Laura Fredericks personal email
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I am a four-time startup founder and marketing strategist, as well as a coach, mentor, and advisor to startups of various sizes. I’ve worked with cutting edge tech businesses over the last 10+ years to lay their strategic foundations, find their first customers, and position themselves for success.Throughout my career I’ve doubled down on the challenges that I found most rewarding. I’ve learned to approach marketing with an ownership mindset - I know that the experiments I run and the communities I build have a direct impact on the growth of the business, and I’ve seen that play out as the business grows and scales.Over the past couple of years I've started to focus on cryptocurrencies and blockchain, and to think about how marketers can help drive mass adoption of these game-changing technologies. Reach out to me to nerd out about crypto, art, and coffee.
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Chief Growth OfficerVannadiumWashington, Dc, Us -
Chief Marketing OfficerVannadium Oct 2024 - PresentLeading growth for Vannadium, a web3 data company aiming to be the first standalone data platform powered and distributed on decentralized ledger technology (DLT). With our proprietary Diffusion protocol and advanced tech stacks, we empower enterprises and individuals to securely manage, share, and monetize their data in real time. Vannadium is setting new standards for data ownership, transparency, and user control in the digital age. -
Fractional Cmo For Startups & Scale-UpsGenerative Horizons Apr 2023 - PresentI use my experience as a founder, marketing executive, and instructor to help startups reach their marketing goals. I serve as an advisor or fractional CMO for series A, B and C startups that are ready to add process and strategic vision to their marketing efforts. I also consult on how startups can use AI tools to increase efficiency, spark creativity, and do more with less.
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Head Of MarketingEarnity Jan 2023 - Apr 2023Launched an industry-first marketplace of vetted crypto experts to help crypto enthusiasts with specific challenges. Helped amplify the voices of 50+ experts through thought leadership content, expert panel discussions, and tools for connecting directly with crypto investors.
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Sr Director, Product MarketingEarnity Sep 2022 - Jan 2023- Developed and implemented a powerful omni-channel strategy to acquire and engage customers for a new, social-first crypto marketplace. - Led a team of cross-functional stakeholders through brand development, content planning, marketing tech selection, budgeting, and product marketing strategy exercises to create structure, vision, and a repeatable process for all marketing efforts.
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Product Marketing ManagerKraken Digital Asset Exchange Jul 2021 - Aug 2022Remote First, Us -
Marketing Strategist & ConsultantLightspire Jul 2018 - Jul 2021I helped startups and small businesses to achieve their true growth potential by crafting authentic relationships with their audiences. My blog, online courses, coaching, and consulting services all focus on helping startups build long lasting connections based on value and two-way communication.
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Head Of Marketing And Community EngagementTwentytables Aug 2018 - Nov 2019I crafted the marketing, fundraising and brand strategy for DC startup and SXSW winner TwentyTables. TwentyTables connects hungry, price-conscious consumers in the Washington DC area with flat fee $6 lunches from over 150 area restaurants and food trucks, while giving back to the community in the form of donated meals for the hungry and food insecure.
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Startup Advisor And Coach - Marketing, Pitching, Communications1863 Sep 2018 - Jul 2019Washington, District Of Columbia, UsI taught startups how to tell their stories in the form of pitches, marketing, and branding for DC incubator 1863 Ventures. 1863 Ventures (formerly Project 500) bridges entrepreneurship and racial equity to accelerate new majority entrepreneurs from high potential to high growth through accelerator programs, technical assistance, business coaching, and connections to strategic resources. -
Co-Founder, Head Of Content & MarketingParadigm Labs Nov 2017 - Sep 2018I led content and go-to-market strategy for Paradigm, a startup that brought the principles of marketing to entrepreneurs in hyper growth situations. Paradigm partnered with some of the world's top brands to bring expert marketing guidance and actionable next steps to small businesses that wanted to grow.
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Founder And CeoDescribli Dec 2012 - Jun 2017Washington, Dc, UsI founded an automated digital marketing assistance platform that used data and analytics to help authors and publishers make smarter marketing decisions. I formed partnerships with prominent publishing startups, marketing agencies, boutique publishers, and self-publishing platforms and grew the platform to over 500 member businesses.Finalist at top-tier startup accelerator MassChallenge in Boston - Validated the business plan and strategy through extensive work over 5 months with mentors.Created an engaged writing community for beginning authors, with over 1,000 authors contributing more than 20 short stories per day. -
Program Leader, Dc ChapterStartup Leadership Program Jun 2016 - May 2017Boston, Massachusetts, UsLed a group of 15 high-potential entrepreneurs (including the founders of Sooma, Mully Lingua, and Dishly) through a 6 month curriculum to develop and grow their businesses. Organized 16 sessions with high-profile speakers in the areas of startup finance, product development, sales and marketing, negotiations, and pitching.Coordinated with Program Leaders in the other 26 SLP chapters across the world to share best practices and increase opportunities for founders to help one another. -
Community Liaison OfficerU.S. Embassy Yerevan Jun 2013 - Jan 2015Engaged embassy community (100 Americans, 300 Locally Employed Staff) in excursions, holiday events, educational and cultural activities to boost morale and ensure a safe, rewarding environment for officers and their families during a turbulent political time.Worked with key embassy leaders to develop plans for the safe sheltering or evacuation of embassy officers, locally employed staff, and families in the event of a crisis or natural disaster. Accountable for all family members at post in the event of an emergency.
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Director Of Brand MarketingKeller Williams, Mitch Curtis Group Aug 2011 - Jan 2013Increased new clients by 40% through crafting of brand and marketing strategy for a successful realty group. Included design, copywriting, and execution of print and digital marketing campaigns, signage, email newsletters, brand materials, client engagement events, and social media content.
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Event Planning/Event ProductionFreelance Apr 2012 - Sep 2012Collaborated with a team of 6 to manage show logistics, technical rehearsals, sounds and visuals, stage management, and precise keynote/show scheduling for a conference of over 13,000 people, with speakers and attendees including President Obama, the Prime Minister and President of Israel, and over 2⁄3 of the U.S. Senate.
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Founder & CeoMoving Pieces Feb 2011 - Feb 2012Founded an automated relocation services startup for individuals and companies relocating to the DC metro area. Partnered with prominent local businesses for pilot and prototyping.
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Internal Operations & Marketing ManagerHagerty Consulting Aug 2009 - Jan 2012Evanston, Illinois, UsManaged projects in operations, marketing, sales, business development, human resources, finance, design, and product. Had so many responsibilities that I was told to “pick my title” by the end of my first year.At the request of the CEO, led a “culture building” initiative for the company, uniting 30 full time staff and over 300 independent contractors through weekly calls, company retreats, and internal collaboration projects.Planned all internal and external corporate events to spread awareness of company brand and improve company culture. -
Sales AssociateCorporate Executive Board Aug 2008 - Sep 2009Arlington, Va, UsPartnered with five different Sales Executives to bring in over $250,000 of new business for the company.Named the number one Sales Associate on a team of 10 for four straight quarters.Created relationships with Fortune 500 C-suite and senior executives through email marketing, cold calls, warm intros, and in-person sales meetings.
Laura Fredericks Skills
Laura Fredericks Education Details
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Georgetown UniversityPsychology -
University Of Michigan
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New Canaan High School
Frequently Asked Questions about Laura Fredericks
What company does Laura Fredericks work for?
Laura Fredericks works for Vannadium
What is Laura Fredericks's role at the current company?
Laura Fredericks's current role is Chief Growth Officer.
What is Laura Fredericks's email address?
Laura Fredericks's email address is la****@****ail.com
What is Laura Fredericks's direct phone number?
Laura Fredericks's direct phone number is +184778*****
What schools did Laura Fredericks attend?
Laura Fredericks attended Georgetown University, University Of Michigan, New Canaan High School.
What are some of Laura Fredericks's interests?
Laura Fredericks has interest in Science And Technology, Children, Arts And Culture, Education.
What skills is Laura Fredericks known for?
Laura Fredericks has skills like Social Media Marketing, Marketing, Event Management, Social Media, Start Ups, Event Planning, Editing, Management, Research, Social Networking, Public Speaking, Entrepreneurship.
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