Laura Fisher Email & Phone Number

Washington, District Of Columbia, United States

Responsible for managing CSBS’s communications function, including media outreach, public policy communications, executive communications, digital marketing and brand management.The Conference of State Bank Supervisors is the national organization of bank regulators from all 50 states, American Samoa, District of Columbia, Guam, Puerto Rico and U.S. Virgin Islands. State regulators supervise 79% of all U.S. banks and they are the primary supervisor of nonbank financial services companies.

Washington D.C. Metro Area

Led the Financial Services and Fintech Practice Group, providing communications and media relations counsel to corporate, non-profit and government clients.VOX Global is a bipartisan public affairs and strategic communications firm, headquartered in Washington, DC with offices in Boston, Portland, ME, Little Rock, Indianapolis, Raleigh-Durham, and Dallas.

Washington, Dc

Directed marketing and communications for NAPFA, the nation’s leading professional association of Fee-Only financial advisors. Led media outreach for BancAlliance, with coverage received in American Banker, SNL Financial, The Banker & Tradesman, BankNews and ABA Banking Journal. BancAlliance gives community banks greater access to corporate finance loans by leveraging its members’ combined assets and the expertise of a leading asset manager.

Washington, Dc

As Executive Director of ABA Education Foundation and President of ABA Housing Partners Foundation, championed bankers’ role as community leaders by engaging a diverse membership in national financial education campaigns and an annual Habitat for Humanity home sponsorship. Directed the day-to-day operation and strategic direction of a $7M 501c3 foundation. Led a team of development, marketing and PR professionals in the creation of communications and engagement strategy to establish and sustain productive relationships with more than 1,000 small, medium and large banks, as well as state banking associations. Directed the engagement of more than 15,000 volunteer bankers who participated in annual awareness campaigns, Teach Children to Save Day and Get Smart About Day. Developed all messaging and media strategy to promote annual awareness campaigns, which consistently produced the largest amount of positive media coverage for the banking industry.Provided strategic direction and oversight of fundraising campaign that increased donors in a weak economy through direct mail, e-mail marketing, social media and partnerships with member banks and state banking associations.Orchestrated a Habitat for Humanity home build with more than 100 volunteers, including overseeing build-day contract negotiations, logistics, press outreach and speaker program.

Washington, Dc

Quoted in more than 50 national and local print publications. Served as key media strategist and spokesperson on Bankruptcy Abuse Prevention and Consumer Protection Act. Produced national and local media coverage for the banking industry by translating complex regulatory and legislative issues into proactive story ideas and event opportunities.Media trained and coached internal clients, including EVP of Congressional Relations. Developed messages, Identified news angles and generated media coverage in areas related to accounting, international banking, banking regulations and Congressional legislation

Alexandria, Va

Aligned communications strategy with advocacy and grassroots efforts as industry opposed competitive-bidding legislation. Led media outreach, gaining coverage in Associated Press, Bloomberg News, The Hill, Inside CMS, Health News Daily and CQ Weekly, among others.Drafted press releases, speeches, talking points, trade magazine articles, a weekly newsletter and frequent legislative alerts.

Washington, Dc

Key member of team that supported Edelman’s largest account worldwide, American Health Care Association.Led logistics execution for press events in 67 cities as part of American Health Care Association’s national “Driving for Quality Care” petition tour. Planned Capitol Hill press event around delivery of signed petition scroll. Staffed “war room” charged with rapidly responding to negative coverage of nursing homes as legislation to cut Medicare funding was pending.