Vice President Of Marketing
Current
Nov 2023 - Present
AeroLeads people directory · profile
Laura Catlin Hardeman, Mba Email & Phone Number
Vice President of Marketing
at
Tosca
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
Vice President of Marketing
Location
Atlanta Metropolitan Area, United States
Company size
Who is Laura Catlin Hardeman, Mba? Overview
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Quick answer
Laura Catlin Hardeman, Mba is listed as Vice President of Marketing at Tosca, a with 740 employees, based in Atlanta Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Laura Catlin Hardeman, Mba.
Laura Catlin Hardeman, Mba previously worked as Director of Marketing and Communications at Tosca and Chief Of Staff at Plum. Laura Catlin Hardeman, Mba holds Executive Masters Of Business Administration - Mba from Georgia State University - J. Mack Robinson College Of Business.
Company email context
Email format at Tosca
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Tosca
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Profile bio
About Laura Catlin Hardeman, Mba
Expertise in marketing, CX, operations, sales, and building high-performance remote and in-office teams, both B2B and B2C, with experience in start-ups, established companies, and nonprofits.
Current workplace
Laura Catlin Hardeman, Mba's current company
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Tosca
7 roles
Laura Catlin Hardeman, Mba work experience
A career timeline built from the work history available for this profile.
Director Of Marketing And Communications
Nov 2021 - Nov 2023
Chief Of Staff
Developed company cultural pillars, initial team, onboarding process, SOPs and remote management best practices.Served as a thought partner for the CEO, co-creating the company org structure, strategic frameworks and KPIs.Established and lead the sales team, implementing both outbound and inbound strategies, a lead management system, comp structure, training, and provision of customer insights,
Jan 2020 - Aug 2021
Head Of Marketing
Architected initial front-facing customer experience, inclusive of brand, marketing, site UX, sales, and fulfillment, as well as backend marketing and tech infrastructure. Created go-to-market digital strategy, including content, SEO, social media, paid media, earned media, text and email nurturing automation, influencer marketing, affiliate program and marketplace presence.
Mar 2019 - Dec 2020
Director Of Marketing And Customer Experience
Key leader in growing Romanoff from $30M to $100M in 3 years via Home Depot footprint expansion. Created a holistic customer experience for 100,000+ Home Depot customers annually that maintained a 4.7+ VOC, including identification of the people, processes, and technology required to deliver a premier in-home experience. Drove multi-year Home Depot program rollouts to simplify associate selling process, including in-store messaging, operational leadership alignment, social media, digital platforms, and events. Established Romanoff brand identity and created company-wide internal communications strategy to foster greater alignment and understanding of the company’s vision and goals. Lead three-layer deep teams with infrequent turn-over, including 50 remote customer support agents, and creation of Women in Leadership developmental program that attracted participation of 43% of female employees. Increased Romanoff labor capacity by 10% by creating a recruiting system including marketing materials, pitch, interview training and onboarding.Created digital strategy and tools to provide training to Home Depot stores and internal associates, including mobility app, video production department, and learning platform.
Nov 2012 - May 2020
Principal Consultant
Blitz Technology
Created content, email, social media, and online community strategies to build relationships and drive sales for multiple clients.
May 2001 - Nov 2012
Marketing Manager - Secure Division
Jan 2000 - Jan 2001
Team & coworkers
Colleagues at Tosca
Other employees you can reach at toscaltd.com. View company contacts for 740 employees →
TS
Travis Schott
Colleague at ToscaGreen Bay, Wisconsin, United States
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MD
Mark Doyle
Colleague at ToscaCounty Dublin, Ireland
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JC
Joe Castillo
Colleague at ToscaRiverside, California, United States
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HH
Huni Hafoka
Colleague at ToscaSalt Lake City, Utah, United States
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IG
Isaac Garcia
Colleague at ToscaGarland, Texas, United States
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AS
Adam Shump
Colleague at ToscaMorrow, Ohio, United States
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SF
Salvador Fonseca
Colleague at ToscaSalinas, California, United States
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DN
Djuriah Ndiaye
Colleague at ToscaMemphis, Tennessee, United States
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BW
Bradley Ward
Colleague at ToscaAtlanta, Georgia, United States
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JE
June Eberhart
Colleague at ToscaFayetteville, Georgia, United States
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Travis Schott
Colleague at ToscaGreen Bay, Wisconsin, United States
View →
MD
Mark Doyle
Colleague at ToscaCounty Dublin, Ireland
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JC
Joe Castillo
Colleague at ToscaRiverside, California, United States
View →
HH
Huni Hafoka
Colleague at ToscaSalt Lake City, Utah, United States
View →
IG
Isaac Garcia
Colleague at ToscaGarland, Texas, United States
View →
AS
Adam Shump
Colleague at ToscaMorrow, Ohio, United States
View →
SF
Salvador Fonseca
Colleague at ToscaSalinas, California, United States
View →
DN
Djuriah Ndiaye
Colleague at ToscaMemphis, Tennessee, United States
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BW
Bradley Ward
Colleague at ToscaAtlanta, Georgia, United States
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JE
June Eberhart
Colleague at ToscaFayetteville, Georgia, United States
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2 education records
Laura Catlin Hardeman, Mba education
Executive Masters Of Business Administration - Mba
FAQ
Frequently asked questions about Laura Catlin Hardeman, Mba
Quick answers generated from the profile data available on this page.
What company does Laura Catlin Hardeman, Mba work for?
Laura Catlin Hardeman, Mba works for Tosca.
What is Laura Catlin Hardeman, Mba's role at Tosca?
Laura Catlin Hardeman, Mba is listed as Vice President of Marketing at Tosca.
Where is Laura Catlin Hardeman, Mba based?
Laura Catlin Hardeman, Mba is based in Atlanta Metropolitan Area, United States while working with Tosca.
What companies has Laura Catlin Hardeman, Mba worked for?
Laura Catlin Hardeman, Mba has worked for Tosca, Plum, Home Depot In-Home Services Provider Romanoff Renovations, Blitz Technology, and Equifax.
Who are Laura Catlin Hardeman, Mba's colleagues at Tosca?
Laura Catlin Hardeman, Mba's colleagues at Tosca include Travis Schott, Mark Doyle, Joe Castillo, Huni Hafoka, and Isaac Garcia.
How can I contact Laura Catlin Hardeman, Mba?
You can use AeroLeads to view verified contact signals for Laura Catlin Hardeman, Mba at Tosca, including work email, phone, and LinkedIn data when available.
What schools did Laura Catlin Hardeman, Mba attend?
Laura Catlin Hardeman, Mba holds Executive Masters Of Business Administration - Mba from Georgia State University - J. Mack Robinson College Of Business.
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