Laura Jane Justice Email and Phone Number
Laura Jane Justice personal email
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A creative kiwi with over 15 years of international experience in brand and agency environments. Known for building empowered teams and delivering high-performing integrated marketing campaigns for some of the world’s most iconic brands (including adidas, Samsung, Pernod Ricard, Coca-Cola, Barclays). Restless about delivering effective creative that’s born from cultural truths and data-driven insights. Inspired by brands that help build communities and have a purpose at their heart. Authorized to work in the United States (Green Card, full work EAD), United Kingdom, and New Zealand.SKILLSET SUMMARY• Global & Market/Regional Brand Management• Integrated Marketing• Brand Strategy• PR & Communications• Project Management• Integrated Production• Creative Development• Product Management & Innovation• Brand Partnerships & Sponsorships• Professional Athlete & Influencer Management• eCommerce & mCommerce• Digital and Traditional Media (Print, TV, Radio)• Social Media – Facebook, Instagram, TikTok / Douyin, Snapchat, YouTube WhatsApp, Pinterest• Brand Identity & Positioning• Consumer Segmentation• Insights Development• Agency Management• Talent Development• Budget & P&L Management
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Senior Account DirectorPublic School, Creative StudioUnited States
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Project DirectorThe NatUnited States -
Brand ConsultantWorld Rugby Dec 2023 - PresentLondon, England, United Kingdom -
Executive ProducerPublic School, Creative Studio Nov 2023 - PresentAtlanta, Georgia, United States -
Project DirectorBoulder Group May 2023 - Sep 2023New York, New York, United StatesOverseeing the creative development and production of Dow Jones (The Wall Street Journal, Barron’s, and MarketWatch) marketing materials; including digital media, event collateral, print ads, and content. Managing over fifty clients and six direct reports, responsible for the successful delivery of nearly 6,000 assets throughout the four-month agency contract. -
Project Director - Brand PartnershipsIris May 2021 - May 2023New York, New York, United StatesLeading campaign development and delivery across brand partnerships for adidas and Barclays. Including Peloton, Premier League, American Airlines and sponsored athletes. -
Director Of Brand MarketingCirca Feb 2020 - May 2021New York, New York, United StatesUsing data-driven insights to disrupt the highly fragmented, multi-billion-dollar category of pre-owned diamonds, fine jewelry, and luxury watches. Reporting directly to the CEO and Executive Chairman, I was responsible for leading the strategy and development of all global marketing initiatives across the business - including paid advertising campaigns, media buying, creative development and PR. -
Brand Director - Special Projects Market LeadAdidas Apr 2017 - Dec 2019London, United KingdomResponsible for leading the adidas GLITCH brand within the UK. An extensive role covering business strategy, marketing, consumer engagement, and product fulfillment. GLITCH was an innovative start-up from adidas Football, an on-demand boot concept we brought to market by co-creating with the consumer, using unique communication channels and introducing new purchase services. -
Project DirectorIris Mar 2016 - Mar 2017London, United KingdomWorking exclusively on the adidas GLITCH project, I managed a six-person multi-function team tasked with building the business plans, go to market strategy, brand identity and launch plans.
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Senior Integrated ProducerIris Worldwide Feb 2014 - Feb 2016London, United KingdomDelivery lead across key client groups including Samsung, adidas, Shell & Guinness, with project budgets up to $1.3MM (USD). This role required in-depth knowledge of integrated production across film, photography, print, and digital platforms.Highlights:- Producing the official Leo Messi real-time meme generator app for adidas’ 2014 World Cup campaign- Introducing new technologies (including AR + VR) to client groups- Managing new business pitch teams, successfully winning $2.6MM of work
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Freelance Digital ProducerYoung & Rubicam Aug 2013 - Sep 2013Auckland, New ZealandPrior to a three-month adventure around South East Asia, I covered an extended holiday leave for the Lead Executive Digital Producer at Y&R. Throughout this time I developed digital strategy and delivery project plans for the Y&R team and their clients. Key accounts included Westfield, Microsoft, Schick, Energizer & LG. -
Interactive ProducerOgilvy Jul 2012 - Aug 2013Auckland, New ZealandTaking the leap from client to agency, I joined the Ogilvy Digital Production team as a midweight Producer coordinating project teams across account management, creative, design & technology. A client-facing role facilitating efficient delivery of digital campaigns for Pernod Ricard, BP, KFC, Coca-Cola Amatil, Rebel Sport & Nutricia. -
Product Innovation ManagerYellow New Zealand Feb 2012 - Jul 2012Auckland, New ZealandBuilding on my previous role, I joined the newly formed Innovation Team, responsible for enhancing the overall strategy for the Yellow portfolio. With an open remit to look at any part of the wider business, we developed innovations to create new markets, new revenue opportunities, business efficiencies and better experiences for our advertisers & consumers. Key responsibilities: - Support Head of Innovation to establish the team as a core part of the Yellow business - Champion new products & technologies to incorporate into the Yellow portfolio - Develop innovation processes, liaising with leadership teams & product owners to establish roadmaps -
Mobile Product ManagerYellow New Zealand Feb 2011 - Feb 2012Auckland, New ZealandSupporting the Head of Digital Products across the Yellow network's Mobile Product Portfolio - applications for iOS, Android, Nokia and BlackBerry devices and .com optimisation for mobile.Key responsibilities included:- Developing platform roadmaps with internal stakeholders- Working with external agencies to deliver best-in-class UX- Analysing data to define, drive & prioritise optimisations and KPIs- Integrating mobile trends & technology developments into network portfolio
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Account ManagerHubsta Ltd Nov 2009 - Feb 2011Hubsta was an online shopping platform that provided the back-end solutions for Yahoo!Xtra Shopping, NZ Herald Shopping & thedeal.co.nz. I supported the Head of Merchandising across email marketing (1M+ EDM/month), creative content production and the merchandising of over 800k products. I also worked with the Sales & Marketing team to integrate wholesaler promotional activity into multi-channel marketing calendar. -
Digital Merchandising ExecutiveFerrit - Telecom Nov 2007 - Dec 2008Auckland, New ZealandFerrit.co.nz was an early eCommerce offering, backed by Telecom. The website offered a one-stop shopping platform for consumers looking to browse multiple retailers with ease. While studying, I worked part-time as merchandising support for the Marketing Team, designing, building & testing product & category pages.
Laura Jane Justice Skills
Laura Jane Justice Education Details
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Majoring In Advertising Creativity
Frequently Asked Questions about Laura Jane Justice
What company does Laura Jane Justice work for?
Laura Jane Justice works for Public School, Creative Studio
What is Laura Jane Justice's role at the current company?
Laura Jane Justice's current role is Senior Account Director.
What is Laura Jane Justice's email address?
Laura Jane Justice's email address is la****@****ail.com
What schools did Laura Jane Justice attend?
Laura Jane Justice attended Auckland University Of Technology, St Cuthbert's College.
What skills is Laura Jane Justice known for?
Laura Jane Justice has skills like Digital Marketing, Digital Strategy, E Commerce, Online Marketing, Social Networking, Social Media, Web Analytics, Copywriting, Online Advertising, Mobile Devices, Digital Media, User Experience.
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