Laura Incicau Email & Phone Number

Timişoara, Timiş, Romania

Timis County, Romania

Timisoara

Timisoara

Dream Production is a web development agency providing topnotch solutions using WordPress and Drupal. I handled all employer branding efforts, as well as internal communication, with main focus on:* Developing and implementing social media and content strategy; * Defining, planning and executing tactics according to the marketing budget;* Identifying marketing opportunities and implementing online campaigns;* Reporting on campaigns, explaining KPIs and analyzing the performance metrics of the strategy;* Analyzing website traffic through Google Analytics;* managing internal publishing projects like: FoodCrew and Molempire

Timisoara

123FormBuilder is one of the top online form builders in the world. Starting as a start-up in 2008, the company now serves over 1.7 million users from around the globe. I was part of the marketing team, working with stakeholders from NGO and education industry to find the best solutions of improvement for the product. I created the content strategy, online advertising and worked closely with the SEO specialist to implement new landing pages and raise visibility.Main responsibilities: * Researching potential websites to work with such as influential publications and bloggers.* Performing PR outreach via email to distribute content to collaborators and influential publications.* Maintaining records of these efforts in the CRM system and creating weekly reports with outreach results.* Editing original content to implement SEO strategies and article optimization.* Acquiring and maintaining business collaboration with publications and industry influencers.* Developing creative strategies for online campaigns.* Brainstorming ideas for content based on trending topics and providing actual solutions.* Planning and implementing the first Giving Tuesday CSR campaign, in Romania.

Timișoara

PRBeta Agency is one of the oldest PR agencies in Western - Romania. With a long history in event management and an active involvement in the local community, I was directly involved in creating and implementing communication plans for an annual conference and monthly events for the marketing community. * Promoting corporate events using a combination of online and offline strategies. * Managing activities related to the conference: planning, sponsorship, exhibiting, speakers, logistics and participant support * Overseeing participant registration, organizing presentation material with speakers, working with speakers throughout the event and real-time translations * Contributing with related content on the blog and Facebook page * Evaluating event by delivering feedback, and providing post-event reports and analysis

Master’S Degree, Communication, Public Relations And Digital Media

Undergraduate, Communication And Public Relations

High School, Humanities/Humanistic Studies