Laura Bawinkel

Laura Bawinkel Email and Phone Number

Senior Marketing Professional @ BoxUp, Inc.
terre haute, indiana, united states
Laura Bawinkel's Location
Terre Haute, Indiana, United States, United States
Laura Bawinkel's Contact Details

Laura Bawinkel personal email

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Laura Bawinkel phone numbers

About Laura Bawinkel

Creative and resourceful Senior Marketing Professional with a progressive background within all aspects of web, print, and multi-media marketing, capable of making an immediate impact within a large, complex organization. Over 20 years in varied marketing capacities in corporate, agency, and non-profit settings, with a recent focus on corporate initiatives as CRM Lead Manager and CRM power user. Experienced fundraiser with a consistent history of involvement in non-profit organizations and foundations.

Laura Bawinkel's Current Company Details
BoxUp, Inc.

Boxup, Inc.

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Senior Marketing Professional
terre haute, indiana, united states
Website:
boxup.com
Employees:
13
Laura Bawinkel Work Experience Details
  • Boxup, Inc.
    Reseller Marketing Coordinator
    Boxup, Inc. Jul 2018 - Present
    Terre Haute, Indiana Area
  • Altra Industrial Motion
    Lead Management Analyst
    Altra Industrial Motion May 2003 - Mar 2017
    South Beloit, Il
    Managed implementation of a new CRM system and ongoing enhancements to improve the organization’s CRM processes for a large international sales team of over 100 employees, with a focus on marketing components. Created sales and marketing procedures to ensure effective lead follow-up and capture of new business. Worked alongside web developers to create online systems for placing orders, literature fulfillment, and pricing. Wrote content for, and managed the distribution of email marketing campaigns. Reported on monthly, quarterly, and annual metrics of lead generation and overall ROI, and met with sales team regularly to ensure the success of project objectives.Highlights:• Implemented new online CRM Systems: Oracle CRM On Demand and SAP CRM.• Increased operational efficiency and significantly improved lead follow-up times.• Recognized for ability to communicate project objectives effectively to customers and staff worldwide.
  • Ingersoll Machine Tools
    Marketing Communications Coordinator
    Ingersoll Machine Tools Aug 2001 - Apr 2003
    Rockford, Illinois Area
    Key partner for special projects and initiatives within the Marketing Department. Wrote copy, developed graphic design, and oversaw final printing of product brochures. Initiated new PR strategies and coordinated market research efforts in cooperation with product development. Managed all aspects of trade show participation, including vendor negotiations, booth design, staffing, training, lead generation, and successful lead follow-up. Highlights:• Increased local media/industry press attention by developing improved PR campaigns.• Utilized Six Sigma expertise in compiling necessary information for potential sale of the company.
  • Trekk
    Copywriter/Web Content Developer
    Trekk Nov 1999 - Jun 2001
    Rockford, Illinois Area
    Developed and implemented unique and effective marketing communications and cross-media campaigns in partnership with clients and internal team members. Wrote copy for B2B and B2C web content, video scripts, and print material.
  • Smsa
    Communications Specialist
    Smsa Mar 1998 - Oct 1999
    Rockford, Illinois Area
    Assisted clients with development of catalogs and flyers, and managed all aspects involved in supplying incentive premiums for nationally recognized accounts. Supervised shipment, inventory control, and invoicing for catalog programs with annual sales over $1 million.
  • Leap Frog, Inc.
    Senior Copywriter
    Leap Frog, Inc. Aug 1997 - Mar 1998
    Rockford, Illinois Area
    Created concepts and wrote copy for business-to-business, industrial, and consumer accounts, including newsletters, direct mail, print ads, press releases and promotional articles. Coordinated production of multiple projects from conception through final printing.
  • St. Anne Place
    Marketing Director/Social Activities Coordinator
    St. Anne Place Mar 1994 - Aug 1997
    Rockford, Illinois Area
    Directed all marketing and public relations for retirement community, including development of marketing strategy, sales materials and print advertising. Implemented prospect development programs to maintain 97-98% occupancy–exceeding goal of 95%–and managed expenditures to beat budget by 7%. Planned social events and published a monthly newsletter for residents and prospects.

Laura Bawinkel Skills

Marketing Communications Marketing Press Releases Microsoft Excel Marketing Strategy Powerpoint Microsoft Office Six Sigma Microsoft Word Program Management Strategic Planning Market Research Writing Graphic Design Continuous Improvement Negotiation Adobe Creative Suite Newsletters Public Relations Manufacturing Lean Manufacturing Editing Budgets Sales

Laura Bawinkel Education Details

Frequently Asked Questions about Laura Bawinkel

What company does Laura Bawinkel work for?

Laura Bawinkel works for Boxup, Inc.

What is Laura Bawinkel's role at the current company?

Laura Bawinkel's current role is Senior Marketing Professional.

What is Laura Bawinkel's email address?

Laura Bawinkel's email address is lb****@****ter.net

What is Laura Bawinkel's direct phone number?

Laura Bawinkel's direct phone number is +170458*****

What schools did Laura Bawinkel attend?

Laura Bawinkel attended University Of Iowa.

What are some of Laura Bawinkel's interests?

Laura Bawinkel has interest in Social Services, Economic Empowerment, Health.

What skills is Laura Bawinkel known for?

Laura Bawinkel has skills like Marketing Communications, Marketing, Press Releases, Microsoft Excel, Marketing Strategy, Powerpoint, Microsoft Office, Six Sigma, Microsoft Word, Program Management, Strategic Planning, Market Research.

Who are Laura Bawinkel's colleagues?

Laura Bawinkel's colleagues are Glenda K., James P Cannon, Ismail Esat Tuncel, Macee Merrell, Lea Cunningham, Reginal Hopson, Kirsten Reck.

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