Marketing strategy and execution for B2B technology company that protects buildings and equipment from damage and downtime due to liquid leaks.

Providing strategic marketing support to B2B and B2C organisations on an interim, contract and project basis. Whether you want to start from scratch with strategy, super-charge results with some campaigns, or simply plug skill or resource gaps, I'm here to help! Working with me allows you to draw on 20+ years' international marketing experience across a broad marketing mix.I’m experienced in both creating marketing strategies, and delivering the plans and programs that underpin them. I’m a big advocate of taking an integrated approach, seeking ways for programs to echo and amplify each other to maximise results. While I have broad experience, I have particularly deep expertise in emerging tech, including IoT and SaaS.vcmo.tech

Marketing strategy and execution for Research Operations platform that streamlines ResOps tasks including participant management, fraud detection, and participant incentive payments.

Marketing strategy and execution as maternity leave cover for the UK's first hybrid R&D tax credits platform & service offering.

GTM and marketing strategy and support for emerging US B2B construction data management platform. Subsequently acquired by Stanley Black & Decker.

Supporting BOLD's international growth efforts across a range of B2C CV-building brands.

Marketing and GTM strategy and support for B2B AI-driven insurance risk engine.

Digital marketing and branding strategy and support for leading Irish B2B InsurTech blockchain platform.

Freelance support for leading international blockchain PR agency. Writing pitches and briefs; ghostwriting thought leadership articles for clients.

Spiceworks is a community where millions of IT pros get the information, advice and tools to do their jobs all over the world.• Team leadership: helping the team to develop cutting edge skills, come together to achieve great results and deliver the professional service we are known for, in a fun way.• Strategy: focusing what matters in a structured way, ensuing we deliver the right stuff at the right time in the right way.• Feeding into global strategy: championing what works in EMEA and sharing it with global, while also learning what works elsewhere and bringing it into Europe.• EMEA leadership team: maintaining our global market leading position and driving further growth in EMEA.• Channel management: delivering a consistent, integrated message across our range of digital, virtual and real world channels (resisting saying omnichannel!).• Internal & external communication: sharing information in the right format, in the right context and in the right style to connect with our audience in EMEA.• Nurturing our brand identity and culture: across the marketing function and wider business (often over coffee).• Partnering internally and externally: building a compelling proposition together and ensuring we collaborate well to deliver maximum value.• Ensuring a winning strategy: through strategic focus and quality execution. • Enhancing performance: of our people and marketing, through monitoring, reporting and delivering the business change at ground level.

First senior hire on the marketing team at EVRYTHNG, the award-winning Internet of Things software platform connecting all consumer products to the IoT.Companies use EVRYTHNG’s platform-as-a-service to manage their connected products, make product operations smarter with real-time tracking analytics, and help their customers connect to products in a smarter way.My role encompasses strategy, planning and execution across a broad range of activities that establish and grow both the marketing program, and the company's commercial success.

Heading up marketing on a global scale for fast-growing technology company Data Morphosis, including branding, PR, social media, events, strategic partnerships and non-profit initiatives.Responsible for hiring and leading a small marketing team to build the function from scratch, covering 2 enterprise HR software modules (Gender Gap & CompIndex) in 5 international markets.Working closely with talented colleagues in Sales to build a pool of prospects & influencers, as well as a juicy sales pipeline.Quickly growing brand awareness for an unknown company & new software categories, including gaining international press coverage in titles like the FT & Diversity Journal. Negotiating strategic high-profile relationships with the good folks at Catalyst, Stonewall & Out Leadership. Collaborating with our partners TWO-N to gain a Top 5 category nomination at the 2014 Webby Awards.

Establishing marketing for Europe's fastest-growing salesforce.com Platinum Partner. Everything from social to brand to events to strategic relationship-building; and managing a small, growing team in a fast-paced, start-up environment.

Bringing sophisticated SaaS-based mapping software to the world. Setting and executing on strategies for social media, market research, content creation, email marketing, outbound telemarketing, branding & trademarks, PR & events. Managing a small but growing team.

Establishing a marketing strategy and plan for EMEA, championing localised marketing campaigns for my members, and evangelising about the value of LinkedIn's free consumer offering.

Marketing manager for a North American based SaaS email services company, part of j2 Global Communications [NASD: JCOM]. A wide-ranging role that included setting and executing the marketing strategy, including website management, content creation, lead-gen, email marketing, PPC, branding & trademarks. Additional responsibilities in product development, and M&A.

Sole charge marketing manager for a specialist SaaS email marketing provider, part of j2 Global Communications [NASD: JCOM]. M4 Internet operates primarily in the North American market.Activities include website management, lead generation, management of PPC advertising and the development of all marketing materials.

Developing and managing online strategies and activities for the External Relations wing of the university. Supporting the department's mission to re-engage with former staff, alumni and donors.

Content development, website management & complex stakeholder relationship management for NZ's leading business school.

This role was initially web content-based, but grew to include the provision of strategic information to the CEO and senior management.