaign -updated documents and PowerPoint presentations for the Reference Program and Director of Sales Support-uploaded documents to internal website-created and developed a SharePoint website and the logo for the newly created American Recovery & Reinvestment Act Program Office
  • American University
    Student Caller
    American University Feb 2009 - May 2009
    Washington D.C. Metro Area
    -called university alumni and parents, talking with approximately 20 people each week-updated alumni and parents about campus life and asked them for monetary support
  • Central American Resource Center (Carecen)
    Student Volunteer
    Central American Resource Center (Carecen) Sep 2008 - Nov 2008
    Washington D.C. Metro Area
    -planned and prepared for a fundraising gala by sending out invitations, following up with attendees and potential donors, and updating membership data-served for 40 hours over the course of a semester and completed a community service learning project in conjunction with one of my university classes
  • Siemens Healthcare
    Sales Support Intern
    Siemens Healthcare May 2008 - Aug 2008
    Malvern, Pa
    -performed research and updated documents for Reference Program-planned Siemens' sponsorship of the 2008 American Hospital Association Leadership Summit, including fundraising for the National Brain Tumor Foundation and the related marketing campaign-compiled data for Consultant Alliance Program-generated reports

Laura Schofield Skills

Social Media Marketing Research Microsoft Office Facebook Powerpoint Financial Administration Youtube Event Planning Sharepoint Joomla Twitter Flickr Communication Marketing Communications Sap Businessobjects Siebel Help Desk Support Operational Support Online Help Community Of Practice International Organizations International Relations Public Speaking

Laura Schofield Education Details

Frequently Asked Questions about Laura Schofield

What company does Laura Schofield work for?

Laura Schofield works for Project Management Institute

What is Laura Schofield's role at the current company?

Laura Schofield's current role is Community Engagement at Project Management Institute.

What is Laura Schofield's email address?

Laura Schofield's email address is ls****@****ank.org

What is Laura Schofield's direct phone number?

Laura Schofield's direct phone number is +148468*****

What schools did Laura Schofield attend?

Laura Schofield attended American University, The University Of Queensland.

What skills is Laura Schofield known for?

Laura Schofield has skills like Social Media Marketing, Research, Microsoft Office, Facebook, Powerpoint, Financial Administration, Youtube, Event Planning, Sharepoint, Joomla, Twitter, Flickr.

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