Laura-Jane Hawkins

Laura-Jane Hawkins Email and Phone Number

Marketing, PR, Communications & Journalism @ IHG Hotels & Resorts
Laura-Jane Hawkins's Location
Bondi, New South Wales, Australia, Australia
Laura-Jane Hawkins's Contact Details

Laura-Jane Hawkins work email

Laura-Jane Hawkins personal email

n/a
About Laura-Jane Hawkins

An award-winning PR & Communications Director with a twist. From a law graduate to TV reporting on the war in Afghanistan to heading the PR team for the pre-opening of the funkiest, newest resort in the Maldives; Laura isn’t your ordinary PR professional. Energetic, passionate, a stalwart worker, yes, but she also thinks big, creatively and outside the PR realm. Respecting the close print media contacts she has around the world, Laura also avidly understands the fast-moving pace of how information is communicated to the masses – social media and video is king and her skills as a news camera-women, a journalist and documentary maker support the high quality, focused and targeted content that’s created. As part of the pre-opening team for Kandima Maldives, Laura has successfully launched the first true lifestyle resort in the country, with proven results – in a saturated market, eight months after opening, this 272 villa property will have an occupancy of almost 100% for Festive/NY 2017. Extremely proactive, flexible and with a willingness to get involved in all aspects of the resort, Laura organises and leads events, has excellent stragetic planning, copy-writing skills, manages all media trips, photo shoots and film crew and is passionate about the brand guidelines in place to produce all resort collaterals.Loves to socialise, party with family and friends, explore, travel and live life as fully as possible, Laura is always open to new countries, experiences and challenges. Biggest Strengths: - Relationships! Developing and nurturing strong bonds with journalists, celebrities, bloggers and social influencers. - Ideas! Brainstorming, developing and executing big ideas.- The power of video! As a camera operator and editor, Laura understands the importance of bite-sized video to market and promote. She loves to create a social media campaign & run with it, such as the Oh-so Kool Kandima Competition campaign that organically received 500,000 views worldwide in 4 weeks.

Laura-Jane Hawkins's Current Company Details
IHG Hotels & Resorts

Ihg Hotels & Resorts

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Marketing, PR, Communications & Journalism
Laura-Jane Hawkins Work Experience Details
  • Ihg Hotels & Resorts
    Cluster Marketing Manager
    Ihg Hotels & Resorts Dec 2023 - Present
    Sydney, New South Wales, Australia
  • Humen
    Director Of Pr & Communications
    Humen Apr 2018 - Present
    London, United Kingdom
  • Mysecurity Marketplace
    Head Of Communications & Senior Journalist
    Mysecurity Marketplace Sep 2022 - Dec 2023
    Sydney, New South Wales, Australia
  • The Langham, Sydney
    Director Of Marketing & Communications
    The Langham, Sydney Apr 2019 - Sep 2022
    Sydney, Australia
  • Ovolo Hotels
    Executive Pr & Communications Manager For The Founder & Ceo Of Ovolo Hotels
    Ovolo Hotels Nov 2018 - Feb 2019
    Hong Kong
    PR & Communications Manager for Girish Jhunijhnuwala - the Founder & CEO of Ovolo Group, working at the Head Office in Hong Kong. Worked alongside the Marketing & PR team to boost the profile of their four hotels in Hong Kong and six hotels in Australia (Sydney, (2) Canberra, Brisbane (2) and Melbourne).
  • Kandima Maldives
    Director Of Pr And Communications
    Kandima Maldives Oct 2016 - Apr 2018
    Maldives
    Part of the pre-opening team of the first true lifestyle resort in the country. Kandima Maldives is a 272 villa resort with 10 F&B outlets, a spa, large fitness centre & art studio. PR and Media: - Manages PR agencies worldwide, working together on the PR strategy for that individual market. - Produces overall PR strategy plans, writing press releases, planning editorials, press trips, barter deals & worldwide media coverage. Identifies the correct social media influencers and… Show more Part of the pre-opening team of the first true lifestyle resort in the country. Kandima Maldives is a 272 villa resort with 10 F&B outlets, a spa, large fitness centre & art studio. PR and Media: - Manages PR agencies worldwide, working together on the PR strategy for that individual market. - Produces overall PR strategy plans, writing press releases, planning editorials, press trips, barter deals & worldwide media coverage. Identifies the correct social media influencers and bloggers for our brand. - Works on the PR & marketing budgets plus reporting to provide transparency on ROI.- Develop & devise motivating, creative PR campaigns to drive traffic to our website, OTA’s or Travel Partners. Communications: - Writes copy and oversees the design of all in-house collaterals – from menus, event posters, spa & gym collaterals & brochures. Manages our Info TV system, Innspire, creating the content & overseeing the design. Branding: - Responsible for ensuring that all communication internal & external matches our brand guidelines. Being a brand new property, Laura was able to build and develop on the brand, creating templates & add personality to what was being created. Marketing: - Built up the social media of Kandima Maldives via branded posts, social media takeovers, competitions, live posts & video. - Led & directed promotional videos plus personally shot and edit promotional content. - Work closely with S&M on creating new packages that will drive traffic to our website whilst pushing SEO & PPC campaigns. Event Management: - Create & develop events for the resort to create PR and media buzz, such as #KandimaInstaWeekend – the first ever social media weekend in the Maldives. Set-up & manage in-house events such as parties, beach games & karaoke. - Plan from start to finish the several launch parties – including one in London, Berlin & the main event at Kandima. Plan, brainstorm and execute the events for the Festive and New Year parties 2017. Show less
  • Young Pioneer Disaster Response
    Freelance Pr Consultant
    Young Pioneer Disaster Response May 2016 - Oct 2016
    Cebu
    PR Consultant for two charities in the Philippines - YPDR and Kataw Foundation. YPDR - a NGO that builds Typhoon-resistant homes for victims who were affected by the 2012 Typhoon Yolanda. Kataw Foundation - a NGO that aims to restore the marine-life around the island of Bantayan by building and installing marine domes. - Led the Media Team of the two charities. - Develop Media PR/Communication plans.- Shoot, interview, edit and create TV reports on current issues or… Show more PR Consultant for two charities in the Philippines - YPDR and Kataw Foundation. YPDR - a NGO that builds Typhoon-resistant homes for victims who were affected by the 2012 Typhoon Yolanda. Kataw Foundation - a NGO that aims to restore the marine-life around the island of Bantayan by building and installing marine domes. - Led the Media Team of the two charities. - Develop Media PR/Communication plans.- Shoot, interview, edit and create TV reports on current issues or updates of the NGO.- Plan and conduct international interviews on the work of the NGO's.- Push and develop the social media channels. Show less
  • Ssvc
    Senior Tv Reporter, Video Journalist & News Presenter At British Forces News
    Ssvc Dec 2009 - May 2016
    London, United Kingdom
    British Forces News (BFBS) / Forces TV:Video Journalist & General Reporter & Presenter Based in Chalfont St Peter, UK. - Write and package broadcast news under tight deadlines- Present Forces TV in our green studio- Operate and film using Sony Z5 cameras- Edit and create TV and radio packages using Final Cut Pro, Premier Pro, Avid and Adobe. - Interviewing skills from children to politicians- Work extremely well under pressure- Live 2-ways and live link… Show more British Forces News (BFBS) / Forces TV:Video Journalist & General Reporter & Presenter Based in Chalfont St Peter, UK. - Write and package broadcast news under tight deadlines- Present Forces TV in our green studio- Operate and film using Sony Z5 cameras- Edit and create TV and radio packages using Final Cut Pro, Premier Pro, Avid and Adobe. - Interviewing skills from children to politicians- Work extremely well under pressure- Live 2-ways and live link experience - Extensive experience in producing, filming and presenting features and documentaries.- Report with a cameraman on everything from politics, defence, sport, health, royal visits to welfare. - Communicate effectively to the news editor, producers and editors back in the office. - Writing for online digital content as well as blogs and photographs. British Forces News (BFBS):Video Journalist and Defence Correspondent.Based in Camp Bastion & outside the wire—Two tours of Afghan- Primary full-time reporter based in Afghanistan for BFBS- Found own original stories- Working independently with initiative and creativity- Self editing, scripting, producing - Created several longer feature-length reports- Live links from Camp BastionBritish Forces News (BFBS):Video Journalist & Germany Reporter Based in Herford, Germany- Self film stories all over Europe- Generated own content and managed my own filming and editing timetable- Created and maintained significant military, German and UK contacts- Worked to tight deadlines for TV and radio- Live links from location Show less

Laura-Jane Hawkins Skills

Broadcast Journalism Broadcast Television Journalism Broadcast Television Radio Adobe Audition Media Production Media Relations Online Journalism Radio Producing Video Editing Video Production News Writing Video Radio Production Radio Broadcasting Editing Current Affairs Newspapers Public Relations Social Media Breaking News Broadcasting Video Journalism Marketing Marketing Strategy Brand Development Customer Service Event Management Management Event Marketing Strategy Advertising Social Media Marketing Brand Training Digital Marketing Microsoft Office Adobe Premiere Pro Adobe Acrobat Adobe Creative Suite Videography Audio Editing Tv Editing Hosting Events Employee Training Training Event Planning Press Releases Blogging Storytelling

Laura-Jane Hawkins Education Details

Frequently Asked Questions about Laura-Jane Hawkins

What company does Laura-Jane Hawkins work for?

Laura-Jane Hawkins works for Ihg Hotels & Resorts

What is Laura-Jane Hawkins's role at the current company?

Laura-Jane Hawkins's current role is Marketing, PR, Communications & Journalism.

What is Laura-Jane Hawkins's email address?

Laura-Jane Hawkins's email address is lj****@****l.co.uk

What schools did Laura-Jane Hawkins attend?

Laura-Jane Hawkins attended Nottingham Law School, University Of Westminster, Nottingham Trent University, Qut (Queensland University Of Technology).

What are some of Laura-Jane Hawkins's interests?

Laura-Jane Hawkins has interest in Meeting New People, Traveling, Salsa Dancing, Adventure Sports, Roller Blading.

What skills is Laura-Jane Hawkins known for?

Laura-Jane Hawkins has skills like Broadcast Journalism, Broadcast, Television, Journalism, Broadcast Television, Radio, Adobe Audition, Media Production, Media Relations, Online Journalism, Radio Producing, Video Editing.

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