About DOLOMITIC WATER Aqva 1296 Skin care line: the first cosmetic line with the active ingredients of the Dolomites, combining pure dolomitic water, porphyry from Trentino, and carefully selected natural ingredients, which, together with quality and ethics applied to production systems, are the guidelines of our daily work.The application of the most modern scientific discoveries is closely linked to the deep knowledge of the healing properties of nature and the originality of our formulations is never separated from the attention to the well-being and health of people, the environment and the preservation of natural resources.Dolomitic Water products are dermatologically tested, compatible with all skin types and use only raw materials of proven effectiveness, certified natural or naturally derived.They are completely free of synthetic dyes and are packaged in such a way as to ensure their perfect preservation and thus limit the use of preservatives to a minimum. Where possible, we aim to avoid overpackaging by developing environmentally friendly and sustainable products.http://www.dolomiticwater.com

About LAV SolutionsLAV Solutions is the preferred multitask development and consultancy company for hotels and their spa facilities. LAV Solutions' selected network of experienced professionals has combined to deliver best-in-class creativity with accurate analysis and results-driven performance.With over twenty years market experience across different areas of the leisure industry, LAV Solutions accompany hotels, spa projects to develop sustainable and performance oriented projects by defining strategies, achieving qualitative and quantitative goals and by maximizing investments.LAV Solutions service stands for:- Innovative and creative SPA business concepts- Independent and feasible project studies- Best practice in turnkey consultancy projects- A clear strategic approach based on market intelligence and in-depth knowledge of the leisure and wellness industry- Expertise in evaluating and tracking operational costs- Highly efficient timetable and cash flow management throughout structured processes- Best interaction with planners, architects and design consultants- A clear understanding of customers' behaviors, their needs and requirements- Effective operating systems and service procedures to keep standards high- Maximize budget, minimize investments- Continuity of service Integrity, intellectual rigor

LAVIT, the Premium Wellness Collection, is a web portal focusing exclusively on Spa and wellness luxury Hotels e Resorts and proposing dedicated packages featuring both the hotels and spa facilities.As co-founder and owner, my responsibilities cover:- Chairman of the Board - Concept, development and implementation of the strategic plan - Definition and selection of suppliers / operating partners- Concept, definition and implementation of marketing and communication plans for the two brands and related commercial activities.- Management of institutional relations at local and national level, viz: provinces, chambers of commerce, municipalities, public-private consortia.- Management and coordination of PR activities through dedicated PR agencies (Italy and UK).- Supervision and control of the company's financial plan and direct relationships with financial institutions.

Conceiving, designing and implementing the strategic marketing and communication plan for the areas of responsibility.Budget elaboration and management.Co-ordination and supervision of local tour operators / travel agents with regard to the implementation of the strategic plan and operational activities.Launch of marketing campaigns with the supervision of related materials and actions.Participation in trade fairs and industry-specific events, supervising all related activities.The above actions implied co-ordination with Company’s parallel positions managing other markets.Management of PR and media relations (trade and general) coordinating the PR agencies selected on each specific market.

Definition and management of all activities related to Corporate communication and product communication with regard to local and national media.Development of PR and communication actions at the European level, directly coordinating the activities of the Company's Branch Offices on the main European countries (UK, Austria, France, Germany, Spain and Switzerland).Organization of corporate events on board Company’s vessels.Personal Assistant to the Company’s Owner and President with regard to relations with Italian Institutions, Public Agencies, Banks, Financial Institutions.During the crisis period of the Company which culminated in its bankruptcy, management of both internal and external communication (public institutions, customers, suppliers and media).