In charge of managing the Institute's brand, enhancing visibility, and fostering stakeholder relationships. Oversee web strategy, design, and development, content strategy, forms creation, SharePoint administration, marketing, media design, photography, video production, and social media initiatives.

Engaged in global-level development and design with a focus on analysis, remediation, education, research, and documentation aligned with accessibility guidelines and best practices. Offered consultations for university-wide web projects while achieving significant collaborative milestones. Notable achievements include launching the UARKMobile app, creating OU's new web template styles, WEBfirst website, and introducing a new print and web color palette for the university, presented at the 2019 International HighEdWeb Conference. Actively contributed as a member of the Digital Communications Council, Co-Chair of the UI/UX Governance Subcommittee, and participant in various web governance subcommittees.

Produced cross-platform marketing collateral, established program identities and style guides, oversaw staff database, executed front-end web design including transitioning to OU's platform and jointly revamping the Housing website, housing contracting portal, and WordPress sites. Conducted annual training for 200+ staff in creative tools, accessibility best practices, design fundamentals, and photography. Managed Residence Education print services, staff photos, and directory updates. Fulfilled role of in-house photographer and videographer.

Crafted print and web collateral, executed front-end web design, managed photography, photo editing, videography, and basic video production. Established a unified visual identity spanning all 9 College departments. Jointly contributed to the production of the Arkansas Engineer publication.

Specialized in crafting authentic and unified commercial branding and advertising solutions. Collaborated with local, regional, national, and multinational enterprises to address diverse business requirements. Orchestrated website design, print collateral, social media marketing, SEO, and operated a commercial photography studio.

Provided comprehensive solutions in multimedia design, photography, and marketing.

Performed advanced photo retouching and manipulation, created graphic designs for print, web, and television marketing campaigns, managed website content updates, and executed social media marketing. Specialized in capturing portraits of children, pets, families, and individuals. Collaborated with local charity programs such as the Ronald McDonald House and M.U.S.C. Children's Hospital through Signature Photography.

In the role of Graphic Design, responsibilities included ongoing updates to website graphics and content, design of direct mail campaigns and print materials. In Customer Service, tasks encompassed managing inbound calls, order entry, addressing customer concerns, providing technical support, conducting general searches, order packaging, mail label creation, and preparing parcels for the post office. Additionally, as the Social Media Marketing Manager, I supervised all aspects of social media accounts and advertising across platforms such as Twitter, Facebook, and Wordpress.

Fall 2009 season. Spring 2014 Season. Photographed diverse age groups spanning newborns through seniors in high school.

Worked directly with a commercial photographer, providing assistance in architectural, product, food, and portrait photography. Additionally, designed necessary advertising materials when required.