Laura Lian Williams Email & Phone Number

United States

Arlington Heights, Illinois, Us

As the Founder and Creative Director, Laura leverages her extensive experience and a holistic approach to elevate brands on both local and international stages. Under her guidance, her team of strategic designers collaborates closely with brand owners, delivering the creative vision and expertise needed to propel brands into the future. Laura’s commitment to innovative and effective design has helped numerous brands captivate new audiences and achieve remarkable growth.Laura is a pivotal figure in Chicago’s design scene. Her work and leadership has gained recognition from prestigious bodies such as the Women’s Business Enterprise National Council and the Better Business Bureau, which awarded her the 2021 Firestarter Torch Award for Ethics. Additionally, her firm was named one of the Top Branding Agencies and Top Social Media Marketing Companies by Design Rush.

Arlington Heights, Illinois, Us

Spearheaded the creative vision and strategy for GetBurbed, a leading real estate team, driving brand identity and innovative marketing initiatives across digital and physical platforms. Key achievements included:Developed a distinctive brand identity, including logo, visual style guidelines, and comprehensive branding assets (business cards, presentation decks, print/digital ads, signage, etc.)Established a robust social media presence with custom templates, engaging content strategy, live streaming, community management, and data-driven growth tacticsConceptualized and executed integrated creative campaigns aligning GetBurbed's brand with target audiences, fostering a sense of empowerment among clientsOversaw design of user-centric website and digital properties, ensuring intuitive experiences and seamless brand consistency across platformsCoordinated high-impact local events, sponsorships, and community activations to amplify brand awareness and engagement within the Arlington Heights marketLed a cross-functional creative team of web developers, marketing managersCollaborated with marketing, sales, and executive teams to align creative output with broader business objectives and sales targetsInstrumental in GetBurbed achieving over $700M in lifetime sales through compelling, audience-centric creative solutions and achieving a record-breaking weekly sales volume

Chicago, Illinois, Us

Provided high-level creative direction and graphic design services for Revel's five distinct brands: Revel Decor, Global Events, Limelight Catering, Revel Space, and Belly Flop. Played an instrumental role in crafting cohesive visual identities and marketing materials across diverse event verticals, including conferences, corporate events, weddings, festivals, charities, sports, and product launches. Collaborated closely with cross-functional teams to deliver exceptional experiences aligned with client visions and brand standards.Designed conceptualized bespoke brand identities, print/digital assets, environmental graphics, signage, promotional materials, and pre-visualization mockupsManaged content creation across all five brands, ensuring consistent brand voice and engagementWorked closely with event planners to translate client requirements into compelling, on-brand creative executions for high-profile clients (United Airlines, Lollapalooza, Nike, Mary Kay, Chicago Cubs)Established robust creative processes and collaborated with internal teams to ensure seamless project delivery and memorable event experiences

Chicago, Illinois, Us

I gained hands-on experience in creating visual assets and marketing materials for the company's five distinct brands: Revel Decor, Global Events, Limelight Catering, Revel Space, and Belly Flop.During this role, I supported the design team in developing concepts and executing print and digital designs for a wide range of events, including conferences, weddings, corporate gatherings, festivals, and product launches.Key responsibilities included:Assisting senior designers in conceptualizing and producing logos, brand identities, signage, invitations, menus, seating charts, and promotional itemsPreparing print-ready files and ensuring adherence to brand guidelines across all design deliverablesCollaborating with event planners and internal teams to understand project requirements and translate client visions into compelling designsConducting research and gathering inspiration to inform creative concepts and design solutionsUpdating and maintaining digital asset libraries and design templatesProviding support in managing social media content creation and scheduling for various brand channelsThrough this internship, I gained valuable experience in the fast-paced event design industry, honing my skills in conceptual thinking, attention to detail, and the ability to work collaboratively within tight deadlines. My dedication and creative contributions led to my promotion to Lead Graphic Designer, where I took on additional responsibilities by ensuring consistent quality across all creative outputs.This internship at Revel Group laid the foundation for my career growth, allowing me to develop a deep understanding of brand identity, event marketing, and the importance of delivering exceptional client experiences through compelling design solutions.

Bachelor Of Fine Arts (Bfa), Graphic Design

Minor, Hospitality Administration/Management

Education record