Laura Levy Shatkin Email & Phone Number

St. Helena, Ca, Us

Chicago, Illinois, United States

I train AI models on critical thinking and content creation in this remote position. I impart expert writing using grammatical accuracy. Various AI consulting projects call for evaluating prompts, critiquing AI responses, rating AI responses, and creating unique and creative responses to prompts that go above typical AI-generated responses. Skill includes crafting AI prompts using layers of personas and constraints that challenge the response and training various models to understand nuance and human-like intuition. Using critical analysis, I rate responses from multiple models side-by-side, guiding and training the model toward the better and more applicable response that is safe and truthful, without bias.

St. Helena

A lifestyle journalist by trade, a home flipper, renovator & licensed real estate broker by choice.

Walnut Creek, Ca

As Executive Editor, I manage and collaborate with the editorial team from the managing editor and fact checkers to the art department. I design/create the content flow and ideas for each issue with issue specific line ups, assign stories to a stable of capable freelancers, manage the budget for the publication, develop an organized timeline for each line-up, then follow the content into production to assure timely editing, fact checking, art work and ultimately, the production of each issue. I also write features, a new column called New Sips and other shorter pieces for each issue.

Greater Chicago Area

L Squared Productions produces the highest quality traditional and new media in food, wine, travel and spirits. Background and experience includes over a decade of print media/editing for Chicago newspapers and magazines (Chicago Reader, Chicago Tribune Good Eating, Dining and Life & Style sections, Today's Chicago Woman, Chicago Sun-Times, Chicago Social, Make It Better) with broadcast TV experience as Executive Producer of "Taste" on NBC5 Chicago and creator of www.WinePeeks.Tv, now folded into www.WineTasteTV.com. Current freelance writing at Chicago Tribune Dining Section/ Good Eating and WineingWomen blog at Today's Chicago Woman.Current Project: SommTalks.com, a wine podcast covering engaging interviews with Sommeliers, Wine Directors and craft food producers through the audio/radio medium. Most Recent Past Client: Susan B. Noyes, Founder, and Make It Better Media, a venture philanthropy focused media property. As the Digital Media Editor, I create engaging content for frequent blog posts and all social media posting. Digital strategy for content distribution has produced an increase in visibility by over 200% through various distribution techniques to grow traffic, promotion, sponsorship and engagement, allowing ad revenue to grow in conjunction.

Http://Www.Roosevelt.Edu/

I lecture on wine and digital media for the undergrad program at Roosevelt University, as needed.

Chicago, Il

Work cooperatively with CEO, outside sales and other members of the distribution team to grow existing customers, create new customers and meet or exceed monthly meetings and sales quotas. Responsibilities include: -Creating and obtaining large databases of prospective clients for outreach-Scheduling phone or in-person appointments with CEO to turn a lead into a client-Generate new and repeat sales by providing product and technical information in a timely manner-Determine customer requirements and expectations in order to recommend specific products and solutions-Recommend alternate products based on cost, availability or specifications-Provide accurate information regarding digital marketing strategy services and how they impact prospective clients-Proactively recommend items needed by customers to increase customer satisfaction and improve transaction profitability-Increase sales and average order size by means of cross-selling, up-selling, add-on sales and offering promotional sale items-Educate customers about terminology, features and benefits of products in order to improve product related sales and customer satisfaction

The former and first ever wine web video channel , www.WinePeeks.TV, which we created in mid-2006 , merged on Feb 1, 2008, to become the more comprehensive and e-commerce driven www.WineTastetv.com, with retail partner Zachys.com. We are one of the first to bring web strategies such as viral web video, e-commerce click-to-buy video links and podcast marketing to the industry. Through strategic web partners, we push branded video to cell phones, onto a host of web video portals, into iTunes and empower our clients to embed video into their marketing press releases, newsletters and private mailing list e-friends. We are a digital solution for the industry.

Taste is a 30-minute lifestyle show featuring food, wine and mixology with some of the country's top chefs, winemakers and mixologists. Segments from shows are all available for viewing on the following niche web TV channels: www.HotChefs.tv, www.Mixology101.tv, www.WineTasteTV.com.

Greater Chicago Area

Launched the first Food and Wine section for Chicago's Independent Weekly, The Chicago Reader. Planned a five-double page Dining section of the newspaper weekly, creating restaurant, wine and cocktail content and enlisting freelancers to contribute. Composed up to one 1,000 word piece per weekly issue, along with 10-15 short summary blurbs on local restaurants. Expanded section into elements of food interest and beverage, along with restaurants. Reported directly to Executive Editor.

Conducted large scale research and analysis for State Governments' Medicaid programs, consulted on restructuring reimbursement methodologies, implemented alternative Medicaid reimbursement methodologies, wrote proposals, responded to government RFPs, worked in highly competitive and deadline oriented capacity.

Doctorate, Abd, Health/Health Care Administration/Management

Mph, Health Resources Management

Bsn, Nursing

Education record