Laura Reed Email and Phone Number
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Laura Reed personal email
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Director of Marketing and Communications with over 14 years in nonprofit management at every organizational level. With a background in event management, sales, and development, I made a career shift a few years ago so I could focus on my strengths and passion - creative storytelling. Now I spend my days creating, designing, writing, and executing all marketing content and graphic design projects for the organization. This includes digital and direct mail campaigns and appeals, our Annual Report magazine publication, website, and social content. With a small team, we all wear many hats, and no one is ever above setting up or breaking down a fundraising event at 11 pm. I've found the key to a successful career in small non-profits is being adaptable, proactive, and a constant student of your industry or field.
Chp 11-99 Foundation
View- Website:
- chp11-99.org
- Employees:
- 35
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Director Of Marketing And CommunicationsChp 11-99 FoundationPortland, Or, Us -
Director Of Marketing & CommunicationsChp 11-99 Foundation Jan 2020 - PresentBeaverton, Oregon, United StatesHaving previously held event management and development positions with the CHP 11-99 Foundation, I made a career shift in 2020 so I could focus on my strengths and passion - marketing, design, and visual storytelling. This was a new position I created based upon the growing needs of the organization, and one we were previously missing as we had been outsourcing all printed publications and related graphic needs and piecemealing our marketing efforts. Now I spend my days creating, designing, writing, and executing all marketing content and graphic design projects for the organization. This includes all video content, direct mailings, email marketing campaigns, year-end or membership appeals, our Annual Report magazine publication, website, and social platforms. I view my role as a storyteller - sharing what I call "the CHP story" as it relates to the 11-99 Foundation's mission. I want to move people to action through their support of the CHP as a Department and the 11-99 Foundation's assistance programs we offer CHP employees and their families. The sacrifices these officers make, the lives lost in that endeavor, and the children of CHP employees who give hope for a brighter future fuel these stories that capture the hearts of our lifetime members and donors. -
Northern California Director Of DevelopmentChp 11-99 Foundation Jun 2017 - Dec 2019San Jose, California, United States-Develop strategy for fundraising and special events in Northern CA territory, focused on cultivating relationships with major donors, Foundation members, key volunteers, and corporate sponsors-Responsible for restructuring, expanding, and managing Northern CA satellite office and its employees and volunteers-Develop and manage annual budgets while growing revenues and managing expenses-Create & oversee all social media content, email and print communications that relate to Northern CA special events, donation and sponsorship appeals, cultivation events, Annual Report updates, donor relations and stewardship -Co-manage newly revamped website powered by WordPress, including updates, creating content, forms, and news that drives increased online donations and email subscribers-Helped lead staff through upgrade from Raiser's Edge 7 to Raiser's Edge NXT-Exceeded major gifts annual goal by 110% -
Northern California Events ManagerChp 11-99 Foundation Feb 2015 - Jun 2017San Jose, California, United States-Planned and executed CHP 11-99 Foundation's Northern California fundraising, membership events, & programming -Secured event sponsors, donations, speakers, and volunteers-Event planning & management included producing charity golf tournaments & fundraising dinners, activation events at McCall Motorworks Revival and The Quail Motorsports Gathering during Monterey Car Week, and booth presence at community events-Outreach, engagement, and support with Northern California CHP area offices, CHP Academy, and CHP families-Planned, executed, and emceed 5 annual scholarship ceremonies around Northern CA for deserving children and spouses of CHP employees-Emceed our annual events, and gave speeches at memorials, & programs on behalf of Foundation-Created and produced new events from the ground-up to revitalize the Foundation's presence in various regions across Northern CA and among various demographics-Managed, created, produced content for all social media platforms (Instagram, Facebook, Twitter, LinkedIn)-Managed, created, produced graphics and content for email blasts, event marketing, & event collateral -
Sports Sales ManagerSan Mateo County/Silicon Valley Convention & Visitors Bureau Oct 2012 - Feb 2015San Francisco Bay AreaPromoted the athletic venues, hotels, meeting spaces, and attractions of San Mateo County and Palo Alto to sports event organizations to attract regional, national, and international sporting events and sports conferences to our community.-Assist sports event organizations in securing venue(s) and hotels for athletic events in San Mateo County and Palo Alto; facilitate negotiations in rental contracts between client and venue-Organize and conduct site visits at athletic venues & hotels with clients-Secure multiple hotel bids for client setting up discounted room blocks for event staff, athletes & spectators-Liaison between sports event organizations and our key stakeholders, members, athletic facilities, local media, and city and county entities -Create or serve on local organizing committee for events -Sponsorship acquisition and activation-On-site event and media management-Manage volunteers & interns-Economic impact research and evaluation of sports events-Develop sports sales and marketing tools: destination promo video, sports facilities guide, sports ads, articles, features, and blogs-Produce bids for regional, national, and international sports events & conferences; partner with regional counterparts to collectively bid on events; partner with local clubs and organizations to bid on events-Lead point of contact with the NFL & SF Super Bowl Host Committee for San Mateo County & Palo Alto on Super Bowl L & LI Bids and now Super Bowl 50; Member of Super Bowl 50 Communications Committee-Contribute statistics, maps, information on sports venues, hotels, colleges, and universities to San Francisco's 2024 Olympic Bid-Attend regional, state, and national tradeshows and conferences -
Financial Systems AnalystStanford University Jan 2012 - Oct 2012Palo Alto, Ca-Temp job after moving back to the Bay Area that turned into a full-time position-Staff member at Integrated Financial Systems & Operations (IFSO) within Stanford University’s Financial Management Consulting & Support (FMCS) department-Oracle Financials: Processed daily and month-end feeder journals & core journals, fixed duplicate employee ID records, Organizational Code Maintenance and Hierarchy-Golden32 (SQL editor): Manipulated and ran SQL queries to analyze accounting ledgers and HR data-Troubleshooted & responded to campus users' HelpSU tickets in BMC Remedy IT Service Management platform-Created, distributed, & maintained departmental communications to end users and Central Office staff-Maintain departmental wiki pages in Confluence-Created demo videos & trainings to implement campus-wide system roll-outs & enhancements-Assisted with Month-End and Year-End Close processes-Created JIRA tickets for bugs, tasks, or enhancements -
Marketing & OperationsBay Area Sports Organizing Committee Jan 2012 - Oct 2012Palo Alto, Ca-Reported to CEO and Director of Marketing and Operations-On-site event management & volunteer coordination at events such as the 2012 Bay Area Senior Games, Walk to London SF, and Welcome Home Olympians Dinner & Silent Auction-Served on Welcome Home Olympians 2012 committee-Created & distributed event marketing collateral-Sponsorship and in-kind acquisition
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Sports Sales ManagerWashington County Visitors Association Nov 2008 - Jan 2011Portland, Oregon Area-Sports development, marketing, & sales for non-profit visitor bureau in Washington County, Oregon-Promoted the county's athletic facilities & tourism assets to event owners as a premier destination for sports events-Prospected qualified business & secured new events-Increased economic impact by 338% over 2.3 yrs-Liaison between event owners/tournament directors, hoteliers, and facilities -Developed relationships with key stakeholders in the county-Organized site visits, led collaborative bids, secured & negotiated group rates for lodging accommodations, & on-site event management-Created sports facilities guide, wrote features & ads, managed social media for sports market-Attended regional, state, & national tradeshows -Enrolled in Certified Sports Event Executive (CSEE) program
Laura Reed Skills
Laura Reed Education Details
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Communication Studies
Frequently Asked Questions about Laura Reed
What company does Laura Reed work for?
Laura Reed works for Chp 11-99 Foundation
What is Laura Reed's role at the current company?
Laura Reed's current role is Director of Marketing and Communications.
What is Laura Reed's email address?
Laura Reed's email address is lr****@****-99.org
What schools did Laura Reed attend?
Laura Reed attended Loyola Marymount University.
What skills is Laura Reed known for?
Laura Reed has skills like Event Management, Event Planning, Public Relations, Sports Marketing, Social Media, Advertising, Training, Sales, Meeting Planning, Blogging, Hotels, Sports.
Who are Laura Reed's colleagues?
Laura Reed's colleagues are Vicki Kinder, Cheryl L., Jame Crowe, Jeanie Reese, Kari Mantele, So Franklin, John Buckley.
Not the Laura Reed you were looking for?
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Laura Dryden
Kansas City, Mo3student.ottawa.edu, stmary.edu, kcchamber.com2 +181622XXXXX
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Laura Reed
Long Beach, Ca4roberthalf.com, monj.com, autodesk.com, reedquest.com1 +141550XXXXX
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Laura Reed
Devon, Pa
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